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    451. Good words from "a friend at court"

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Article
    Publication Date:
    1922-07
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C22518
    Notes:
    Agricultural Publishers Association Archives, Series No. 8/3/80, Box 5., Agricultural Publishers Association, Bulletin 26, pp. 2-3., Cites a letter from the chairman of the Agricultural Press Committee of the American Association of Advertising Agencies noting that advertising agencies "do not hold themselves alert to the agricultural paper idea." Too much focus on markets in cities, too little on those in county seat towns in agricultural districts. Cites the low cost of farm paper advertising and urges advertising agencies to open-mindedly work with farm publishers to develop business.

    452. Growing pains: Co-op welcomes 50,000 new members in a single day

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    2012-03
    Published:
    USA: Cooperative Communicators Association, Bellefonte, Pennsylvania
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 184 Document Number: D00162
    Journal Title:
    CCA Communique
    Journal Title Details:
    : 8-9
    Notes:
    Case report from the Rappahannock Electric Cooperative.

    454. Healthy farm economy brings broadcast more agri dollars

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    1976
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C09838
    Journal Title:
    Television/Radio Age
    Journal Title Details:
    1976 : A25-A26, A28-A38
    Notes:
    National Association of Farm Broadcasters Archives, University of Illinois. NAFB Publications Series No. 8/3/90. Box No. 6. Contact http://www.library.uiuc.edu/ahx/ or Documentation Center, Reports for NAFB or about Farm Broadcasting, 1967-84.

    455. How broadcasting fits the ag media mix

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    1984-06
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C09834
    Journal Title:
    Agri Marketing
    Journal Title Details:
    22(6) : 86
    Notes:
    National Association of Farm Broadcasters Archives, University of Illinois. NAFB Publications Series No. 8/3/90. Box No. 6. Contact http://www.library.uiuc.edu/ahx/ or Documentation Center, Reports for NAFB or about Farm Broadcasting, 1967-84.

    456. How to buy farm broadcasting

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    CD
    Publication Date:
    2002-11-15
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 194 Document Number: C15945
    Notes:
    Speech to the National Association of Farm Broadcasters, Kansas City, Missouri, November 15, 2002, Panelists representing Osborn-Barr, NC+ Hybrids and McCormick Company

    462. Largest communications agencies

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    2019-05
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 32 Document Number: D10586
    Journal Title:
    Agri Marketing
    Journal Title Details:
    57(4) : 32-43
    Notes:
    via library catalog., Annual listing of the largest marketing communications agencies whose clients sell products and services within the agricultural industry and/or the rural lifestyle industry.

    464. Making up the farm paper list

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Editorial
    Publication Date:
    1915-03
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C16856
    Journal Title:
    Agricultural Advertising
    Journal Title Details:
    26(11) : 11-12
    Notes:
    Endorses the use of rigor over "hunch" in choosing media. Urges publishers to provide "easier access to all the facts about circulation and territory that the makers of lists require."

    465. Market Access for Rural Development (MARD) Project

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Plan
    Publication Date:
    2001
    Published:
    Nepal
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: Oversized box 1 Document Number: D08061
    Notes:
    John L. Woods Collection, Communication strategy and Nutrition Program Fact Sheet for this U.S. Agency for International Development project in Nepal. Technical Report 96 (17 pages)and project packet (items not numbered). 2001.

    477. RSVIP: how do you determine what percent of budget goes into broadcast?

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    1984-06
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C09830
    Journal Title:
    Agri Marketing
    Journal Title Details:
    22(6) : 56-58
    Notes:
    National Association of Farm Broadcasters Archives, University of Illinois. NAFB Publications Series No. 8/3/90. Box No. 6. Contact http://www.library.uiuc.edu/ahx/ or Documentation Center, Reports for NAFB or about Farm Broadcasting, 1967-84.

    478. Radio TV answers magazine propaganda

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    1959-11
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C09473
    Journal Title:
    CHATS
    Journal Title Details:
    20(10) : 8-10
    Notes:
    National Association of Farm Broadcasters Archives, University of Illinois. NAFB Publications Series No. 8/3/88. Box No. 4. Contact http://www.library.uiuc.edu/ahx/ or Documentation Center

    481. Research: ag marketers remain devoted to print, events, but are prepping for move to digital

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    News releases
    Publication Date:
    2014-07-18
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 191 Document Number: D02920
    Notes:
    Agri Council of American Business Media. 1 page., Report of research by Readex Research among ag marketing professionals from the U.S. and Canada.

    483. Risk communication applied to food safety handbook

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Introduction
    Publication Date:
    2016
    Published:
    International: Food and Agriculture Organization (FAO) of the United Nations, Rome, Italy and World Health Organization, Switzerland.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 121 Document Number: D11099
    Notes:
    99 pages., Introduction to citation information and table of contents. (5 pages)

    488. Strap in: environmental pressure is accelerating

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Blog posting
    Publication Date:
    2019-06-18
    Published:
    USA: The Center for Good Integrity. Gladstone, Missouri.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 30 Document Number: D10561
    Notes:
    3 pages., Online from the Center for Food Integrity, Gladstone, Missouri., Features research results indicating that public conversation about the environment is growing and so is the scrutiny applied to consumption of natural resources. Information source urges producers to engage more actively.

    489. Strategic communication toolkit

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    CD
    Publication Date:
    2004-05-21
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 194 Document Number: D08725
    Notes:
    John L. Woods Collection, Resource developed by Chemonics International, Washington,D.C. CD contains 350+ documents which include guidelines for including the education/communication component in proposals, templates, examples of work done, explanations of various communications tools that should be included in projects, etc. Useful for project personnel and proposal writers.