search through journal, During the summer and fall of 1992, both on-site and mail surveys were conducted to determine: (1)How Oklahoma farmers receive and prefer to receive agricultural health and safety information from selected mass media, and (2) How Extension agricultural engineering departments communicate agricultural health and safety information. The study revealed that approximately one-half of the farmers identified television as their primary mass media source for general news and information. More farmers identified magazines as their primary source for safety and health information than any other medium. Three-quarters of the farmers in the study received their agricultural information from magazines. More than half of the farmers preferred to receive health and safety information from magazines. Agricultural engineers identified fact sheets, newspapers, workshops, videos, newsletters, radio, television, brochures, and magazines as methods for communicating health and safety information. In this article, recommendations are provided for agricultural health and safety educators. (original)
Dahl, Delbert T. (author / Cooperative Extension Service, University of Illinois at Urbana-Champaign) and Cooperative Extension Service, University of Illinois at Urbana-Champaign
Format:
Guide
Publication Date:
1992
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 103 Document Number: C08860
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 104 Document Number: C09046
Notes:
FAO Economic and Social Development Series. No. 24. 1981 Training for Agriculture and Rural Development . Food and Agriculture Organization of the United Nations. Rome 1982. 103-112.
