11 pages., Online via Directory of Open Access Journals (DOAJ), Concept paper summarized "key 'hotspots' for waste generation along the food supply chain and identified a range of existing solutions/measures that can help producers, retailers and consumers reduce the amount of food wasted. Emphasis placed on reducing waste of perishable, fresh produce.
2pgs, Aggregators are agricultural businesses or cooperatives of growers that consolidate and distribute agricultural products. They typically support regional growers of diverse sizes and experience, and sell products to local or regional markets. The consolidation of multiple farms’ products can help supply fresh product for distributors and other wholesale customers and is not limited by grower size.
2pgs, Produce packing houses are large-scale businesses that buy produce from growers through a contract and then re-sell it on the open market. They sell very large quantities. Packing houses can also own land, renting plots to farmers to grow specifically for them, and sometimes supplying seed, inputs and packaging. They have invested in equipment such as coolers and fumigators, so they have the ability to store large amounts of product. Packing houses never own the product once they receive it, therefore the price the farmer receives is based on what it sells for at the end of the chain. Some packing houses are cooperatively owned by farmers
Online from publication. 7 pages., Merchandiser of fresh produce explains how theater events in a produce department can create fun and excitement and can make memorable impressions on customers.
Online from periodical. 7 pages., Senior merchandiser of a produce wholesaler reports recent examples of successful events and displays in retail marketing of mushrooms and apples. "So, produce world, what will your customers see next when the curtain rises in your department? Create theater, create opportunity, and create sales!"
Online from publication. 4 pages., A senior fresh produce merchandiser offers advice about providing orientation and in-service training for professional development of new employees in produce departments of food stores.
Via online issue. 6 pages., Part of a series about how to succeed in produce display contests. This article emphasizes how display contests grow shopping basket size, expose new items to customers, help create an engaging image, build teamwork within the store, generate fun, and allow your community and beyond to see your work. "In the end, it really is all about having fun."
December 1 issue via online. 3 pages., Farm Journal Media will purchase Vance's agriculture and produce assets. Vance Publishing is a multimedia company founded in Chicago in 1937.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 133 Document Number: D11399
Notes:
9 pages., Online via website., Results of a national survey among U.S. adults suggest that"divides in public opinion over food are encapsulated by how people assess the health effects of two kinds of food: organic and genetically modified (GM) foods. Americans' beliefs about food connect with their personal concerns about the role of food choices in their long term health and well-being."
8 pages., Extension materials that are sensitive to changing demographics and culture increase relevance and compliance with food safety practices. Produce safety extension materials were developed for U.S. Virgin Islands (USVI) produce growers to help with compliance with a new food safety rule. We developed employee training materials based on a needs assessment and behavioral change was evaluated six months after dissemination. The original materials were not seen as culturally appropriate but after modifications, improvements in food safety practices and behavior changes were observed. These results suggest that extension educators should seek feedback from target populations about potential interventions before implementation.
15pgs, Research has suggested to not solely include cognitive processes but also affective processes in economic choice modeling. Studying Medjool dates, we conducted a laboratory experiment combining choice experiments and eye-tracking to account for cognitive processes. In addition, participants indicated their level of worry related to production practices to account for affective processes. Our results show that consumers worry more about pesticide residues than genetic modification in foods. They also pay more attention to labels related to these production practices compared to other labels; and the production practice labels received the highest willingness to pay (WTP). Results from linear regressions show that both cognitive and affective processes are associated with WTP. Especially in the full model for WTP for pesticide-free labeling an increase of attention by 1 s increases WTP on average by $0.10 and an increase of the level of worry from one category to the next increases WTP on average by $0.17. Overall, results show that including both cognitive and affective processes as explanatory variables is important when determining factors associated with WTP.
2pgs, A produce broker is a salesperson who has access to any seller in the food chain, including packing houses, processors, agribusinesses, and mid- to large-scale farms. Typically they work with large-scale farms. A broker will help arrange the logistics of getting your product from your farm to their buyer, often taking commissions based on a percentage of the sale. Their success depends on their reputation and they spend years building relationships.
Via online issue. 3 pages., Summary of panel discussion at a Virtual Town Hall meeting of the Produce Marketing Association. Panelists noted how greenhouse technologies can soften the blow of climate change.
Online from publications. 3 pages., Report of thoughts about dealing with foodservice staffing and labor challenges from the chief operating officer of DNO Produce, Columbus, Ohio.
2 pages, Online from publication. 2 pages., Food Marketing Institute's 2020 Power of Produce Report indicated that the power of local produce is not fading. More than 50% of respondents said they would like to see a greater assortment of locally grown produce at their primary store. Great promotions, displaying items in season and eye-catching displays were identified as most effective at driving impulse purchases, which tend to involve local produce.
Online from periodical. 5 pages., Article reports on promotion approaches that retailers are finding useful in marketing apples during the COVID-19 pandemic.
Online via the publication. 3 pages., Findings of a poll by The Packer indicated that "properly administered social responsibility programs
do exactly that, or at least can be a significant factor in helping accomplish that goal." They can help ensure that workers are treated well according to health and safety standards and compensated fairly. Such programs also provide to the wider company a greater sense of purpose that workers' jobs
contribute to something greater than profits.
Online from publisher. 4 pages., Article features findings of a Packer survey about social responsibility. The summary includes brief responses by 11 leaders in the produce industry about the meaning of social responsibility.
Online from publication. 3 pages., Report of USDA decision to suspend a report used to set wages for guest workers in the H-2A program in 2021, with examples of responses and implications.
Online from publication. 3 pages., "Retailers care about sustainability because consumers care, but for many the pursuit of sustainability tends to be more of an afterthought than top priority. Sustainability is valued highly by growers, retailers and consumers, but there is not always common understanding of what it means."
Online from publication. 5 pages., Summary of a survey among U.S. consumers, performed by Aimpoint Research for The Packer. Findings suggested that the lack of a concrete definition of sustainability points to the need to earn consumers' trust regarding the food industry.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 201 Document Number: D11923
Notes:
Report printed, excluding full-page advertisements., Online from publisher. 84 pages., Summary report of responses obtained from an online survey (September 20-October 29, 2019) among 1,000 targeted respondents who are members of a nationwide panel. Respondents mirrored the U.S. population where possible in terms of gender, age, ethnicity and household income. Results included households that bought at least one of the more than 50 listed fresh fruits and vegetables in the past 12 months. "More than two-thirds of consumers said they were buying more fresh produce now than two decades ago."
Online from periodical. 4 pages., In a report from the Packer's 2021 Global Organic Produce Expo, author cited speakers from the U.S. Department of Agriculture and the Organic Trade Association. They indicated that the trend arrow is still pointing up for organic produce. Data from 2019 indicated that numerous organic fruit and vegetable crops have seen sharp increases since 2016. The Association estimated that about 14 percent of all produce sold in the U.S. is organic.
Online from publication. 2 pages., Report of success with using an avocado grove as the setting for a virtual meeting with customers. The concept involves videos and photos from the Index Fresh company's field department, "allowing the sales team to provide more in-depth information and personalized advice to customers.
Online from publication. 2 pages., Report of a Food Impact Award presented to Food Fight GA, an organization established during the COVID-19 pandemic to help Atlanta-area restaurant workers and farmers who supply the restaurants. The organization distributed nearly 4,000 produce boxes to restaurant workers and farmers.
Online from periodical. 2 pages., Describes promotion activities of an apple growers cooperative, The Next Big Thing. with growers in Canada and five U.S. states.
Online from publication. 1 page., Describes growth of consumption of fresh fruit and vegetables in the U.S., beginning in 1970 with introduction of the popular Miss Chiquita character and follow-up promotional efforts.
