Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 177 Document Number: C30498
Notes:
Via Food Systems Insider. 1 page., About a petition from the Corn Refiners Association to the FDA requesting the option to use "corn sugar" as an alternative name for "high fructose corn syrup."
AGRICOLA FNI 92000132, The diet and health craze is good news for makers of wheat food products. A recent survey discovered Americans could not correctly identify wheat foods. The Wheat Foods Council, associated with the food industry, is attempting to educate the consumer about wheat foods.
Rydell, Sarah A. (author), Harnack, Lisa J. (author), Oakes, J. Michael (author), Story, Mary (author), Jeffery, Robert W. (author), and French, Simone A. (author)
Format:
Journal article
Publication Date:
2008-12
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 158 Document Number: D07620
Len-Rios, Maria E. (author / University of Kansas), Gorman, Frances (author / University of Kansas), and Association for Education in Journalism and Mass Communication
Format:
Paper
Publication Date:
2003-07
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 128 Document Number: C19217
Notes:
14 pages; Presented to the Science Communication Interest Group of the Association for Education in Journalism and Mass Communication, July 2003, Kansas City, Missouri
Pocinki, Karen McCrory (author / Head, Health Education and Communications Cluster, Public Information Office, National Institute on Aging, National Institutes of Health, Bethesda, MD)
Format:
Journal article
Publication Date:
1991
Published:
USA: Binghamton, N.Y. : Haworth Press
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 92 Document Number: C06771
AGRICOLA FNI 92002180, Most of the materials produced by the Public Information Office of the National Institute on Aging (NIA) are written for an older audience. However, the NIA and other groups that deal specifically with aging issues are not the only organizations that address the health information needs of older adults. Whether they realize it or not, most medical writers today communicate primarily with an audience of older people. A vital component of NIA'S mandate (Research on Aging Act, 1974) is to carry out public information and education programs to assist all Americans -- and especially older people -- in dealing with problems and understanding the processes associated with aging. To do this job effectively, NIA's medical writing staff must know as much as possible about the Institute's older constituents. Moreover, it is becoming equally important for everyone in health communication to understand the diverse groups of older adults, which account for a growing segment of the health information audience. (original)
21 pages, Because mothers are the primary grocery shoppers for most households, they play a fundamental role in the food their families eat. As such, it is important to understand their perceptions of potential sources of food safety and nutrition information. This study surveyed young mothers (i.e., 18-40 years old) across the United States to assess their awareness, knowledge, and trust of celebrities and social media influencers who communicate about food-related topics. The list of celebrities and influencers consisted of TV chefs, celebrities and influencers who espouse favorable viewpoints of food and agriculture, and celebrities and influencers who espouse more alternative viewpoints of food and agriculture. Respondents were usually more aware and knowledgeable of the celebrities and chefs than the influencers. They also generally trusted the TV chefs the most. There tended to be small-to-medium positive correlations between a respondents’ knowledge of a celebrity/influencer and their trust of that celebrity/influencer but not all were statistically significant. Communicators looking to influence the largest number of people would benefit more from working with celebrities, but social media influencers could still play a role in campaigns that target specific online communities where the influencers’ values align with community members. More research is recommended to expand to other audiences, as well as assessing other celebrities and influencers. Research can also address how consumers use social media to get food-related information, how trust could be affected by communication using different social media platforms, and content analyses of food-related communication by celebrities and influencers on social media outlets.
Hartman, Terryl (author), Kushi, Lawrence H. (author), McCarthy, Pamela (author), Schuster, Ellen (author), and Division of Epidemiology, University of Minnesota School of Public Health, Minneapolis, MN
Format:
Conference paper
Publication Date:
1994
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 97 Document Number: C07889
Notes:
James F. Evans Collection, Ham, Mimeographed, 1994. 1 p. Presented at the Society for Nutrition Education, Portland, OR, July 16-20, 1994., The more educated, higher income segment of the US population has experienced a marked decline in cardiovascular disease (CVD) rates. This decline has been more limited for those with a lower socioeconomic status, lower occupational status, lower educational attainment, or those who are members of disadvantaged minority groups. One of the reasons for this difference may be the need for appropriate educational materials or programs for CVD prevention for these segments of the population. A project to develop and evaluate a nutrition education program for women with limited literacy skills is aimed at addressing his need. We conducted 18 focus groups with the target population to determine their interests and needs. From their responses, we developed the "Help Yourself to Health" program, an innovative 9-session program that delivers simple, practical, and relevant behavioral nutritional messages in fun and entertaining ways. Sessions feature attention-getting activities and unique incentives like measuring spoons, magnets, and cookbooks. All sessions are pamphlet-free. The program is currently being evaluated in three urban Minnesota counties with the Expanded Food and Nutrition Education Program. Since the mean literacy level in the U.S. is at or below the eighth grade reading level, nutritionists working with clients in any area will find the philosophy, activities, and materials of this program thought-provoking and useful.