Page 26 in Extension Circular 521, Review of Extension Research, January through December 1958, U.S. Department of Agriculture, Washington, D.C. Summary of a research paper for a Master of Science degree in agricultural journalism, University of Wisconsin, Madison. 1958. 66 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 153 Document Number: D11620
Journal Title Details:
20 : 571-589
Notes:
20 pages., Online via UI e-subscription, Findings of a nationally representative sample of U.S. adults identified four clusters of U.S. consumers with unique sets of beliefs and motives regarding consumer environmentalism.The clusters had varying responses to the industry's initiatives to protect the environment.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 198 Document Number: D09639
Notes:
Eugene A. Kroupa Collection, Thesis for master of science degree in agricultural journalism degree, Agricultural Journalism Department, University of Wisconsin, Madison. 98 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 34 Document Number: D10690
Notes:
Claude W. Gifford Collection. PACER Project., Claude W. Gifford Collection. 15 pages., Preliminary results of this national survey research study for the Office of Communication, U.S. Department of Agriculture. Awaiting statistical analysis. Findings are from the National Opinion Research Center survey for PACER.