2 pages., Posted online February 12, 2020., Brief news item announces that during December farm broadcaster Orion Samuelson (WGN Radio, Chicago, IL, and "This Week in Agri-Business" television program) marked his 45th year of doing a live year-end TV-radio interview with the U.S. Secretary of Agriculture. It was conducted, as traditionally, in the office of the USDA Secretary in Washington, D.C.
3 pages., Online via publisher., Describes how she and her associates are adjusting their farm reporting activities to report remotely during restrictions caused by the current COVID-19 pandemic. Cites challenges of reporting on economic and social impacts with which farm families are dealing.
Author emphasizes the value of farm broadcasters in sharing information about the numerous initiatives supported by the agricultural organizations such as the American Soybean Association.
USA: National Association of Farm Broadcasting, Platte City, Missouri
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 166 Document Number: D11678
Notes:
2 pages., Online from publisher., Brief summary of responses to a non-probability email survey among U.S. farmers and ranchers regarding COVID-19 and its ramifications on their livelihoods and farm-radio listening habits. Findings indicated that respondents "are listening to farm radio during the pandemic for timely, accurate news. Responses averaged 8.7-8.8 (scale of 1 [poor] to 10 [excellent] in terms of timeliness, accuracy and credibility of farm broadcaster delivering farm news, weather, markets and ag information.
Online via UI Library Catalog search. 10 pages., Findings of a survey among a sample of 100 farmers in District Sargodha revealed 99% used agricultural radio/TV/FM, 96% used mobile phones, 66% used magazines/newspapers/periodicals, and 61% used social media. Respondents placed highest value on enhancing their productivity.
2 pages., Online from publisher., Describes how he and his associates are adjusting their farm reporting activities during restrictions and impacts of the current COVID-19 pandemic.
8 pages., Online via UI Catalog., Authors investigated sources of information used by inhabitants of agricultural villages and rural areas, spanning the period 2012-2018. Findings showed that "interest in new mass media-the Internet grew significantly, whereas their interests in television or radio broadcasts decreased. It has also pointed out that the trend to read daily press and specialized papers increased. Village inhabitants (not a farmer) preferred daily press and journals, whereas farmers chose specialised press."
23 pages., Authors used a baseline survey, an intervention, and an end line survey to assess farmers' knowledge of farming practices, knowledge level, and relationship between information source and knowledge gain. Interventions were provided by radio broadcasts and audio CDs. Findings suggested that '...audio media remains a vital source of information for resource-poor farmers and can greatly enhance their agricultural knowledge when audio media is used as an intervention."
USA: National Association of Farm Broadcasting, Platte City, Missouri
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 197 Document Number: D09458
Notes:
Via online. 3 pages., Article features the history,of the RFD Radio Network, a broadcast program network of the Illinois Farm Bureau, Bloomington, Illinois.
16 pages., via online journal., The goal of this study was to evaluate a radio program as a source of agricultural information and examine the relationship between specific socioeconomic characteristics and listenership. The findings revealed that half of the farmers listen to the radio program, while older farmers are more likely to be listeners. Moreover, there are no significant differences between listeners and nonlisteners with respect to education level. More focus should be given to mountainous and less favored areas where more traditional information sources prevail. It is strongly recommended that the broadcast be sustained and improved based on farmers' suggestions and be regularly assessed.
11 pages., via online journal., This study examined farmers' utilization of the Utom Inwang agricultural program on Atlantic 104.5 FM radio station. Data on listenership, utilization and constraints to utilization of information aired on the program were obtained from 150 randomly selected farmers. Although more of the respondents (53.3%) had a low listenership status, utilization of information was high (54.7%). Constraints to utilization were lack of finance (x¯ = 1.51) and poor feedback (x¯ = 1.21). Farming experiences (r = 0.188, p ≤ 0.05) and annual income (r = 0.376, p ≤ 0.05) were significantly related to utilization of the broadcast. Utom Inwang should be sustained, while financial information and feedback mechanisms should be improved upon.
14 pages., via online journal, The study evaluated the potential of 19 radio stations to promote new or improved agricultural technologies to strengthen agricultural extension services. Key informant interviews were conducted with the station and/or program managers of the selected radio stations. Two female respondents i.e. from UBC Radio, and Impact FM and 17 male respondents from the remaining radio stations were interviewed. The survey used semi structured questionnaire to determine broadcasting languages, radio transmitter capacity, geographical coverage and audience, major programs and scheduling, use of modern ICT, staff capacity and feedback mechanism from the audience as well as experience in agricultural programming using participatory radio campaign. The collected data was analyzed using content analysis. 16 of the radio stations are commercial while the remaining three belong to public, community and religious radio stations. The potential audience of the surveyed radio stations varied from one to ten million. Seven broadcasting languages (English, Luganda, Lugisu, Lusoga, Japadhola, Ateso and Samia) were predominant, while English and Luganda cut across all communities. The estimated number of audience for each radio station varies from one to ten million listeners. The results also indicate that agricultural programs are not a major component of radio program with time allocation for agrictural programs comprising only 15 percent of total time allocation. However, ten radio stations had previous collaboration with international, regional or national NGOs to promote specific agricultural technology. Radio broadcasters of these radio stations had some form of agricultural programming including participatory radio campaign. Building on this experience, it is possible to reach more farmers through radio to strengthen adoption of recommended agricultural technologies.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 143 Document Number: D06433
Notes:
Website of the International Federation of Agricultural Journalists. 2 pages., Agricultural journalist describes paralysis of agriculture news in Burundi. Reports having been interrogated by police.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 151 Document Number: D06772
Notes:
The document also identifies a link to this video production aired on national television, "Landline," at the weekend celebrating the 70th anniversary of rural programming on the Australian Broadcasting Corporation., Script via online from the Australian Broadcasting Corporation. 19 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 197 Document Number: D09493
Notes:
Via online news release from the National Association of Farm Broadcasting, Platte City, Missouri. 2 pages., Report on farm radio listenership on more than 1,300 stations nationwide.
USA: National Association of Farm Broadcasting, Platte City, Missouri.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 197 Document Number: D09509
Notes:
Online via NAFB website. 12 pages., Responses to the 2014 AMR farmer radio listening rating study (33 states) conducted by AMI Ag Media Research, Sioux Falls, South Dakota.
Adkison, Janet (author), Littlefield, Susan (author), Winnekins, Brian (author), Cunningham, Gale (author), Heemstra, Jody (author), and St. James, Tony (author)
Format:
Journal article
Publication Date:
2014-04
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D02687
October 2 issue via online. 2 pages., Recognized by Folio among "Top Women in Media for her key role in transforming the content aspect of Farm Journal Media across platforms during the past 25 years.
Oppold, Mark (author), Adkison, Janet (author), Littlefield, Susan (author), Bauer, Kyle (author), Cunningham, Gale (author), and Winnekins, Brian (author)
Format:
journal articles
Publication Date:
2013-04
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D01385
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 188 Document Number: D01169
Notes:
Comments at the "WLS National Barn Dance Anniversary 89 Years" occasion in the abandoned "Hayloft" at 1230 W. Washington Boulevard, Chicago, on March 23, 2013. Sponsored by the Radio Hall of Fame and Museum of Broadcast Communications, Chicago. 3 pages.
National Association of Farm Broadcasting, Platte City, Missouri.
Format:
News releases
Publication Date:
2012-05
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D00608
Notes:
http://www.library.illinois.edu/funkaces/acdc/news/National_Association_of_Farm_Broadcasting.docx., National Association of Farm Broadcasting via online. 2 pages.
Naile, Traci L. (author) and Charanza, Ashley D. (author)
Format:
Paper
Publication Date:
2012-02
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 188 Document Number: D01532
Notes:
Paper presented in the Agricultural Communications Section of the Southern Association of Agricultural Scientists annual meeting, Birmingham, Alabama, February 5-6, 2012. 23 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D02373
Notes:
Pages 115-125 in Richard J. Hand and Mary Traynor (eds.), Radio in small nations: production, programmes and audiences. University of Wales Press, Cardiff. 199 pages.
Suciu, Ioana (author) and Van Vuuren, Kitty (author)
Format:
Book chapter
Publication Date:
2012
Published:
Australia
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D02372
Notes:
Pages 88-101 in Richard J. Hand and Mary Traynor (eds.), Radio in small nations: production, programmes and audiences. University of Wales Press, Cardiff. 199 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 188 Document Number: D01167
Notes:
Careers of Lulu Belle and Scotty, popular performers on the WLS National Barn Dance. 2 pages., Old Homestead Records, Brighton, Michigan. 2 pages., Careers of popular musicians on the WLS National Barn Dance.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 176 Document Number: C30228
Notes:
Via Agri-Marketing Weekly. 1 page., Farm Progress America radio network now delivers more than 120 programming segments on more than 100 affiliated radio stations each weekday.
Clipping from Robert Brown., Recognizing Milton Bliss, whose career included broadcasting at the National Broadcasting Company as producer of the "National Farm and Home Hour."
The International Association of Agricultural Information Specialists (IAALD)
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 102 Document Number: D10917
Notes:
14 pages., via IAALD website., The study determined farmers’ adoption of Organic agricultural technologies disseminated via radio
farmer agricultural Extension programme in Imo state, Nigeria. An interview schedule was used to
collect data from a sample of 200 farmers. Results show that radio farmer broadcast and co-farmers
were the major sources of information to greater proportion of the farmers. Data on relevance of the
organic agricultural technologies disseminated showed that almost all the technologies were perceived
to be relevant except the use of biological pest control farming. The radio farmer agricultural
programme enhanced the extent of adoption of organic agricultural technologies namely; crop rotation
practice, planting of indigenous varieties, application of compost, mulching of crops, intercropping,
mixed cropping, crop residues, animal manuring, planting of legumes, green manure, off farm organic
waste, minimum tillage and alley cropping. Nevertheless, the adoptions of the technologies were
generally low. Age, farming experience and social participation significantly influenced adoption of
organic agricultural technologies disseminated via radio farm agricultural Extension programme. Major
constraints identified include short duration of programme, inappropriate scheduling of programme,
inability to ask relevant questions and get feed back from the radio presenter. The study recommends
among other things the rescheduling of the radio programme to very late in the evenings when the
farmers will be opportune to listen to the programme.
