Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08627
Notes:
Located in Review of Extension Studies, volumes for 1946-1956, U.S. Department of Agriculture, Washington, D.C. Hal R. Taylor Collection., Summary of research report (Bulletin 22). Department of Agricultural Journalism, University of Wisconsin, Madison. 48 pages.
Carty, James W., Jr. (author / Chairman, Communications Concentration and Director of Publications and Public Relations, Bethany College, Bethany, WV) and Chairman, Communications Concentration and Director of Publications and Public Relations, Bethany College, Bethany, WV
Format:
Report
Publication Date:
1966
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 44 Document Number: B05412
Notes:
Theodore Hutchcroft Collection, New York, NY: Algonquin Press, 1966. 39 p.
Cepica, Marvin J. (author), Doerfert, David L. (author), Akers, Cindy (author), Davis, Chad S. (author), Fraze, Steve (author), Lawver, David (author), and Schacht, Meredith (author)
Format:
Research report
Publication Date:
2005-05-31
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 143 Document Number: C22255
Notes:
Available in CD and paper formats., Presentation at conference of the Association for Communication Excellence in Agriculture, Natural Resources, and Life and Human Sciences (ACE), San Antonio, Texas, May 31, 2005. 16 pages.
8 pages., Online via UI electronic subscription., Researchers measured farmer demand for a new agricultural technology , a triple-layered hermetic storage bag which reduces storage loss from insect pests and neutralizes aflatoxin contamination in grain. Findings revealed a highly elastic demand that that the wholesaler could increase profit by lowering the price. Farmers who had prior awareness of the bag were willing to pay 20% more on average than those previously unaware of it. Farmers' valuation of the bags was not significantly different based on the medium (text, audio, or video) through which they received the information.
Channegowda, M.B. (author), Jalihal, K.A. (author), and Professor, Agricultural Extension, University of Agricultural Sciences, Bangalore, India; Director of Extension, University of Agricultural Sciences, Bangalore, India
Format:
Journal article
Publication Date:
1984
Published:
India
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 71 Document Number: C03167
Clay, D.E. (author), Ren, C. (author), Reese, C. (author), Waskom, R. (author), Bauder, J. (author), Mesner, N. (author), Paige, G. (author), Reddy, K. (author), Neibauer, M. (author), and Mahler, R. (author)
Format:
Journal article
Publication Date:
2004
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C27112
Copp, James H. (author), Sill, Maurice L. (author), Brown, Emory J. (author), and Pennsylvania State University, University Park, PA; Pennsylvania State University, University Park, PA; Pennsylvania State University, University Park, PA
Format:
Journal article abstract
Publication Date:
1958-06
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 4 Document Number: B00429
21 pgs, The purpose of this paper is to compare the reporting of vital agricultural news between the mainstream print media and the farming press in Ireland. To achieve this, this study examined coverage of a recent and significant agricultural news event by mainstream Irish newspapers and the Irish farming press. Taking the 2018–2019 Irish beef sector crisis as the case study for examination, researchers conducted a comparative content analysis of the most widely circulated mainstream national newspapers’ (n = 5) and farming newspapers’ (n = 2) coverage of the story over a 14-month period. We analyzed the timing, frequency, and placing of some 294 articles published to communicate issues regarding the beef crisis at three specific stages—before the national farmer protests, during the farmer protests, and after the farmer protests. We found mainstream newspapers to be significantly slower to start reporting on the Irish beef sector crisis of 2018–2019 compared to the country’s farming newspapers—although national print media coverage of the event increased as the crisis escalated. This early underreporting of the event by mainstream newspapers is compelling considering the importance of the agri-food sector, and beef farming in particular, to Ireland’s economy. Building on existing international, but very limited Irish, research on agricultural journalism, we concluded that farming newspapers are more in touch with the critical issues affecting Irish farmers while mainstream newspapers appeared slower to cover a vital agricultural issue of public importance.
Page 77 in Extension Service Circular 544, Review of Extension Research, January through December 1961, U.S. Department of Agriculture, Washington, D.C. Summary of Federal Extension Service, ER&T-77, U.S.Department of Agriculture, Washington, D.C. 1962. 3 pages.
Page 77 in Extension Service Circular 544, Review of Extension Research, January through December 1961, U.S. Department of Agriculture, Washington, D.C. Summary of Federal Extension Service, ER&T-146, U.S.Department of Agriculture, Washington, D.C. 1962. 3 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08601
Notes:
Located in Review of Extension Studies, volumes for 1946-1956, U.S. Department of Agriculture, Washington, D.C., Summary of U.S. Extension Service Circular 461, a revision of Circular 424 which it supersedes. 17 pages.
Crile, Lucinda (author), Sundquist, A. (author), Meloche, G. (author), and Division of Field Studies and Training, Extension Service, U.S. Dept of Agriculture; Division of Field Studies and Training, Extension Service, U.S. Dept of Agriculture; Division of Field Studies and Training, Extension Service, U.S. Dept of Agriculture
Format:
Report
Publication Date:
1947
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 9 Document Number: B01346
Notes:
AgComm Teaching, Washington, D.C.: U.S. Dept of Agriculture, 41pp (Extension Service Circular 446). Review of Extension Research 1946/47-1956, Extension Service Circular 506, U.S. Department of Agriculture, Washington, D.C.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C25587
Notes:
Pages 161-178 in Andrew A. Moemeka (ed.), Development communication in action: building understanding and creating participation. University Press of America, Inc., Lanham, Maryland. 325 pages.
DuPont Crop Protection (author) and Exponent PR (author)
Format:
Online document
Publication Date:
2015
Published:
United States: Public Relations Society of America
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 8 Document Number: D10301
Notes:
3 pages., Via Silver Anvil Awards., Doubling the world’s food supply in the next 35 years is no small challenge, but that’s what will be required to feed the estimated global population of 9 billion people. That goal will be achieved by increasing production one farmer at a time. Crop production continues to get more complicated with challenges from weather, weed competition, disease, insects and more – and every growing season is unique. Exponent Public Relations brought targeted, relevant, up-to-the-minute solutions to farmers and their consultants by identifying and sharing expertise of local DuPont Crop Protection experts.
This article is maintained in the office of the Agricultural Communications Program, University of Illinois > "International" section > "Philippines CARD Group" file folder., Author's graduate research identifies factors limiting effectiveness of farmers' exposure to various information sources they use.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 196 Document Number: D08065
Notes:
John L. Woods Collection, Report of a national survey in support of the GreenCOMM Egypt III project supported by the U. S. Agency for International Development in collaboration with the Ministry of Public Works and Water Resources, Egypt. 144 pages. See GreenCOMM Egypt III Project file (Document D08064).
Nigeria: Heinemann Educational Books, Ibadan, Nigeria.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C25672
Notes:
Pages 143-154 in F.I.A. Omu and P.K. Makinwa (eds.), Integrated rural development in Nigeria and women's role. Heinemann Educational Books, Ibadan, Nigeria. 322 pages., Paper from the National Conference on Integrated Rural Development and Women in Development organized by the Centre for Social, Cultural and Environmental Research and held at the University of Benin, September 22-26, 1980.
Escalada, M.M. (author / Visayas State University, Philippines)
Format:
Teaching material
Publication Date:
2007
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 202 Document Number: D12090
Notes:
Handout 2 for Development Communication 132 course perhaps at Visayas State University, Philippines, where Monina Escalada taught in the Development Communication Department. 8 pages., How-to resource for pretesting and evaluating communication materials.
French, James H. (author / Planner/Programmer for the UNDP Asia and Pacific Programme for Development Training and Communication Planning, Bangkok, Thailand) and Planner/Programmer for the UNDP Asia and Pacific Programme for Development Training and Communication Planning, Bangkok, Thailand
Format:
Journal article
Publication Date:
1984-06
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 78 Document Number: C04330
French, James H. (author), Pathanapiradej, Pira (author), and Reeve, Antonia (author)
Format:
Workshop report
Language:
English/ Thai
Publication Date:
1983-03
Published:
Thailand
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: Oversized box 1 Document Number: D08016
Notes:
John L. Woods Collection, Workshop for plant protection writers and illustrators: final report. Conducted at Development Training and Communication Planning, UNDP Asia and Pacific Programme, Bangkok, Thailand. February 21-25, 1983, and March 21-25, 1983. 42 pages.
