Bostian, Lloyd R. (author / Department of Agricultural Journalism, University of Wisconsin) and Department of Agricultural Journalism, University of Wisconsin
Format:
Conference paper
Publication Date:
1974
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 31 Document Number: B03103
Notes:
Mason E. Miller Collection; Theodore Hutchcroft Collection, In: Communication strategies for rural development : proceedings of the Cornell-CIAT International Symposium; 1974 March 17-22; Cali, Colombia, S.A. Ithaca, NY : Cornell University, 1974. p. 226-233
Byrnes, Francis C. (author / Centro Internacional de Agricultura Tropical, cali, Columbia, S.A.) and Centro Internacional de Agricultura Tropical, cali, Columbia, S.A.
Format:
Journal article
Publication Date:
1973
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 46 Document Number: B05606
Notes:
Francis C. Byrnes Collection, From Potentials of Field Beans and Other Food Legumes in Latin Americ, Series Seminars No. 2E, Cali, Colombia, ,February 26 - March 1, 1973. 115-119.
Robert D. Stuart, Jr., president of Quaker Oats Company, testifies that over a seven-year period his company spent $15 million to advertise the nutritional value of Life cereal. "In the end, we found that this message was getting across to only 9% of consumers. Most people were eating it, not because of nutrition, but because they liked it." "It must be understood - unless we simply want to talk to ourselves - that the most nutritious product in the world does no one any good until it is consumed."
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 192 Document Number: D03047
Notes:
Brief summaries of research conducted by graduate students and faculty members in the Department of Agricultural Journalism, University of Wisconsin during 1967 and 1968. 16 pages.
McAllister, W.T. (author) and Whitcomb, L.R. (author)
Format:
Research summary
Publication Date:
1951
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08612
Notes:
Located in Review of Extension Studies, volumes for 1946-1956, U.S. Department of Agriculture, Washington, D.C., Summary of a research report, Delaware University Agricultural Extension, Special Circular 3. 11 pages.
United States Bureau of Agricultural Economics (author)
Format:
Research summary
Publication Date:
1948
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08596
Notes:
Located in Review of Extension Studies, volumes for 1946-1956, U.S. Department of Agriculture, Washington, D.C., Summary of a research study. U.S. Bureau of Agricultural Economics, Washington, D.C. 71 pages.
Murphey, M.B. (author), Frutchey, F.P. (author), and Gallup, G. (author)
Format:
Research summary
Publication Date:
1942
Published:
USA: Extension Service, U.S. Department of Agriculture, Washington, D.C.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08955
Notes:
Page 15 in Lucinda Crile, Findings from studies of bulletins, news stories, and circular letters. Extension Service Circular 488. Revision of Extension Service Circular 461, which it supersedes. May 1953. 24 pages. Summary of research reported by New Jersey Agriculture College Extension, New Brunswick. 1942. 7 pages.
Dietz, T. (author), Frisch, A.S. (author), Guagnano, G.A. (author), Kalof, L. (author), Stern, P.C. (author), and Department of Sociology and Anthropology, George Mason University, Fairfax, Virginia 22030; Department of Education and Human Services, University of Wisconsin, Oshkosh, Wisconsin 54901; Department of Sociology, State University of New York at Plattsburgh, New York 12901; U.S. National Research Council, Washington, D.C. 22052; Department of Sociology and Anthropology, George Mason University, Fairfax, Virginia 22030
Format:
Journal article
Publication Date:
unknown
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 101 Document Number: C08646
