Roubal, Anne (author) and Morales, Alfonso (author)
Format:
Book chapter
Publication Date:
2016
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08845
Notes:
Pages 191-211 in Dawson, Julie C. and Morales, Alfonso (eds.), Cities of farmers: urban agricultural practices and processes. United States: University of Iowa Press, Iowa City. 333 pages.
USA: Extension Service, U.S. Department of Agriculture, Washington, D.C.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08949
Notes:
Pages 6-7 in Lucinda Crile, Findings from studies of bulletins, news stories, and circular letters. Extension Service Circular 488. Revision of Extension Service Circular 461, which it supersedes. May 1953. 24 pages. Brief description of a study reported by Arkansas Agriculture College Extension, Little Rock. 1938. 4 pages.
Sabrosky, L.K. (author / U.S. Department of Agriculture), Mason, Ida C. (author / U.S. Department of Agriculture), and Clark, Ruth Russell (author / University of Connecticut)
Format:
Study
Publication Date:
1946
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 177 Document Number: C30386
Scherer, Clifford (author), Yarbrough, Paul (author), and Department of Communication, Cornell University
Format:
Conference paper
Publication Date:
1991
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 90 Document Number: C06426
Notes:
James F. Evans Collection, Mimeographed, 1991. 10 p. Paper presented at the USDA/University of Missouri videoconference "Poised for the Press" on September 5, 1991., Print media seem to have a clear edge over television and radio in communicating complex information which requires detailed explanations. Most effective choice of media depends on what needs to be communicated.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 117 Document Number: C12790
Notes:
Pages 148-165 in M.R. Dua and V.S. Gupta (eds.), Media and development: themes in communication and extension. Har-Anand Publications, New Delhi, India. 176 p.
Smith, Edward J. (author), Telg, Ricky W. (author), Tomlinson, Don E. (author), and Department of Journalism, Texas A&M University, College Station, TX; Television Communication Specialist, Texas Agricultural Experiment Station; Department of Journalism, Texas A&M University, College Station, TX
Format:
Journal article
Publication Date:
1994
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 97 Document Number: C08023
James F. Evans Collection, The purpose of this study was to learn about print news units within agricultural communications departments across the land-grant university system, specifically: (1) How much is invested into print news, (2) The type and nature of projects produced, (3) How audiences are defined, and (4) Answers to questions relating to production, distribution, marketing, and demographics. A questionnaire was mailed to all 52 land-grant university agricultural communications departments (50 states plus Puerto Rico and the Virgin Islands)> The return rate was 80.8 percent. Among the findings: reporters overwhelmingly had a journalism/mass communications employment background; almost half of the news release output was of a "feature story" variety. Print news components (called PNCs by the authors) placed the most emphasis on "production agriculture" (producing most releases about this subject) and "nutrition or personal health". Marketing was primarily a function of geography, rather than audience demographics. (original)
Smith, Sandi W. (author), Rosenman, Kenneth D. (author), Kotowski, Michael R. (author), Glazer, Edward (author), McFeters, Courtnay (author), Keesecker, Nicole M. (author), and Law, Angela (author)
Format:
Journal article
Publication Date:
2008-05
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 169 Document Number: C28493
Smolan, Marvin (author), Hollander, Stanley C. (author), Lazer, William (author), Mertes, John E. (author), Meissner, Frank (author), and Regan, William J. (author)
Format:
Journal article
Publication Date:
1961-07
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D09351
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08827
Notes:
Pages 1071-1094 in Rob Roggema (ed.), Agriculture in an urbanizing society volume two: proceedings of the sixth AESOP conference on sustainable food planning. United Kingdom: Cambridge Scholars Publishing. Pages 601-1274.
Swanson, Harold B. (author / University of Minnesota - Department of Agricultural Journalism) and Leung, Kenneth W.Y. (author / University of Minnesota - Department of Agricultural Journalism)
Format:
Bibliography
Publication Date:
1978-04
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 177 Document Number: C30371
Thomson, Joan S. (author) and Kramer, Victoria L. (author)
Format:
Research paper
Publication Date:
2006-02-04
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 149 Document Number: C24004
Notes:
26 p. Paper presented at the Southern Association of Agricultural Scientists' 103rd annual meeting in Orlando, Fla. [Agricultural Communications Section].
Troldahl, V.C. (author) and Griffin, D.L. (author)
Format:
Report
Publication Date:
1962
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 3 Document Number: B00258
Notes:
AgComm Teaching, abstract available in Main Stacks 630.73 Un364r, The Communications Research Center, School of Public Relations and Communications, Boston University. Report No. 9, 41p, Dec 1962.
