7 pages., The study highlighted the information needs and information sources used by the farmers of Kurukshetra district. Data were elicited through the questionnaire. All the farmers needed information on availability and use of pesticides, fertilizers for the crop, disease, pest, weed control, knowing and selling market prices of crops followed by government schemes/policies (98.1%), variety and new cropping system, availability of seeds (96.2%), Agricultural loan (73.1%), weather/weather forecast (73.1%), etc. The majority of the respondents (59.6%) were using newspapers in which Dainik Bhaskar (46.2%) was the first choice of farmers and (30.8%) banners and wall paintings were also assisted. Mobile phones (69.2%) and Television (67.3%) were major electronic sources among them. All the respondents were using these sources to increase agricultural production, availability and know the current market prices. While (90.4%) were using proper use of fertilizers/medicines/pesticides and curing diseases followed by (82.7%) know about new agricultural technology, weather (76.9%). Insufficient information literacy, information communication technology (ICT) skills (87.7%), and inadequate training opportunities (61.5%) were the main constraints faced by farmers. Satisfaction was high in electronic sources (53.8%) than print information (23.1%) sources for their agricultural information among the farmers of Kurukshetra.
Kiernan, N.E. (author), McDonald, S. (author), Bromley, D. (author), Stoudnour, J. (author), Gregory, D. (author), and Penn State Cooperative Extension
Format:
Program evaluation
Publication Date:
unknown
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 166 Document Number: C27673
Author describes the Devil's successful campaign to gain Eve as a customer (through the columns of the Fruit Grower's Appeal), using persistence and attractive offers. Finally, "he hit upon the apple business, and Eve bit." Later, Eve explained why she did it - because she "had seen it in the papers."
Industrial Journalism Series IV. Address by Secretary of the Kansas State Board of Agriculture delivered at Kansas State Agricultural College. Quotes some Kansas farmers about their attitudes toward farm journalism.
Hayden, Victor F. (author) and Agricultural Publishers Association, Chicago, Illinois.
Format:
Report
Publication Date:
1941-05-22
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36879
Notes:
Agricultural Publishers Association Records, Series No. 8/3/80, Box 15, Special Bulletin No. 16. 2 pages., Summarizes results of a study by the Cooperative Analysis of Broadcasting.
Jackson, C.W. (author) and Bannister, Claire (author)
Format:
Research report
Publication Date:
1946
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 33 Document Number: B03588
Notes:
Mimeographed, 1946. 15 p. Class paper for Agricultural Education 614. Texas Agriculture College Extension, College Station. Review of Extension Research 1946/47-1956, Extension Service Circular 506, U.S. Department of Agriculture, Washington, D.C.
USA: Federal Extension Service, U.S. Department of Agriculture, Washington, D.C.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08940
Notes:
Page 9 in Grace Gallup and Lucinda Crile, Bibliography on Extension Research, November 1943-1948. Library List No. 48. USDA Library, U.S. Department of Agriculture, Washington, D.C. U.S. Brief description of a research study by the U.S. Extension Service in cooperation with the U.S. Bureau of Agricultural Economics. 1947. 109 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08607
Notes:
Located in Review of Extension Studies, volumes for 1946-1956, U.S. Department of Agriculture, Washington, D.C., Summary of results of a survey among extension agents about their distribution and use of extension publications. Louisiana Agricultural College Extension, Baton Rouge. 6 pages., Author advises against mailing material to a general mailing list or handing out material indiscriminately at meetings.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 43 Document Number: B05203
Notes:
AGRICOLA CAT 89796370, Columbia, MO : University of Missouri, College of Agriculture, Agricultural Experiment Station, 1951. 34 p. (Research bulletin 472)
National Association of Farm Broadcasters Archives, University of Illinois. NAFB Publications Series No. 8/3/88. Box No. 3. Contact http://www.library.uiuc.edu/ahx/ or Documentation Center
