Describes method used by hybrid seed marketers to sell to a farmer-dealer at wholesale, then allow the farmer to distribute the product in a local area.
Jones, Chuck (author), Osenga, Greg (author), and Jones: Vice President of Creative and Account Services, Washburn Direct Marketing, Charlotte, NC; Osenga: Director of Database Marketing, Washburn Direct Marketing, Charlotte, NC
Format:
Journal article
Publication Date:
1992-06
Published:
USA: Niles, IL : Century Communications Inc.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 89 Document Number: C06232
Lazer, William (author), Kelley, Eugene J. (author), Meyer, R. E. (author), Kelley, William T. (author), Grubb, Kenneth A. (author), Hollander, Stanley C. (author), Copulsky, William (author), and Michigan State University
Union Oil Company
University of Pennsylvania
Department of Commerce
Grace Chemical Research and Development Company
Format:
Abstract
Publication Date:
1957-04
Published:
USA: American Marketing Association
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 164 Document Number: D08236
Angulo, Ana M. (author), Gil, Jose M. (author), and Gracia, Azucena (author)
Format:
Book chapter
Publication Date:
1997
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C20445
Notes:
Pages 275-294 in Berend Wierenga, Aad van Tilburg, Klaus Grunert, Jan-Benedict E.M. Steenkamp and Michel Wedel (eds.), Agricultural marketing and consumer behavior in a changing world. Kluwer Academic Publishers, Boston, Massachusetts. 314 pages.
The U.S. Dept. of Agriculture's (USDA) push for foreign market development in recent years has placed a greater emphasis on promotion programs, some of which include limited amounts for advertising. While the amount of government contribution varies from contract to contract, usually the subsidy is matched by a cooperator and by a third party, usually a foreign interest. The promotion programs now operate in over 80 nations, conducted by 43 nonprofit agricultural trade organizations on a long-term basis. Smaller scale and shorter term projects are also being conducted mostly by farm-owned cooperators."
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 108 Document Number: C10141
Notes:
search from AgEcon., Working Paper 97-01, 17 pages; Adobe Acrobat Adobe Acrobat PDF 107K bytes, Efficient Consumer Response (ECR) is an industry-wide, collaborative initiative to re-engineer the grocery supply
chain. This report presents findings from a study of ECR adoption in Minnesota grocery stores. Data were collected through interviews with managers of forty stores that are broadly distributed over store sizes, locations, and organizational forms. The interviews focused on business practices and technologies related to inventory management and ordering, shelf-space allocation and product assortment decisions, and product pricing and promotions. Findings are presented from three distinct perspectives: (1) stores grouped by location (metro and out- state), (2) stores grouped by rganizational form (corporate chain, independent chain, and single store), and (3) stores grouped by levels of an ECR "readiness index" that indicates the level of adoption for key business practices and technologies that support ECR initiatives. The following general conclusions can be drawn from the detailed results presented in this report. 1. Location in the Twin Cities metropolitan area makes an important difference in implementing some components of the ECR initiative. On average, metro and out-state stores differ little with respect to store size or the adoption of technologies that support ECR. Metro stores are much more likely than out-state stores, however, to coordinate shelf space and product assortment decisions and pricing and promotion activities with outside trading partners. 2. On average, stores that are part of a chain, especially a large corporate chain, are making faster progress toward implementation of ECR initiatives than are single stores. However, three independently owned single stores were also among the most innovative of those we visited. In these stores, it appears that a visionary, energetic owner/manager is able to quickly respond to new opportunities. 3. ECR adoption and superior performance are closely associated. Stores with a high ECR "readiness index" have much higher sales per labor hour, sales per square foot, and annual inventory turns. We cannot determine whether ECR readiness leads to better performance or better performance makes it easier to adopt business practices and technologies that support ECR. We can conclude, however, that competitive forces will almost certainly drive more stores toward adoption of a wider range of technologies and business practices that support the ECR initiative. In summary, ECR is changing the way Minnesota grocers do business, and adopting ECR practices goes hand-in-hand with better financial performance. Findings from this study suggest that stores of any size and organizational form that are willing and able to adopt new technologies, to develop cooperative relationships with their trading partners, and to respond to the unique needs of their customers will increase their chance of success in this competitive market.
Dahl, Delbert T. (author / Office of Agricultural Communications and Education, University of Illinois, Urbana, IL)
Format:
Conference paper
Publication Date:
1980
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 99 Document Number: C08292
Notes:
Evans, AgComm teaching, In; Proceedings of the 1980 Illinois Strawberry School, March 4, 1980, Mt. Vernon, IL. Urbana, IL : University of Illinois (Cooperative Extension Service Horticulture Series 21) p. 22-27
17 pages, Little is known about how farms and markets are connected. Identifying critical gaps and central hubs in food systems is of importance in addressing a variety of concerns, such as navigating rapid shifts in marketing practices as seen during the COVID-19 pandemic and related food shortages. The constellation of growers and markets can also reinforce opportunities to shift growing and eating policies and practices with attention to addressing racial and income inequities in food system ownership and access. With this research, we compare network methods for measuring centrality and sociospatial orientations in food systems using two of America’s most high-producing agricultural counties. Though the counties are adjacent, we demonstrate that their community food systems have little overlap in contributing farms and markets. Our findings show that the community food system for Yolo County is tightly interwoven with Bay Area restaurants and farmers’ markets. The adjacent county, Sacramento, branded itself as America’s Farm-to-Fork capital in 2012 and possesses network hubs focused more on grocery stores and restaurants. In both counties, the most central actors differ and have been involved with the community food system for decades. Such findings have implications beyond the case studies, and we conclude with considerations for how our methods could be standardized in the national agricultural census.
Results of early tests of gasohol at the pump. Already the nation's corn farmers have formed a group to promote the usage of alcohol. Gasohol is currently being sold in 28 states.
Vieira, Luciana Marques (author) and Aguiar, Luis Kluwe (author)
Format:
Book chapter
Publication Date:
2009
Published:
Brazil
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29856
Notes:
Pages 327-345 in Adam Lindgreen, Martin K. Hingley and Joelle Vanhamme (eds.), The crisis of food brands: sustaining safe, innovative and competitive food supply. Gower Publishing Limited, Surrey, England. 352 pages.
Feuz, D.M. (author / South Dakota State University), Wagner, J.J. (author / South Dakota State University), and Fausti, S.W. (author / South Dakota State University)
Format:
Research paper
Publication Date:
1992-09
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 106 Document Number: C09275
Online from periodical. 2 pages., Report of a presentation at the West Coast Produce Expo about Amazon's new Fresh banner, with establishment of small and medium-sized grocery stores.
Moustier, Paule (author), Figuie, Muriel (author), Anh, Dao The (author), and Loc, Nguyen Thi Tan (author)
Format:
Book chapter
Publication Date:
2009
Published:
Vietnam
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29855
Notes:
Pages 311-325 in Adam Lindgreen, Martin K. Hingley and Joelle Vanhamme (eds.), The crisis of food brands: sustaining safe, innovative and competitive food supply. Gower Publishing Limited, Surrey, England. 352 pages.
Harrell, V. (author), Hurt, C. (author), Kirby, D. (author), and Hurt: Purdue University, Agricultural Economics Department; Harrell: County Extension Director and Agricultural Agent, Wabash County, IN; Kirby: County Extension Director and Agricultural Agent, Pulaski County, IN
Format:
Journal article
Publication Date:
1986
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 63 Document Number: C02218
7 pages., Via online journal, This study analyzes retailer attitude towards animal welfare in Spain, and how this attitude has changed over recent years (2006–2011). Retailers were concerned about animal welfare issues but a declining trend is observed recently, probably due to the financial crisis. The concern about animal welfare was affected by sex, with women retailers expressing a more positive attitude towards animal welfare issues than men. Retailers, based on their experience, perceive a low level of willingness to pay more for welfare friendly products (WFP) on behalf of their customers. This fact is reflected in the sales of the WFP, which declined from 2006 to 2011. The main reason for consumers to buy WFP, according to retailer perception, is organoleptic quality, with improved welfare being second. The results obtained provide a pessimistic picture in relation to the current market positioning of WFP, which is probably a consequence of market contraction.
Via online issue. 2 pages., Describes recent experience in which a packing house fire resulted in lower fed cattle prices and higher values of choice boxed beef cutout values - resulting in frustration and anger in cattle country.
