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    501. The response of an elderly audience to nutrition education articles in a newspaper for seniors

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Davis, Charles H. (author) and Weiss, Edward H. (author)
    Format:
    Journal article
    Publication Date:
    1985
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 96 Document Number: C07540
    Journal Title:
    Journal of Nutrition Education
    Journal Title Details:
    17 (5) : 197-202
    Notes:
    search through journal

    503. The role of a free press

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Childers, L.E. (author)
    Format:
    Series
    Publication Date:
    1960
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 122 Document Number: C15521
    Journal Title Details:
    1960: 95-97
    Notes:
    3 p., U.S.D.A. Yearbook of Agriculture

    504. The role of the country weekly as a social institution and how it is performing that function

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Jeffers, Betty (author)
    Format:
    Research report
    Publication Date:
    1947
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 192 Document Number: D03151
    Notes:
    Document is accompanied by a four-page "Silhouette of Weeklies.", Unpublished report from a course, Rural Sociology 25, College of Agriculture, University of Illinois. 21 pages.

    505. The rural newspaper revolution: Rural India is developing the newspaper reading habit. And rapidly becoming discerning

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Ninan, Sevanti (author) and Malaviya, Sushmita (author)
    Format:
    Report
    Publication Date:
    2004-06-28
    Published:
    India
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 149 Document Number: C23931
    Notes:
    Via The Hoot, Media Foundation, New Delhi, India. 6 pages., "Two years ago newspaper publishers in these parts witnessed a decline in circulation because of the influence of electronic media. But now there is a whole new territory being carved out in Hindi-speaking rural India b y newspapers which see their urban markets stagnating, and advertising being taken away by TV channels."

    509. The southern country editor

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Clark, Thomas D. (author)
    Format:
    Book
    Publication Date:
    1948
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 111 Document Number: C10790
    Journal Title Details:
    310 pages
    Notes:
    The Bobbs - Merrill Company, Indianapolis, 1948

    512. The value of radio to farmers: enterprise breakouts

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Kremer, R.H. (author)
    Format:
    Journal article
    Publication Date:
    1985-07
    Published:
    USA: National Association of Radio Farm Directors
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C09342
    Journal Title:
    Inside Report for the Investors in the Sales Marketing Project
    Journal Title Details:
    July, 1985 : 3.
    Notes:
    National Association of Farm Broadcasters Archives, University of Illinois. NAFB Publications Series No. 8/3/88. Box No. 2 Contact http://www.library.uiuc.edu/ahx/ or Documentation Center

    514. The weekly newspaper

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    1957-07
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 1 Document Number: B00071
    Journal Title:
    AgriSearch
    Journal Title Details:
    3(7): 1-4
    Notes:
    AgComm Teaching; Eldon Fredericks Collection, Farm news and farm volumes are among the least intensively read content of a weekly newspaper.

    515. The welfare effects of implementing mandatory GM labeling in the USA

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Huffman, Wallace E. (author), Shogren, Jason F. (author), Tegene, Abebayehu (author), and Rousu, Matthew (author)
    Format:
    Book chapter
    Publication Date:
    2004
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C21743
    Notes:
    Pages 41-51 in Robert E.Evenson and Vittorio Santaniello (eds.), Consumer acceptance of genetically modified foods. CABI Publishing, Oxon, United Kingdom. 235 pages.

    518. Title rating: a method for measuring reading interests and predicting readership

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Haskins, Jack B. (author / Curtis Publishing Company)
    Format:
    Guide
    Publication Date:
    1981-12-13
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 34 Document Number: D10666
    Notes:
    See Document D10664, the bound workbook that contains this resource. Workbook title: "Surveys made simple." Eugene A. Kroupa Collection.

    519. Trends in Michigan farmers' information-seeking behaviors and perspectives on the delivery of information

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Suvedi, Murari (author), Lapinski, Maria Knight (author), and Campo, Shelly (author)
    Format:
    Journal article
    Publication Date:
    1999-07
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 112 Document Number: C11039
    Journal Title:
    Journal of Applied Communications
    Journal Title Details:
    <83 (3): 33-50>

    520. Turfgrass industry practitioners and the pesticide label

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Fidanza, Michael A. (author), Sanford, David L. (author), Guiser, Scott D. (author), and Borger, Jeffrey A. (author)
    Format:
    Journal article
    Publication Date:
    2009-12
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 179 Document Number: C36019
    Journal Title:
    Journal of Extension
    Journal Title Details:
    47(6) : 6IAW4
    Notes:
    Via online. 7 pages.

    524. Use and usefulness of a simplified soil survey report: a study of the actual and potential use of a soil survey report in popular form

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Parsey, John M. (author)
    Format:
    Research report
    Publication Date:
    1957
    Published:
    USA: National Project in Agricultural Communications, Michigan State University, East Lansing.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 190 Document Number: D02186
    Notes:
    National Project in Agricultural Communications (NPAC)

    525. Use made of Green Acres service letters by dairymen in Herkimer County, New York

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Bruce, R.L. (author)
    Format:
    Research summary
    Publication Date:
    1951
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08616
    Notes:
    Located in Review of Extension Studies, volumes for 1946-1956, U.S. Department of Agriculture, Washington, D.C., Summary of an essay for the master of science in education, Cornell University, Ithaca. 43 pages.

    527. Using adolescent novels to disseminate agricultural information

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Moore, G. (author / North Carolina State University) and North Carolina State University
    Format:
    Conference paper
    Publication Date:
    1996
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 103 Document Number: C08833
    Notes:
    The 93rd annual meeting of the Southern Association of Agricultural Scientists --Communications Section. Greensboro, North Carolina. February 4-7, 1996; p. 38-42

    529. Using search engine optimization techniques to enhance the visibility of web-based Extension fact sheets

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Moore, Reanna (author), Shackleton, Elisa (author), and Bellows, Laura (author)
    Format:
    Journal article
    Publication Date:
    2015-04
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 140 Document Number: D06025
    Journal Title:
    Journal of Extension
    Journal Title Details:
    53(2) : a10
    Notes:
    9 pages

    530. Variation in exposure patterns to commercial sources of information: an empirical analysis of the differences among the poor living in rural and urban environments

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Block, Carl E. (author) and Kellerman, Bert J. (author)
    Format:
    Journal article
    Publication Date:
    1978
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C26430
    Journal Title:
    Journal of Advertising
    Journal Title Details:
    7 : 36

    533. Virtual community: A concept ripe for Harvest

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Lockaby, Jacqui (author), Akers, Cindy (author), Bullock, Susie (author), and Texas Tech University
    Format:
    Paper
    Publication Date:
    2002-02
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 120 Document Number: C13759
    Notes:
    6 p., Paper presented to the Southern Association of Agricultural Scientists, Agricultural Communications Section, Orlano, FL, February 2002

    534. Visual illiteracy

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Munoz, Milton (author / Instituto Colombiano Agropecuario)
    Format:
    Journal article
    Publication Date:
    1986-12
    Published:
    International: Organizing Council for International Agricultural Communicators, Winrock International, Morrilton, Arkansas.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D09994
    Journal Title:
    OCIAC Update
    Journal Title Details:
    : 3
    Notes:
    This newsletter article is maintained in the office of the Agricultural Communications Program, University of Illinois, Urbana-Champaign -- "International" file section - "OCIAC" file folder., Agricultural Communications Program, University of Illinois, Urbana-Champaign., Summary of findings reported in: Milton Munoz, "Understanding visual illiteracy: a study of comprehension of pictorial messages among farmers." Bulletin 43. Department of Agricultural Journalism, University of Wisconsin, Madison. February 1986.

    536. Want better brochures? Don't cut the CRAP

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Ryder, Charlene (author)
    Format:
    Journal article
    Publication Date:
    2007-09
    Published:
    USA: Cooperative Communicators Association, Lubbock, Texas.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 161 Document Number: C26445
    Journal Title:
    CCA News
    Journal Title Details:
    :8-9
    Notes:
    Emphasizes some important design elements: Contrast, Repetition, Alighment and Proximity (CRAP).

    538. We asked, you responded

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    2009-05
    Published:
    USA: American Agricultural Editors' Association, New Prague, Minnesota.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 172 Document Number: C28963
    Journal Title:
    ByLine
    Journal Title Details:
    : 10-12
    Notes:
    Via online issue. 3 pages., Findings from a survey among AAEA members about ideas for improving the services of the organization.

    541. What do magazine readers read? advertising versus advertorials versus articles: a readership study of country home and Midwest living

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Prijatel, Patrica (author), Foskit, Barry (author), and Milam, Henry (author)
    Format:
    Paper
    Publication Date:
    1996-02
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 117 Document Number: C13256
    Notes:
    12 p., paper presented to the Magazine Division of the Association for Education in Journalism and Mass Communication Annual Convention, Atlanta, Georgia, 1994.

    543. What farm people read and why

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Cowing, Amy G. (author / U.S. Department of Agriculture)
    Format:
    Journal article
    Publication Date:
    1952-10
    Published:
    USA: American Association of Agricultural College Editors
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C17845
    Journal Title:
    AAACE
    Journal Title Details:
    35 (2) : 3

    544. What farmers read

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    1982-05
    Published:
    Philippines: Communicators for Agricultural and Rural Development, Laguna, Philippines
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D10064
    Journal Title:
    CARD News
    Journal Title Details:
    3(1) : 2-3
    Notes:
    This article is maintained in the office of the Agricultural Communications Program, University of Illinois &gt; "International" section &gt; "Philippines CARD Group" file folder., Summarizes findings of a Visayas State College of Agriculture study involving the reading preferences and patterns of farmers in Eastern Visayas, Philippines.

    545. What farmers read and like

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Murphy, D.R. (author / Wallaces Farmer)
    Format:
    Book
    Publication Date:
    1962
    Published:
    USA: Iowa State University Press, Ames.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 48 Document Number: B05865
    Notes:
    table of contents, notes to citations, and index only, 247 p.

    547. What future for local news? The crisis of the French regional daily press

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Rouger, Aude (author)
    Format:
    Journal article
    Publication Date:
    2008
    Published:
    France
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C28307
    Journal Title:
    Journalism Studies
    Journal Title Details:
    9(5) : 822-831
    Notes:
    Less decline of circulation of the regional daily press in rural areas than in urban areas.

    548. What rural people read

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Stevenson, H.A. (author / Head, Agricultural Department, Macmillan Company)
    Format:
    Journal article
    Publication Date:
    1926-11
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C18263
    Journal Title:
    AAACE
    Journal Title Details:
    8 (5,6) : 11
    Notes:
    From a presentation at the 1926 AAACE meeting, East Lansing, Michigan. American Association of Agricultural College Editors.

    550. Where farmers get information

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Thomas, S.A.K. (author) and Evans, James F. (author)
    Format:
    Research report
    Publication Date:
    1963
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 5 Document Number: B00468
    Journal Title Details:
    14
    Notes:
    AgComm Teaching, Urbana, IL: Extension Editorial Office, College of Agriculture, University of Illinois. 16 pp (Agricultural Communications Research Report 14)

    551. Which ad pulled best?

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    1958-02-14
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 193 Document Number: D07270
    Journal Title:
    Printers Ink
    Notes:
    Hal R. Taylor Collection, Reprint from Federal Extension Service, U.S. Department of Agriculture. 2 pages., Audience response to two ads run in Parents' Magazine offering a free booklet.

    552. Who read the agricultural journals? Evidence from Chenango County, New York, 1839-1865

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    McMurry, Sally (author / Assistant Professor of History, Pennsylvania State University, University Park, PA) and Assistant Professor of History, Pennsylvania State University, University Park, PA
    Format:
    Journal article
    Publication Date:
    1989
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 80 Document Number: C04640
    Journal Title:
    Agricultural History
    Journal Title Details:
    63(4) : 1-18
    Notes:
    James F. Evans Collection

    553. Who reads Illinois Research Magazine

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Jarnagin, R.A. (author) and Smith, G.F. (author)
    Format:
    Research report
    Publication Date:
    1962
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 7 Document Number: B00799
    Notes:
    AgComm Teaching, Urbana, Illinois: Extension Editorial Office, College of Agriculture, University of Illinois. 9pp. (Agricultural Communications Research Report 2)

    555. Who's the ag journalist here, anyway?

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Kruse, Loren (author / Managing Editor, Successful Farming Magazine, Des Moines, IA) and Managing Editor, Successful Farming Magazine, Des Moines, IA
    Format:
    Journal article
    Publication Date:
    1986
    Published:
    USA: Manhattan, KS : Department of Journalism and Mass Communication, Kansas State Univeersity
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 58 Document Number: C01617
    Journal Title:
    Update
    Journal Title Details:
    (July 1986) : 4-7
    Notes:
    James F. Evans Collection; also see item C01849

    556. Why and how to organize a story

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    White, Jan V. (author)
    Format:
    Speech
    Publication Date:
    1977-11-29
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 197 Document Number: D09588
    Notes:
    Delmar Hatesohl Collection, Speech at the American Agricultural Editors' Association conference,Chicago, Illinois, November 29, 1977. 8 pages.

    557. Why country of origin still matters in food retailing: implications for promotion management research

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Insch, Andrea (author) and Cuthbert, Ron (author)
    Format:
    Journal article
    Publication Date:
    2018
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 147 Document Number: D11576
    Journal Title:
    Journal of Promotion Management
    Journal Title Details:
    24(3) : 363-375
    Notes:
    14 pages., Online via UI e-subscription, This critical review examined the role that country image and country of origin play in food retailing within the context of international trade in food. Authors developed a research agenda, highlighting several major avenues and methodological approaches with the aim of enhancing the relevance and validity of COO research in food retailing and promotion management.

    558. Why do farmers read advertising

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Wallace, Dan A. (author / Editor, The Farmer) and Agricultural Publishers Association, Chicago, Illinois
    Format:
    Speech
    Publication Date:
    1928-07-10
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36800
    Notes:
    Agricultural Publishers Association Records, Series No. 8/3/80, Box 9, Pages 11-12 in "Six viewpoints on farmers buying tendencies." Delivered at the convention of the International Advertising Association, Detroit, Michigan, July 10, 1928. 24 pages.

    559. Why do farmers read farm papers

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Fox, Kirk (author / Managing Editor, Successful Farming) and Agricultural Publishers Association, Chicago, Illinois
    Format:
    Speech
    Publication Date:
    1928-07-10
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36799
    Notes:
    Agricultural Publishers Association Records, Series No. 8/3/80, Box 9, Pages 6-10 in "Six viewpoints on farmers buying tendencies." Delivered at the convention of the International Advertising Association, Detroit, Michigan, July 10, 1928. 24 pages.

    561. Why farmers read farm publications - farm publications: farmers' No. 1 information source

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Drake, Steve (author)
    Format:
    Journal article
    Publication Date:
    1996-10
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 197 Document Number: D09634
    Journal Title:
    Agri Marketing
    Journal Title Details:
    : I26 - I27
    Notes:
    Delmar Hatesohl Collection, Article in American Agricultural Editors' Association (AAEA)75th anniversary supplement to the October 1996 issue.

    562. Why the farmer does not read magazines

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Burt, Charles W. (author)
    Format:
    Journal article
    Publication Date:
    1908-12
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C16365
    Journal Title:
    Agricultural Advertising
    Journal Title Details:
    20(2) : 134-136
    Notes:
    Author criticizes "standard magazines" for condescension to farm families and lack of content interesting to them. Commends progress of farm papers.

    568. Yes! Yes! But don't they read farm papers?

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Hayden, Victor F. (author) and Agricultural Publishers Association, Chicago, Illinois.
    Format:
    Report
    Publication Date:
    1939-07-14
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36868
    Notes:
    Agricultural Publishers Association Records, Series No. 8/3/80, Box 14, Special Bulletin No. 14. 2 pages., APA Executive Secretary responds to a Bloomington (Illinois) Pantagraph article citing 90 percent newspaper circulation among Illinois farmers and emphasizing newspapers as sources of farm-related information.

    570. Younger Americans' reading and library habits

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Rainie, Lee (author), Zickuhr, Kathryn (author), Purcell, Kristen (author), Madden, Mary (author), Brenner, Joanna (author), and Pew Research Center, Pew Internet and American Life Project, Washington, D.C.
    Format:
    Report
    Publication Date:
    2012-10-23
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 183 Document Number: D00043
    Notes:
    11 pages,