Search

    Start Over Subject Term media selection

    1. Preliminary design for an agricultural communications project: Jordan's agricultural information system

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Abbott, Eric A. (author / Iowa State University), John L. Woods (author / University of Illinois), and Abawi, George S. (author / Cornell University)
    Format:
    Proposal
    Publication Date:
    1987-04-20
    Published:
    Jordan
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 151 Document Number: D09981
    Notes:
    From files of the Agricultural Communications Program, University of Illinois. Project implemented by the Communication for Technology Transfer in Agriculture (CTTA) Project in cooperation with the National Center for Agricultural Research and Technology Transfer, Highland Agricultural Development Project, and the U.S. Agency for International Development/Jordan.

    3. ICTs for conservation agriculture: influence of actor positioning in knowledge networks in Laikipia and Machakos counties, Kenya

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Achora, J. C. (author), Sseguya, H. (author), Kyazze, F. (author), Mkomwa, S. (author), and Okello, D. (author)
    Format:
    Journal article
    Publication Date:
    2018
    Published:
    Kenya: Australasia-Pacific Extension Network (APEN)
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 124 Document Number: D11206
    Journal Title:
    Rural Extension and Innovation Systems Journal
    Journal Title Details:
    14(1) : 24-33
    Notes:
    Findings prompt researchers to recommend the use of information and communications technologies with conventional approaches in conservation agriculture knowledge networks.

    4. Changing role of media in agrimarketing

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Aeschliman, David (author)
    Format:
    Magazine article
    Publication Date:
    2003-08
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 126 Document Number: C18473
    Journal Title Details:
    July/August 2003: 6-8
    Notes:
    2 pp.; Argricultural Publications Summit LLC, a supplement of AgriMarketing magazine

    6. How message monies are shifting

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Aeschliman, David C. (author)
    Format:
    Journal article
    Publication Date:
    2003-09
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C18729
    Journal Title:
    Agri Marketing
    Journal Title Details:
    41(8) : 32-33
    Notes:
    Second article in a three-part series about the changing dynamics of agricultural marketing communications.

    8. Agri media works 24/7

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Agri Council of American Business Media, New York City, New York.
    Format:
    Report
    Publication Date:
    2007
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 161 Document Number: C26312
    Notes:
    2 pages., Report on survey findings about seasonality of farmers' readership of editorial and advertising material in agricultural publications.

    10. "Just once" is all it took : campaign scores with simplicity and "in-your-head" approach

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    AgriMarketing staff (author)
    Format:
    Journal article
    Publication Date:
    1994-04
    Published:
    USA: Niles, IL : Century Communications Inc.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 96 Document Number: C07689
    Journal Title:
    Agri Marketing
    Journal Title Details:
    32 (4) : 60-63
    Notes:
    James F. Evans Collection

    11. Agency CEOs discuss future of agricultural communications

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    AgriMarketing staff (author)
    Format:
    Journal article
    Publication Date:
    1994-05
    Published:
    USA: Niles, IL : Century Communications Inc.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 96 Document Number: C07695
    Journal Title:
    Agri Marketing
    Journal Title Details:
    32 (5) : 28-31
    Notes:
    James F. Evans Collection

    13. Magazine and farm paper duplication

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Agricultural Publishers Association, Chicago, Illinois
    Format:
    Report
    Publication Date:
    1929-02-28
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36808
    Notes:
    Agricultural Publishers Association Records, Series No. 8/3/80, Box 9, Special Bulletin No. 13. 2 pages., Summary of findings by the American Association of Advertising Agencies. Among 58 general magazines, only three showed more than 12 percent duplication with any of 56 farm papers.

    14. More agencies use farm papers

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Agricultural Publishers Association, Chicago, Illinois.
    Format:
    Article
    Publication Date:
    1924-01-12
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C24861
    Notes:
    Bulletin No. 2, page 2., Percentage of advertising agencies that use farm papers for their clients has risen from 60.7% in 1922 to 71.3% in 1924.

    16. Adopt Bureau Farmer as official publication to extend Nebraska, South Dakota and Wisconsin plan to all states

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Agricultural Publishers Association.
    Format:
    Article
    Publication Date:
    1926-10-26
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C28831
    Notes:
    Agricultural Publishers Association Records, UI Archives., Special Bulletin 83. 2 pages., Concerns an early Farm Bureau publication with national circulation. Article indicates that under a cooperative agreement the periodical will carry advertisements in combination with farm papers. "Not a competitor."

    17. Is radio cutting farm paper appropriations?

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Agricultural Publishers Association.
    Format:
    Report
    Publication Date:
    1926-03-27
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C28828
    Notes:
    Agricultural Publishers Association Records, UI Archives., Bulletin 13, p. 1., "The coming of radio brings a new problem to publishers." Signs of shift.

    18. Lipsticks on the farm

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Agricultural Publishers Association.
    Format:
    Editorial
    Publication Date:
    1922-02-15
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C28855
    Notes:
    Agricultural Publishers Association Records, UI Archives., Printers Ink magazine editorial of January 26, 1922, cited in APA Special Bulletin. 1 page., Describes potentials for selling to farm women.

    19. A national evaluation of the beef cattle industry's use of communication channels to obtain information regarding food safety

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Akers, Cindy (author), Burris, Scott (author), Jennings, Moriah (author), Brashears, Todd (author), Brashears, Mindy (author), and Southern Association of Agricultural Scientists
    Format:
    Paper
    Publication Date:
    2008-02-02
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 165 Document Number: C27570
    Notes:
    Presented at the Agricultural Communications Section, SAAS annual meeting, Dallas, Texas, February 2-4, 2008. 17 pages.

    21. Media campaign for all seasons

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Alvarez, Ramiro C. (author)
    Format:
    Editorial
    Publication Date:
    1981-06
    Published:
    Philippines: Communicators for Agricultural and Rural Development, Laguna, Philippines
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D10078
    Journal Title:
    CARD News
    Journal Title Details:
    2(2) : 2
    Notes:
    This editorial is maintained in the office of the Agricultural Communications Program, University of Illinois &gt; "International" section &gt; "Philippines CARD Group" file folder., Discusses why multi-media campaigns for corn, vegetables, and fish have not enjoyed success matching that of the widely-cited media campaign which the Philippine Ministry of Agriculture staged for rice (Masagna 99). Calls for research.

    22. Special events provide excellent reasons for extra public relations efforts

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    American Dairy Association (author)
    Format:
    journal article
    Publication Date:
    1961-10
    Published:
    USA: American Dairy Association, Chicago, Illinois
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C21287
    Journal Title:
    Public Relations Tips for Dairymen
    Journal Title Details:
    1(10) : 1-3

    25. Farm paper selling - as it looks to the advertiser

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Ashby, Bruce (author / Advertising Manager, General Foods Corporation) and Agricultural Publishers Association, Chicago, Illinois.
    Format:
    Speech
    Publication Date:
    1931-06-25
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36822
    Notes:
    Agricultural Publishers Association Records, Series No. 8/3/80, Box 10, Special Bulletin No. 50. 6 pages., Delivered at the departmental session, Agricultural Publishers Association, New York City, New York, June 16, 1931.

    26. Information communication technologies for gender and development in Africa: the case for radio and technological blend

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Asiedu, Christobel (author)
    Format:
    Journal article
    Publication Date:
    2012
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 139 Document Number: D05921
    Journal Title:
    International Communication Gazette
    Journal Title Details:
    74(3) : 240-257
    Notes:
    Findings suggest that while radio has been marginalized in current discourse, it is the predominant medium used in subSaharan Africa.

    27. Telecentres in Uganda do not appeal to rural women

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Association for Progressive Communications, Melville, South Africa
    Format:
    Articles
    Publication Date:
    2010-01-21
    Published:
    Uganda
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D00864
    Notes:
    Via online. 2 pages., Describes the kinds of information rural women are looking for. Poor match with what is available.

    31. BQA campaign links industry, consumers

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Barnhart, Walt (author)
    Format:
    Journal article
    Publication Date:
    2019-11-01
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 121 Document Number: D11077
    Journal Title:
    Drovers
    Notes:
    3 pages., Via online issue., Describes communications campaign about the Beef Quality Assurance program of the National Cattlemen's Beef Association.

    32. Assessment of pork producer educational needs for adoption of group sow housing

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Bates, Ronald O. (author), Ferry, Elizabeth (author), Guthrie, Thomas (author), May, Gerald (author), Rozeboom, Dale (author), and Siegford, Janice (author)
    Format:
    Journal article
    Publication Date:
    2012-06
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 140 Document Number: D06114
    Journal Title:
    Journal of Extension
    Journal Title Details:
    50(3) : 3RIB6
    Notes:
    8 pages.

    34. Producing prime video news releases : spin off VNRs for radio or sales tapes to gain maximum mileage

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Baxter, Brian (author / Baxter communications, Indianapolis, IN)
    Format:
    Journal article
    Publication Date:
    1994-03
    Published:
    USA: Niles, IL : Century Communications Inc.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 96 Document Number: C07687
    Journal Title:
    Agri Marketing
    Journal Title Details:
    32 (3) : 38, 40
    Notes:
    James F. Evans Collection

    35. Using mass media for extension teaching

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Behrens, John H. (author), Evans, James F. (author), and Behrens: Professor of Agricultural Communications, University of Illinois; Evans: Professor of Agricultural Communications, University of Illinois
    Format:
    Book chapter
    Publication Date:
    1984
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 73 Document Number: C03490
    Notes:
    John Behrens Collection; see C03480 for original, In: Swanson, Burton E., ed. Agricultural extension : a reference manual. 2nd ed. Rome, Italy : Food and Agriculture Organization, United Nations, 1984. p. 144-155

    38. Do you reach the Scandinavians by advertising in the English papers?

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Bergeson, Robert B. (author / Advertising Manager, Decorah-Posten, Decorah, Iowa)
    Format:
    Journal article
    Publication Date:
    1904-10
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C15356
    Journal Title:
    Agricultural Advertising
    Journal Title Details:
    11(10) : 62, 64

    40. Farm broadcasting in agricultural extension - a brief note

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Bhardwaj, D.P. (author / Senior Research Officer, National Institute of Community Development and Cooperation, Rajendranagar, Hyderabad) and Senior Research Officer, National Institute of Community Development and Cooperation, Rajendranagar, Hyderabad
    Format:
    Journal article
    Publication Date:
    1966
    Published:
    India
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 39 Document Number: B04468
    Journal Title:
    Indian Journal of Extension Education
    Journal Title Details:
    1 (4) : 315-317

    41. Factors in the use of a U.S.D.A. fact sheet issued through the mass communication channels of the Cooperative Extension Service

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Bierman, Everett E. (author)
    Format:
    Master's thesis
    Publication Date:
    1958
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 32 Document Number: B03341
    Notes:
    Phase II; Contains Preface, Table of Contents, and Introduction only. Summary available in Main Stacks 630.73 Un364r, Washington, D.C. : The American University, 1958. 111 p. (Master thesis, communication)

    43. Stand up, stand up

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Bjerke, Bryan (author)
    Format:
    Commentary
    Publication Date:
    2013-12-16
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 189 Document Number: D02064
    Notes:
    Paulsen Marketing, Sioux Falls, South Dakota. 2 pages., Author urges standing up for agriculture and suggests ways to do so.

    45. Targeting audiences and using creative media approaches

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Boldt, William G. (author / Cornell Extension REpresentative, Cooperative Extension Service, Cornell University) and Cornell Extension REpresentative, Cooperative Extension Service, Cornell University
    Format:
    Journal article
    Publication Date:
    1987
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 69 Document Number: C02931
    Journal Title:
    Journal of Extension
    Journal Title Details:
    25 (Spring 1987) : 31
    Notes:
    James F. Evans Collection

    46. RSVP : How do you determine what percent of budget goes into broadcast?

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Bonner-Lewis, D. (author), LaCasse, R.A. (author), Palmer, J. (author), and Volk, J. (author)
    Format:
    Journal article
    Publication Date:
    1984
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 53 Document Number: C00941
    Journal Title:
    Agri Marketing
    Journal Title Details:
    22(6): 56-58
    Notes:
    AgComm Teaching

    47. Targeting Hispanic immigrants with food safety communications

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Boone, Kristina (author), Penner, Karen (author), Johnson, Becky (author), Young, Audrey (author), and Lubbers, Charles (author)
    Format:
    Journal article
    Publication Date:
    2004
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C21729
    Journal Title:
    Journal of Applied Communications
    Journal Title Details:
    88(3) : 21-31

    49. Laughing in the face of climate change? Satire as a device for engaging audiences in public debate

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Bore, Inger-Lise Kalviknes (author) and Reid, Grace (author)
    Format:
    Journal article
    Publication Date:
    2014
    Published:
    Canada
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 143 Document Number: D06465
    Journal Title:
    Science Communication
    Journal Title Details:
    36(4) : 454-478

    50. Communications methods used by agricultural extension agents

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Bouare, Dasse' (author), Bowen, Blannie E. (author), and Bouare: Agricultural Extension Agent, Republic of Mali, West Africa; Bowen: Rumberger Professor of Agriculture, Department of Agricultural and Extension Education, Pennsylvania State University, University Park, PA
    Format:
    Journal article
    Publication Date:
    1990
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 76 Document Number: C04137
    Journal Title:
    Journal of Applied Communications
    Journal Title Details:
    74 (1) : 1-7
    Notes:
    James F. Evans Collection