National Project in Agricultural Communications (author) and National Project in Agricultural Communications, East Lansing, Michigan.
Format:
Film
Publication Date:
1960
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 200 Document Number: C11812
Notes:
Francis C. Byrnes Collection. Has been digitized and added to University Library Medusa Repository - Collection Agricultural Communications Documentation Center Multimedia Collection, Repository ACES (Funk) Library, 16mm B&W sound Approx. 5 minutes. Circa 1960. Sun Dial Film.
Will, Lester J. (author) and Agricultural Publishers Association, Chicago, Illinois.
Format:
Speech
Publication Date:
1954-10-19
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36884
Notes:
Agricultural Publishers Association Records, Series No. 8/3/80, Box 18, Delivered at the APA annual meeting, Chicago, Illinois, October 19, 1954. 5 pages., Emphasizes the role of consumer research in guiding communications efforts.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36968
Notes:
Agricultural Publishers Association Records, Series No. 8/3/80, Box 16, Presented at the annual APA meeting, Chicago, Illinois, October 18-19, 1949. 1 page., Lists 30 members with a total paid circulation of 9,568,843.
Sweet, Charles E. (author / President, APA) and Agricultural Publishers Association, Chicago, Illinois.
Format:
Speech
Publication Date:
1946-04-10
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36963
Notes:
Agricultural Publishers Association Records, Series No. 8/3/80, Box 16, Delivered at the annual meeting of the American Association of Advertising Agencies, April 10, 1946. 2 pages., Describes challenges and costs of gathering readership information in rural areas, as well as several research techniques considered by the Advertising Research Foundation.
USA: Little, Brown and Company, Boston, Massachusetts.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C21249
Notes:
Examines public issues related to farm size, ownership structure, labor, soil conservation, food supply, others. Includes a discussion (p. 99-106) about the inadequacy of the statement, "I speak for the farmers." Cites Prof. J.E. Boyle in the North American Review who once described farmers as the most organized Americans. Said Boyle: "Farming is not one business but an infinite tangle of competing businesses."
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36881
Notes:
Agricultural Publishers Association Records, Series No. 8/3/80, Box 16, Page 1 of Minutes of the APA meeting, Chicago, Illinois, January 26, 1944., President Charles E. Sweet reports that the 25 members when 1943 began represented a total circulation of 7,700,000. The present 34 members represent a total combined circulation of more than 11,750,000. APA now has within its membership all but four of the total number of publications eligible for membership.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36876
Notes:
Agricultural Publishers Association Records, Series No. 8/3/80, Box 14, 18 pages., Submitted by N.W. Ayer and Son, Inc., as continuation of a campaign begun in 1940.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36842
Notes:
Agricultural Publishers Association Records, Series No. 8/3/80, Box 12, Page 2, Proceedings of the annual meeting of the Agricultural Publishers Association, Chicago, Illinois, October 18, 1933., A director, W.G. Campbell, calls attention to conflicting statements about the age of APA. Cites an unbroken succession from the Corn Belt Association and the Farm Press Club, an existence of about 30 years.
Hayden, Victor F. (author) and Agricultural Publishers Association, Chicago, Illinois.
Format:
Report
Publication Date:
1933-08-11
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36843
Notes:
Agricultural Publishers Association Records, Series No. 8/3/80, Box 12, Special Bulletin No. 16. 3 pages., Regarding participation of APA in the newly created Periodical Publishers Institute and the agenda it is to undertake.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36839
Notes:
Agricultural Publishers Association Records, Series No. 8/3/80, Box 11, Special Bulletin No. 80. 5 pages., "We come to this annual meeting after finishing up a fiscal year that constitutes probably the most difficult period in the history of our organization."
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36833
Notes:
Agricultural Publishers Association Records, Series No. 8/3/80, Box 11, Special Bulletin No. 10. 2 pages., Explains at the annual Board meeting how APA is addressing this long period of business challenge.
Hayden, Victor F. (author) and Agricultural Publishers Association, Chicago, Illinois.
Format:
Letter
Publication Date:
1931-10-29
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36832
Notes:
Agricultural Publishers Association Records, Series No. 8/3/80, Box 11, 2 pages., Executive secretary reports that Association farm papers in 1930 had a gross commercial lineage revenue of $11,268,390.36. Announces reduction in assessment.
