Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 117 Document Number: C12853
Notes:
Chapter 1 in Anjan Kumar Banerji (ed.), Communication and development. Department of Journalism and Mass Communication, Banaras Hindu University, Varanasi, India. 135 pages.
Chipman, H. (author / South Dakota State College, Agricultural Extension Service), Kendall, P. (author / Colorado State University), Auld, G. (author / Colorado State University), Slater, M. (author / Colorado State University), and Keefe, T. (author / Colorado State University)
Format:
Journal article
Publication Date:
1995
Published:
USA: The American Council on Consumer Interests
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 105 Document Number: C09177
search through journal, During the summer and fall of 1992, both on-site and mail surveys were conducted to determine: (1)How Oklahoma farmers receive and prefer to receive agricultural health and safety information from selected mass media, and (2) How Extension agricultural engineering departments communicate agricultural health and safety information. The study revealed that approximately one-half of the farmers identified television as their primary mass media source for general news and information. More farmers identified magazines as their primary source for safety and health information than any other medium. Three-quarters of the farmers in the study received their agricultural information from magazines. More than half of the farmers preferred to receive health and safety information from magazines. Agricultural engineers identified fact sheets, newspapers, workshops, videos, newsletters, radio, television, brochures, and magazines as methods for communicating health and safety information. In this article, recommendations are provided for agricultural health and safety educators. (original)
Doyle, Cara (author), Duffy, Kathleen (author), Fett, J. (author), Shinners-Gray, T. (author), and Department of Agricultural Journalism, University of Wisconsin-Madison
Format:
Journal article
Publication Date:
1995
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 100 Document Number: C08573
National Association of Farm Broadcasters Archives, University of Illinois. NAFB Publications Series No. 8/3/88. Box No. 5. Contact http://www.library.uiuc.edu/ahx/ or Documentation Center
Kerby, J. (author / Primary Industries South Australia)
Format:
Book chapter
Publication Date:
1994-04
Published:
Australia
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 108 Document Number: C10216
Notes:
Chapter 8 in Jill Kerby, "Information and Communication in the 1990s: a survey of South Australian farmers," Primary Industries South Australia, Adelaide, p. 75-84.
Laughland, Andrew S. (author), Musser, Wesley N. (author), Ortmann, Gerald F. (author), Patrick, George F. (author), Warland, Rex (author), and Pennsylvania State University; Pennsylvania State University; Purdue University; University of Natal, South Africa; Pennsylvania State University
Format:
Conference paper
Publication Date:
1994
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 98 Document Number: C08044
Notes:
James F. Evans Collection, In: The Information Age: what it means for extension and its constituents. Columbia, MO: Cooperative Extension Service, University of Missouri, 1994. (Proceedings of a North Central Region Extension workshop for marketing and management specialists, May 24-26, 1994, St. Louis, MO.) p. 59-76.
Fett, John (author / Department of Agricultural Journalism, University of Wisconsin, Madison)
Format:
Conference paper
Publication Date:
1994
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 98 Document Number: C08041
Notes:
James F. Evans Collection, In: The Information Age: what it means for extension and its constituents. Columbia, MO: Cooperative Extension Service, University of Missouri, 1994. (Proceedings of a North Central Region Extension workshop for marketing and management specialists, May 24-26, 1994, St. Louis, MO.) p. 23-34.
Musser, Wesley N. (author), Ortmann, Gerald F. (author), Patrick, George F. (author), and Purdue University; Pennsylvania State University; University of Natal, South Africa
Format:
Conference paper
Publication Date:
1994
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 98 Document Number: C08047
Notes:
James F. Evans Collection, In: The Information Age: what it means for extension and its constituents. Columbia, MO: Cooperative Extension Service, University of Missouri, 1994. (Proceedings of a North Central Region Extension workshop for marketing and management specialists, May 24-26, 1994, St. Louis, MO.) p. 91-105.
Brown, Sheila A. (author / Professor of Business Administration, Mount Saint Vincent University, Halifax, Nova Scotia) and Professor of Business Administration, Mount Saint Vincent University, Halifax, Nova Scotia
Format:
Book chapter
Publication Date:
1994
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C07361
Notes:
See C07353 for original, In: Donald J. Blackburn (ed.) Extension Handbook: Processes and Practices, 2nd edition, 1994. Toronto, Canada: Thompson Educational Publishing, Inc. p. 69-78
Byrum, D. (author), Depolo, M. (author), Ferris, M. (author), Suvedi, M. (author), and Department of Agricultural and Extension Education, Michigan State University, Lansing
Format:
Report
Publication Date:
1994
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 97 Document Number: C07917
Notes:
search through volume, In: Jacquelyn Deeds and Demetria Ford, eds. Summary of Research in Extension (1992-1993). Mississippi State, MS: Department of Agricultural Education and Experimental Statistics, Mississippi State University, July 1994. p. 22
Miller, Laura J. (author), Schwab, Charles V. (author), and Iowa State University, Ames, IA
Format:
Conference paper
Publication Date:
1993-05
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 93 Document Number: C07026
Notes:
James F. Evans Collection, Mimeographed, 1993. 17 p. (Paper presented at the 1993 International Agricultural Communicators in Education conference; 1993 May 8-12; Miami, FL)
Donnellan, LaRae M. (author / Professor and Head, Agricultural Communications Center, University of Idaho)
Format:
Conference paper
Publication Date:
1993-05
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 93 Document Number: C07028
Notes:
James F. Evans Collection, Mimeographed, 1993. 12 p. (Paper presented at the 1993 International Agricultural Communicators in Education conference; 1993 May 8-12; Miami, FL)
James F. Evans Collection; Resource used in author's presentation at the 1993 International Agricultural Communicators in Education conference; 1993 May 8-12; Miami, FL
Dunwoody, Sharon (author / Journalism and Mass Communications and Center for Environmental Communications and Education Studies, University of Wisconsin, Madison, WI)
Format:
Conference paper
Publication Date:
1993
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 96 Document Number: C07636
Notes:
James F. Evans Collection, In: Macdonald, June F., ed. Agricultural biotechnology: a public conversation about risk. Ithaca, NY: National Agricultural Biotechnology Council, 1993. p. 97-106
Batte, Marvin T. (author), Botomogno, Jean (author), Jones, Eugene (author), Schnitkey, Gary (author), and Schnitkey, Batte, and Jones: Department of Agricultural Economics and Rural Sociology, The Ohio State University; Botomogno: Department of Agricultural Economics, Dschang University Center, Cameroon
Format:
Journal article
Publication Date:
1992-05
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 91 Document Number: C06520
James F. Evans Collection; AGRICOLA IND 92048494, Mathematical logic models were used to examine farmers' information preferences for marketing, production, and financial decisions. Dependent variables represented the preferred information source category: Cooperative Extension Service, printed, broadcast, specialist, and other sources. Independent variables included farm and business characteristics. In general, farmers preferred information from printed sources, and the Cooperative Extension Service ranked highly as an information source. Results did not support the contention that farmers are substituting specialist services for information received from the Cooperative Extension Service. (author)
James F. Evans Collection, This study was designed to examine an automated call-in radio news service versus an operator answered system. It examined how the tapes were being used and attempted to determine the effectiveness of promotional items for the service. It was clear the numbers of callers using the automated service increased significantly (nearly three times) over an operator-answered system. The study suggested that a toll-free telephone number was not a significant factor in whether the service was used and also found that the order in which the stories were available was not important. The results also suggest that for call-in kinds of news services to work, regular promotions to remind the users of the system must be done. (original)
Doyle, Cara (author), Duffy, Kathleen (author), Fett, J. (author), Schlitz, R. (author), Shinners-Gray, T. (author), and Department of Agricultural Journalism, University of Wisconsin, Madison, WI
Format:
Research paper
Publication Date:
1991
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 101 Document Number: C08609
Scherer, Clifford (author), Yarbrough, Paul (author), and Department of Communication, Cornell University
Format:
Conference paper
Publication Date:
1991
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 90 Document Number: C06426
Notes:
James F. Evans Collection, Mimeographed, 1991. 10 p. Paper presented at the USDA/University of Missouri videoconference "Poised for the Press" on September 5, 1991., Print media seem to have a clear edge over television and radio in communicating complex information which requires detailed explanations. Most effective choice of media depends on what needs to be communicated.
Scherer, Clifford (author), Yarbrough, Paul (author), and Cornell University, Department of Communication; Cornell University, Department of Communication
Format:
Conference paper
Publication Date:
1990-07
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 81 Document Number: C04785
Notes:
James F. Evans Collection, Mimeographed, 1990. 24 p. Paper presented at the Agricultural Communicators in Education Conference; 1990 July 14-18; St Paul, MN
Masiclat, Steven (author), Scherer, Clifford W. (author), and Scherer: Associate Professor of Communication and Departmental Extension Leader, Department of Communication, Cornell University; Masiclat: Graduate Student, Department of Communication, Cornell University
Format:
Journal article
Publication Date:
1990
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 79 Document Number: C04536
National Association of Farm Broadcasters Archives, University of Illinois. NAFB Publications Series No. 8/3/88. Box No. 5. Contact http://www.library.uiuc.edu/ahx/ or Documentation Center
