Search

    Start Over Subject Term meat

    804. Stories seen: return of the burger bashers

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    1992-02
    Published:
    USA: National Association of Agricultural Journalists (formerly Newspaper Farm Editors of America), Columbia, Missouri.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 147 Document Number: D06657
    Journal Title:
    National Association of Agricultural Journalists Newsletter
    Journal Title Details:
    : 3, 6
    Notes:
    Article located in ACDC collection of NAAJ/NFEA Newsletter.

    805. A preliminary look at advertising beef, pork, chicken, turkey, eggs, milk, butter, cheese, and margarine in Canada

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Cozzarin, Brian (author), Goddard, Ellen W. (author), and Department of Agricultural Economics and Business, University of Guelph;
    Format:
    Conference paper
    Publication Date:
    1992
    Published:
    Canada
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 90 Document Number: C06453
    Notes:
    James F. Evans Collection; Paper presented at the 1989 Commodity Advertising and Promotion Conference, In: Kinnucan, Henry W.; Thompson, Stanley R.; and Chang, Hui-Shung, eds. Commodity advertising and promotion. Ames, IA : Iowa State University Press, 1992. p. 120-138

    806. Evaluating the effectiveness of generic pork advertising : the first fifteen months

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Hayenga, Marvin (author), Hoover, Sue (author), Johnson, Stanley R. (author), and Hoover, Hayenga: Department of Economics, Iowa State University; Johnson: Director, Center of Agricultural and Rural Development, Iowa State University
    Format:
    Conference paper
    Publication Date:
    1992
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 90 Document Number: C06460
    Notes:
    James F. Evans Collection; Paper presented at the 1989 Commodity Advertising and Promotion Conference, In: Kinnucan, Henry W.; Thompson, Stanley R.; and Chang, Hui-Shung, eds. Commodity advertising and promotion. Ames, IA : Iowa State University Press, 1992. p. 235-260

    808. Predicting intent to consumer beef : normative versus attitudinal beliefs

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    McIntosh, William Alex (author), Zey, Marcia (author), and Department of Sociology, Texas A&M University, College Station, TX
    Format:
    Journal article
    Publication Date:
    1992
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 90 Document Number: C06480
    Journal Title:
    Rural Sociology
    Journal Title Details:
    57 (2) : 250-65
    Notes:
    James F. Evans Collection, The Ajzen-Fishbein (1980) model to predict intent to perform behavior was used to assess the intent to consume beef among a stratified random sample of 400 Texas women. It was found that attitudes toward consuming beef do not predict directly intent to consume beef, but the subjective norm does. Specifically, the respondent's husband and friends strongly affect her intention to consume less beef. Thus, knowing the subjective norm permits prediction of her intentions because such intentions are not under attitudinal control. These findings call for an intensification of research efforts on food consumption on social influences such as referent others. (original)

    809. Television advertising and beef demand : an econometric analysis of "split-cable" household panel scanner data

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Jensen, Helen H. (author) and Schroeter, John R. (author)
    Format:
    Journal article
    Publication Date:
    1992
    Published:
    Canada
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 95 Document Number: C07477
    Journal Title:
    Canadian Journal of Agricultural Economics
    Journal Title Details:
    40 : 271-294
    Notes:
    cited reference, The Beef Promotion and Research Act of 1985 led to significant increases in the generic promotion of beef in the United States. Widely familiar television advertising campaigns distributed through national television networks have been among the most visible outgrowths of this vigorous promotional effort. This study reports the results of econometric analysis of fresh beef consumption data for households participating in a controlled, experimental investigation of the television advertising's effects on beef demand. While factors such as price, income and household demographics are shown to be significant determinants of fresh beef purchases, the advertising campaigns apparently did not increase and may even have decreased, the panelists' demand for beef. (author)

    811. USDA postpones graphic after meat groups complain

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Journal article
    Publication Date:
    1991-05-03
    Published:
    USA: Washington, D.C. : Community Nutrition Institute
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 93 Document Number: C06873
    Journal Title:
    Nutrition Week
    Journal Title Details:
    21 (18) : 2-3
    Notes:
    AGRICOLA FNI 91003596, Under heavy pressure from the meat and dairy industries, the Department of Agriculture last week canceled the scheduled publication of the Eating Right Pyramid: A Guide to Daily Food Choices. This new graphic would have replaced the nearly 50-year-old food wheels displaying the four food groups. (original)

    812. Consumer perceptions and attitudes towards bovine somatotropin

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Barbano, David M. (author), Kaiser, Harry M. (author), Scherer, Clifford W. (author), and Kaiser: Assistant Professor, Department of Agricultural Economics, Cornell University; Scherer: Associate Professor, Department of Communication, Cornell University; Barbano: Associate Professor, Department of Food Science, Cornell University
    Format:
    Report
    Publication Date:
    1991-05
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 85 Document Number: C05477
    Notes:
    James F. Evans Collection, Mimeographed, 1991. 28 p.

    813. Ethics in extension

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Reynnells, Richard D. (author / NPL Poultry Science, USDA/ES, Washington, DC.)
    Format:
    Journal article
    Publication Date:
    1991-02
    Published:
    USA: Champaign, IL : Poultry Science Association.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 92 Document Number: C06809
    Journal Title:
    Poultry Science
    Journal Title Details:
    70 (2) : 277-283
    Notes:
    AGRICOLA IND 91034172, Ethical activity cannot be mandated, since ethics are an individual value system hat interacts with, and is supported or inhibited by, the moral values of society and any restrictive legislation. However, discussion of ethical topic areas assist in the establishment of individual and societal ethical standards. Extension specialists are characterized as being dedicated professionals; advocates of the industry and of consumers; and persons interested in the long-term success of the poultry system, which results in benefits to society. Too often, they also are characterized as accepting of situations that must be changed if the poultry system is to survive and to progress. Administrators have the power and, therefore, the responsibility to ensure policy decisions are ethical and to examine the long-term effects of those policy decisions. Many administrators have the respect of their agricultural industries and of Extension personnel because of the attempt to create an ethical environment. The objective of Extension personnel should not be ethical perfection, which is unattainable, but rather recognition of imperfections in themselves and the system with attempts to correct deficiencies. Basic questions of ethics or fairness should be discussed before attempting to create changes in individual behavior or in a system. There is little value to great philosophical debates or protestations of unethical behavior if there is no concurrent attempt to modify situations that led to initial ethical concerns. (original)

    819. Research shows checkoff is improving beef demand

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Cattlemen's Beef Promotion and Research Board (author)
    Format:
    Journal article
    Publication Date:
    1989-10
    Published:
    USA: Cattlemen's Beef Promotion and Research Board, Englewood, CO
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 88 Document Number: C05996
    Journal Title:
    Update
    Journal Title Details:
    3 (3) : 1-2
    Notes:
    AgComm teaching

    821. Evaluating advertising using split-cable scanner data : some methodological issues

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Jensen, Helen H. (author), Schroeter, John R. (author), and Associate Professor of Economics and Head of the Food and Nutrition Policy Division, Center for Agricultural and Rural Development, Iowa State University; Associate Professor of Economics, Iowa State University
    Format:
    Conference paper
    Publication Date:
    1989-03
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 74 Document Number: C03730
    Notes:
    James F. Evans Collection, Ames, IA : Center for Agricultural and Rural Development, Iowa State University, 1989. 21 p. (CARD Working Paper 89-WP43) Paper presented at the NEC-63 Research Conference on Commodity Advertising and Promotion; 1989 February 22-23; Orlando, FL

    825. What do we know and what does it mean?

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Myers, Lester H. (author / Food Marketing and Consumption Economics, Economics Research Service, U.S. Department of Agriculture)
    Format:
    Conference paper
    Publication Date:
    1989
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 100 Document Number: C08475
    Notes:
    In: Buse, Rueben C., ed., The Economics of Meat Demand. Proceedings of the Conference on the Economics of Meat Demand; 1986 October 20-21; Charleston, South Carolina.

    827. Measuring the effectiveness of beef promotion and advertising programs : final report submitted to The National Live Stock and Meat Board

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Jensen, Helen H. (author / Associate Professor of Economics and Head of the Food and Nutrition Policy Division, Center for Agricultural and Rural Development, Iowa State University) and Associate Professor of Economics and Head of the Food and Nutrition Policy Division, Center for Agricultural and Rural Development, Iowa State University
    Format:
    Report
    Publication Date:
    1988-09
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 74 Document Number: C03733
    Notes:
    James F. Evans Collection, Ames, IA : Center for Agricultural and Rural Development, Iowa State University, 1988. 80 p.

    828. Livestock cooperatives adapt technology to develop niches with market services

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Hogeland, Julie (author) and Agricultural Economist, Agricultural Cooperative Service (ACS)
    Format:
    Journal article
    Publication Date:
    1988-04
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 83 Document Number: C05133
    Journal Title:
    Farmer Cooperatives
    Journal Title Details:
    55 (1) : 4-7.
    Notes:
    AGRICOLA IND 88007520

    830. 6 reasons the beef checkoff is a good deal

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Eftink, Bill (author / Beef Editor, Successful Farming)
    Format:
    Journal article
    Publication Date:
    1988-03
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 92 Document Number: C06731
    Journal Title:
    Successful Farming
    Journal Title Details:
    86 (6) : 14-15
    Notes:
    AgComm teaching, James F. Evans Collection

    834. Horrendous PR crises: what they did when the unthinkable happened

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Moynihan, Lael M. (author)
    Format:
    Journal article
    Publication Date:
    1988
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C21088
    Journal Title:
    Media History Digest
    Journal Title Details:
    8(1) : 19-25
    Notes:
    Presents public relations case studies, including two that involve food safety: (a) Hygrade and the hot dog tragedy (purported discovery of razor blades in hot dogs) and (b) cases of botulism attributed to consumption of canned salmon. These cases involve marketers "able to turn a corporate traumatic event into a public relations victory."

    836. Modeling food consumption decisions as a two-step process

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Guilkey, David K. (author), Haines, Pamela S. (author), Popkin, Barry M. (author), and Haines, Popkin: Department of Nutrition, University of North Carolina; Guilkey: Department of Economics, University of North Carolina
    Format:
    Journal article
    Publication Date:
    1988
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 70 Document Number: C03036
    Journal Title:
    American Journal of Agricultural Economics
    Journal Title Details:
    70(3) : 543-552
    Notes:
    James F. Evans Collection

    839. Consumers, farmers eat up pork campaign

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Coble, Karen (author / Swine Editor, Successful Farming)
    Format:
    Journal article
    Publication Date:
    1987-12
    Published:
    USA: Meredith Corporation, Des Moines, IA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 96 Document Number: C07732
    Journal Title:
    Successful Farming
    Journal Title Details:
    85 (14) : 44
    Notes:
    search through journal

    842. Beef promotion can never end : constant work will be needed to offset those who are anti-beef, competitors or consumers whose tastes shift

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Riley, Jim (author)
    Format:
    Journal article
    Publication Date:
    1987
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 99 Document Number: C08333
    Journal Title:
    Beef
    Journal Title Details:
    December 1987 : 31-32
    Notes:
    Evans, AgComm teaching

    843. Beef promotion operating committee approves consumer and industry information projects

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Enright, Gary (author), Ivan, Dave (author), and McDermott, Tom (author)
    Format:
    News release
    Publication Date:
    1987
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 99 Document Number: C08321
    Notes:
    Evans, AgComm teaching, Chicago, IL : Beef Promotion and Research Board, August 11, 1987. 2 p.

    850. Beef board approves promotion budget

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Frazier, Kendal (author) and McDermott, Tom (author)
    Format:
    News release
    Publication Date:
    1986
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 99 Document Number: C08320
    Notes:
    Evans, AgComm teaching, St. Louis, MO : Cattlemen's Beef Promotion and Research Board, November 12, 1986. 2 p.

    852. Consumption trends favor fresh, lowfat, and sweet

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Bunch, Karen L. (author / Food Marketing and Consumption Economics Branch of the National Economics Division)
    Format:
    Journal article
    Publication Date:
    1986
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 100 Document Number: C08442
    Journal Title:
    National Food Review
    Journal Title Details:
    32 : 1-5

    854. Full-text access and laser videodiscs : The National Agricultural Library System (U.S. Department of Agriculture)

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Andre, Pamela Q. J. (author / Chief, Information Systems Division, National Agricultural Library, U.S. Department of Agriculture, Beltsville, MD)
    Format:
    Journal article
    Publication Date:
    1986
    Published:
    USA: Ann Arbor, MI : Pierian Press.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 84 Document Number: C05256
    Journal Title:
    Library Hi-Tech
    Journal Title Details:
    4 (1) : 13-21.

    873. NCA wisely avoids Simmons

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Editorial
    Publication Date:
    1983-03-03
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 197 Document Number: D09602
    Journal Title:
    Drovers Journal
    Notes:
    Delmar Hatesohl Collection, Editorial about a decision by the National Cattlemen's Association to reject an offer for "equal time" on a Richard Simmons television show following a previous guest's criticism of beef in the diet.

    879. The push for lean beef: a riches to rags story?

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Kingsbery, Bob (author / Marketing for Snell Systems, Inc. of San Antonio, Texas)
    Format:
    Journal article
    Publication Date:
    1983
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 100 Document Number: C08498
    Journal Title:
    Beef
    Journal Title Details:
    1983 (February) : 26, 30-31
    Notes:
    James F. Evans Collection

    881. Pork Challenger

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Magazine
    Publication Date:
    1982-03
    Published:
    USA: National Pork Producers Council
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: N-P; Folder: V1.12.P.293 Document Number: D01732
    Journal Title Details:
    1
    Notes:
    78p, Volume One Number One Collection; John Harvey Collection

    889. Kitchen table interview: Grant Neds

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Harper, Larry (author)
    Format:
    Journal article
    Publication Date:
    1981-03-14
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 197 Document Number: D09621
    Journal Title:
    Missouri Ruralist
    Notes:
    Delmar Hatesohl Collection, Interview with an advertising agency executive includes a case example of a well-advertised new product launch (meat pie in a steel, pie-shaped container) failed due to lack of product testing. Based on Mr. Neds' presentation to the Missouri Seed Improvement Association.

    890. Pork Producers

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    Magazine
    Publication Date:
    1981-03
    Published:
    USA: Vance Publishing
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: N-P; Folder: V1.12.P.295 Document Number: D01734
    Journal Title Details:
    1
    Notes:
    58p, two copies, Volume One Number One Collection; John Harvey Collection

    895. Is beef demand declining?

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Drummond, Jack (author / Oklahoma State University department of agricultural information at Stillwater)
    Format:
    Journal article
    Publication Date:
    1980
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 100 Document Number: C08499
    Journal Title:
    Feedlot Management
    Journal Title Details:
    1980 (December) : 28, 32
    Notes:
    James F. Evans Collection

    899. The future of meat in the Western diet

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Cuthbertson, Alastair (author / Meat and Livestock Commission, London, UK) and Meat and Livestock Commission, London, UK
    Format:
    Journal article
    Publication Date:
    1980
    Published:
    UK
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 55 Document Number: C01245
    Journal Title:
    Chemistry and Industry
    Journal Title Details:
    May 17, 1980 : 397-402
    Notes:
    James F. Evans Collection, AgComm teaching