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    11. Computers and the alienation of thinking: from deep blue to the Googlemobile

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Dean, Kathryn (author)
    Format:
    Book chapter
    Publication Date:
    2016
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08868
    Notes:
    Pages 215-256 in Ormrod, James S. (ed.), Changing our environment, changing ourselves: nature, labour, knowledge and alienation. United Kingdom: Palgrave Macmillan UK, London. 315 pages.

    12. Convincing Oregon's Dairy Industry They Have a Problem with Phosphorus

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Downing, Troy (author), French, Patrick (author), Higgs, Kathryn (author), and Peters, Amy (author)
    Format:
    Journal article
    Publication Date:
    2007-06
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 160 Document Number: C26179
    Journal Title:
    Journal of Extension
    Journal Title Details:
    45(3)

    13. County Program Planning Aids

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Claar, J.B. (author / University of Illinois)
    Format:
    Booklet
    Publication Date:
    1961-08-18
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 176 Document Number: C30360
    Notes:
    Includes separate letter from Claar introducing booklet.

    14. Cultivating an Effective Agricultural Center Advisory Board

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Mulloy, K.B. (author), McDonald, M. (author), and Gilmore, K. (author)
    Format:
    Journal article
    Publication Date:
    1998-11
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 162 Document Number: C26883
    Journal Title:
    Journal of Agricultural Safety and Health
    Journal Title Details:
    Vol. 4, No. 5, pp. 121-127

    16. Diffusion of innovations and public communication campaigns: An examination of the 4R Nutrient Stewardship Program

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Seeger, Henry (author), Wilson, Robyn S. (author), and Purdue University The Ohio State Unversity Association for Communication Excellence
    Format:
    Journal article
    Publication Date:
    2019
    Published:
    United States: New Prairie Press
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 15 Document Number: D10431
    Journal Title:
    Journal for Applied Communications
    Journal Title Details:
    103(2)
    Notes:
    21 pages., Via online journal., This project is an examination of how strategies for innovation in fertilizer application are communicated to agricultural communities. Specifically, this project examines the 4R Nutrient Stewardship Program‒a public ­communication campaign seeking to encourage the use of specific strategies, tools, and best practices in fertilizer application. The campaign is advanced by the Fertilizer Institute, an industry trade association, and targets local agricultural communities within the United States. To understand how this campaign functions to encourage adoption of innovative fertilizer application behaviors, this project draws on the principles of diffusion of innovations theory as well as established concepts within public relations, including issues management.

    18. Effective institution building: a guide for project designers and project managers based on lessons learned from the AID portfolio

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Barnett, Stanley A. (author) and Engel, Nat (author)
    Format:
    Paper
    Publication Date:
    1982-03
    Published:
    USA: A.I.D. Program Evaluation Discussion Paper No. 11, U.S. Agency for International Development, Washington, D.C.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: Byrnes1 Document Number: C12075
    Notes:
    Francis C. Byrnes Collection, &lt;97 p.&gt;