Seward, Zachary M. (author) and Nieman Journalism Lab, Harvard University, Cambridge, Massachusetts.
Format:
Commentary
Publication Date:
2009-11-10
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 176 Document Number: C30263
Notes:
2 pages., Unusual approach used by a seafood organization to counteract negative press coverage through use of Google ads placed near keywords related to the fish involved.
Kern, K. Robert (author / Iowa State University) and Iowa State University, Ames, Iowa.
Format:
Paper
Publication Date:
1976-02-18
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 176 Document Number: C30317
Notes:
Presented at the North Central Extension Program Leaders Conference, Zion, Illinois, February 18, 1976. 5 pages., Suggests a quantified, optimizing approach to selecting media for extension communications.
Matthews, Joseph L. (author / Division of Extension Research, Federal Extension Service) and Ueland, Gale (author / Division of Agricultural Economics Programs, Federal Extension Service)
Format:
Circular
Publication Date:
1955-06
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 177 Document Number: C30382
Irani, Tracy (author / University of Flordia), Meyers, Courtney (author / Texas Tech University), Abrams, Katie (author / University of Flordia), and Baker, Lauri M. (author / University of Flordia)
Format:
Conference paper
Publication Date:
2009-02
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 177 Document Number: C30398
Notes:
Paper presented in the Agricultural Communications Section, annual meeting of the Southern Association of Agricultural Scientists, Atlanta, Georgia, January 31-February 3, 2009.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 178 Document Number: C35770
Notes:
"The Farm Journalist"series via online. 2 pages., Discusses agricultural journalists' use of new information technologies. "The challenge is not that of attempting to use all available technology but of selecting those parts offering the highest probability of working best for us."
Larson, James A. (author), Roberts, Roland K. (author), English, Burton C. (author), Martin, Steven W. (author), Velandia, Margarita (author), Lambert, Dayton M. (author), and Jenkins, Amanda (author)
Format:
Journal article
Publication Date:
2010-10
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 179 Document Number: C35994
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36151
Notes:
ftp://ftp.fao.org/docrep/fao/006/y4721e/y4721e00.pdf, Pages 25-43 in Bruce Girard (ed.), The one to watch: radio, new ICTs and interactivity, Food and Agriculture Organization of the United Nations, Rome, Italy. 243 pages. In collaboration with the Friedrich Ebert Stiftung Geneva Office and Communication for Development Group, Extension, Education and Communication Service, Research, Extension and Training Division, Sustainable Development Department. 243 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36154
Notes:
ftp://ftp.fao.org/docrep/fao/006/y4721e/y4721e00.pdf, Pages 97-114 in Bruce Girard (ed.), The one to watch: radio, new ICTs and interactivity, Food and Agriculture Organization of the United Nations, Rome, Italy. 243 pages. In collaboration with the Friedrich Ebert Stiftung Geneva Office and Communication for Development Group, Extension, Education and Communication Service, Research, Extension and Training Division, Sustainable Development Department. 243 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 180 Document Number: C36229
Notes:
Accessed 03/22/2011, Pages 342-353 in S. Healy, B. Berryman and D. Goodman (eds.), Proceedings Radio in the World: Radio Conference 2005, Melbourne, Australia. Via online from Queensland University of Technology, Brisbane.
Gong, Huaping (author), Yan, Sufen (author), and IEEE, New York City, New York.
Format:
Paper
Publication Date:
2008-12-22
Published:
China
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 181 Document Number: C36590
Notes:
Pages 794-798 of proceedings of the Second International Symposium on Intelligent Information Technology Applications, Shanghai, China, December 21-22, 2008.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36719
Notes:
Pages 76-124 in Tim Unwin (ed.), ICT4D: Information and Communication Technology for Development. Cambridge University Press, Cambridge, U.K. 386 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36808
Notes:
Agricultural Publishers Association Records, Series No. 8/3/80, Box 9, Special Bulletin No. 13. 2 pages., Summary of findings by the American Association of Advertising Agencies. Among 58 general magazines, only three showed more than 12 percent duplication with any of 56 farm papers.
Ashby, Bruce (author / Advertising Manager, General Foods Corporation) and Agricultural Publishers Association, Chicago, Illinois.
Format:
Speech
Publication Date:
1931-06-25
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36822
Notes:
Agricultural Publishers Association Records, Series No. 8/3/80, Box 10, Special Bulletin No. 50. 6 pages., Delivered at the departmental session, Agricultural Publishers Association, New York City, New York, June 16, 1931.
Mims, Stewart L. (author / Vice President, J. Walter Thompson Company) and Agricultural Publishers Association, Chicago, Illinois.
Format:
Speech
Publication Date:
1931-07-27
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36826
Notes:
Agricultural Publishers Association Records, Series No. 8/3/80, Box 11, Special Bulletin No. 62. 4 pages., Delivered at the departmental session of the Agricultural Publishers Association meeting in New York City, New York.
Hayden, Victor F. (author) and Agricultural Publishers Association, Chicago, Illinois.
Format:
Report
Publication Date:
1932-08-25
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36838
Notes:
Agricultural Publishers Association Records, Series No. 8/3/80, Box 11, Special Bulletin No. 67. 1 page., Reports on efforts by the Association to encourage political parties to advertise in farm papers.
Campbell, Glenn H. (author / President, Campbell-Sanford Advertising Company, Cleveland, Ohio) and Agricultural Publishers Association, Chicago, Illinois.
Format:
Speech
Publication Date:
1936-10-14
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36854
Notes:
Agricultural Publishers Association Records, Series No. 8/3/80, Box 13, Delivered at the APA annual meeting, Chicago, Illinois, October 14, 1936. 8 pages.
Mumm, William M. (author / President, Mumm-Romer-Robbins and Pearson, Inc., Columbus, Ohio) and Agricultural Publishers Association, Chicago, Illinois.
Format:
Speech
Publication Date:
1937-10-20
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36858
Notes:
Agricultural Publishers Association Records, Series No. 8/3/80, Box 13, Delivered at the annual APA meeting, Chicago, Illinois, October 20, 1937. 7 pages., Advertising agency executive offers suggestions to farm publishers about how to improve their space sales effectiveness.
