Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 12 Document Number: D10405
Notes:
4 pages., Online from Australian Broadcasting Corporation website., During a severe drought, a Queensland grazier decided to share her story on a social media post that included distressing images of livestock. Unintended consequences included accusations of animal abuse and investigation by Biosecurity Queensland.
13 pages, Agricultural fairs provide one of the last frontiers, and largest stages, for showcasing livestock agriculture to the public. However, public funding, attendance revenue, animal biosecurity, and public health concerns are all aspects worthy of conversation and increased research attention given the interaction between livestock animals and the general public in fair and festival settings. A prominent social media listening and data analytics platform was used to quantify online and social media chatter concerning agricultural fairs during a 27-mo period. A general search for online media referencing agricultural fair keywords was designed; social and online media mentions of agricultural fairs (n = 2,091,350 mentions) were further queried according to their reference to livestock, fair food, or the major agricultural product producing species of dairy and beef cattle (n = 68,900), poultry (n = 39,600), and swine (n = 31,250). Numbers of search results were found to be seasonal and Twitter was the single largest domain for all fair-related results; in contrast, the majority of livestock-related media was generated by news sources rather than from Twitter. On a weekly basis, the percentage of fair livestock mentions with species-specific reference was highly variable ranging from 0% to 86.8% for cattle, 0% to 85.7% for poultry, and 0% to 76.9% for swine. In addition to quantifying total search hits or mentions, the positivity/negativity of the search results was analyzed using natural language processing capabilities. The net sentiment quantified is the total percentage of positive posts minus the percentage of negative posts, which results in a necessarily bounded net sentiment between −100% and +100%. Overall net sentiment associated with mentions of agricultural fairs was positive; the topics garnering the highest positive sentiments were fair food and cattle (both 98% positive). Online discussion pertaining to agricultural fairs and swine was overall positive despite references to swine flu outbreaks. In conclusion, livestock and animal products had positive net sentiment over the time period studied, but there are multiple aspects of agricultural fairs worthy of further investigation and continued vigilance, including zoonotic disease risk and public perceptions of livestock industries.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 172 Document Number: C29121
Notes:
Via Knight Science Journalism Tracker. 1 page., Reviews a column by Nicholas Kristof in the New York Times about pigs and people as repositories for multiply-resistant staphylococcus aureus. Title: "Our pigs, our food, our health."
18 pages., Article 6, Via online journal., The discovery of the antibiotic Aureomycin as a growth promotor for the livestock industry was viewed as revolutionary in 1950. The use of antibiotics as growth promoters in livestock, however, has been questioned by health professionals concerned with the role this use might play in the development of antibiotic resistant bacteria. As a public health issue, newspapers have covered this topic since its discovery. Media, such as newspapers, have used frames to discuss the topic over time as new discoveries have occurred, policy changes have been implemented, and food animal production has changed. The purpose of this study was to determine the frames and sources used by national U.S. newspapers when discussing the topic of antibiotic use in livestock and antibiotic resistance. A quantitative content analysis was conducted on three national U.S. newspapers from 1996 – 2017 and found three primary frames were used when discussing antibiotic use in livestock and antibiotic resistance. The content analysis also indicated that over 90% of the news articles contained a scientific source when communicating about this scientific topic. Based on the frames identified some readers are being ill-informed about this topic and could be using this information in their decision making without having all of the facts. Science communicators should prioritize the inclusion of scientific sources in their writing as they communicate about complex, controversial topics.
Niehoff, Arthur H. (author) and Anderson, J. Charnel (author)
Format:
Bibliography
Publication Date:
1960
Published:
International: George Washington University, Alexandria, Virginia
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: Byrnes5 Document Number: C12472
Notes:
Francis C. Byrnes Collection, Human Resources Research office, a nongovernmental agency of George Washington University. 30 p., Annotated bibliography of development-related case histories, by country.
Garrett M. Steede (author), Courtney Meyers (author), Nan Li (author), Erica Irlbeck (author), Sherice Gearhart (author), and Texas Tech University; University of Minnesota - Twin Cities
Format:
Journal article
Publication Date:
2018
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 149 Document Number: D10103
Article 4; pgs. 1-16, On January 1, 2017, the final rule of the Veterinary Feed Directive (VFD) was put into place requiring
antibiotics approved for both humans and animals to be discontinued for growth promotion. This change was
brought on by the role growth promoters in livestock production play in the development of antibiotic
resistance. Antibiotic resistance increases the costs associated with human health care by increasing the length
of stays in the hospital and requiring more intensive medical care for patients. The purpose of this study was to
explore sentiment and characteristics of social media content and the characteristics of the key influencers
whose opinions had the greatest amount of reach on social media in regard to antibiotic use in livestock and
antibiotic resistance. Nuvi, a social media monitoring program, provided sentiment for each tweet and coded
64.8% of the content (n = 129) as negative compared to 38.2% (n = 76) humans coded as negative. The
contrast between human coders and Nuvi indicates there could be discrepancies between how Nuvi codes
content and the way a human might interpret the content. No key influencer discussed antibiotic use in
livestock positively. Findings suggest agricultural communicators should not rely completely on the output
from sentiment analysis programs to evaluate how the public discusses issues related to agriculture,
particularly controversial issues. Further, agricultural communications practitioners should prioritize
monitoring the content shared by key influencers in an effort to better understand the content being shared by
the most influential users. Recommendations for future research are provided.
2 pages, via Online journal, Every morning I wake up like thousands of others wondering if what I am experiencing is just a bad dream. As I move into the day I am acutely aware that it is not a bad dream and that I as a farmer and an activist have a responsibility to make this devastating situation better.
12 pages., Online via publication website., Traces the development of the slaughterhouse as a specialized institution through three major periods, beginning in the 18th century. Includes consequences of modern slaughterhouses on cities, small communities, and cultural values, perceptions and tensions.
Pal, R.N. (author), Sinha, M.N. (author), Sinha, P.R.R. (author), and SRS of National Dairy Research Institute, Bangalore, India; Director, Agricultural Extension and Communication, National Institute of Community Development, Hyderabad, India; Professor and Head, Department of Livestock Production and Management, Haryana Agricultural University, Hissar, India
Format:
Journal article
Publication Date:
1977-05
Published:
India
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 42 Document Number: B04932
James F. Evans Collection, All 143 farmer respondents of Amritsar Intensive Cattle Development Project were aware of breeding input but not of feeding input. Distinct patterns of communication source utilization were noticed in adoption of animal production inputs. Both formal and informal communication sources were almost equally utilized in awareness stage. Informal communication sources were given greater patronage in evaluation stage. Formal communication sources were utilized more in interest and adoption stages. However in trial stage, relatively compatible innovations like feeding input clustered around informal communication sources in contrast to breeding input in which more formal communication sources were contacted. For promotion of animal production inputs, therefore, animal husbandry extension programmes should give due consideration to implications of formal/informal communication sources as associated with stages in adoption. (author)
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C35849
Notes:
Pages 333-339 in D. Michael Warren, L. Jan Slikkerveer and David Brokensha (eds.), The cultural dimension of development: indigenous knowledge systems. Intermediate Technology Publications Ltd., London, England. 582 pages.
16 pages, Lack of access to agricultural extension and advisory services has been identified as one of the major challenges facing emerging farmers in South Africa. The purpose of this study was to determine the level of access to these services by emerging livestock farmers in uThungulu District Municipality of KwaZulu-Natal. A survey design was used with face-to-face interviews to collect data using a semi-structured questionnaire. A sample of 1 437 was randomly selected from 4 792 emerging livestock farmers in the district. Descriptive statistical analyses were performed using Statistical Package for the Social Sciences (SPSS) version 23 software. The results show that more than 90% of emerging livestock farmers in the district had high access to public extension and 14% had access to private extension, in addition. About 32% of the respondents also had access to extension and advisory services from agricultural cooperatives. There was an improvement in access to these services by emerging farmers compared to the past. The involvement of the private sector and cooperatives in rendering extension and advisory services to emerging livestock farmers shows that various stakeholders are involved in improving emerging livestock farmers in the province.
Via online issue. 1 page., Includes AgriTalk audio interview with Prof. Wes Jamison of Palm Beach Atlantic University, Florida. Interviewed by Mike Adams.
13 pages, The study explored the contribution of information and communication technology (ICT)-based information sources to market participation among smallholder livestock farmers. Use of ICTs is considered paramount for providing smallholder farmers with required market information, and also to reduce market asymmetries. A double hurdle regression was utilized to analyze data collected from 150 smallholder livestock farmers in the study area. The results show that while use of ICT-based market information sources significantly influenced market participation, the effect of using ICT-based information sources on the intensity of market participation was not significant. Other variables shown to influence both market participation and the intensity of market participation were age, additional income and membership of farmer cooperatives. This suggests the need to consider other associated factors in the application and design of interventions that utilize ICT-based information sources to achieve market engagement among smallholders.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 107 Document Number: C10126
Notes:
search from AgEcon., American Agricultural Economics Association Annual Meeting, August 2-5, 1998, Salt Lake City, Utah. 5 pages; Adobe Acrobat PDF 18K bytes, Selected Paper Session SP - 6R Adoption of Technology in Developing Countries Abstract/Description: These
papers move beyond the questions of who adopts technologies to ask how preferences for characteristics (of maize in Mexico or cattle in Burkina Faso) affect adoption and how technical change differentially affects semi-subsistence farmers and how it affects productivity and yield variability. Modeling the Impacts of Soil Conservation on Productivity and Yield Variability: Evidence From a Heteroskedastic Switching Regression Gerald Shively, Purdue University Selecting Genetic Traits for Cattle Improvement: Preservation of Disease Resistant Cattle in Africa Kouadio Tano, University of Abidjan; Merle Faminow, University of Manitoba Variety Characteristics and the Land Allocation Decisions of Farmers in a Center of Maize Diversity Melinda Smale, Maricio Bellon, and Alfonso Aguirre The Distributional Impacts of Farm Policy in Semi-subsistence Agriculture Garth Holloway and Nermin Akyil, AERI
Ferguson, Drewe (author), Lee, Caroline (author), and Fisher, Andrew (author)
Format:
Book
Publication Date:
2017
Published:
Duxford, United Kingdom: Woodhead Publishing
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 151 Document Number: D10099
Notes:
318 pages., Available through the University of Illinois at Urbana-Champaign Library. Patrons outside of the university system should contact the ACDC for assistance accessing text., Via University of Illinois at Urbana-Champaign Library catalog., Advances in Sheep Welfare examines the recent advances made in sheep welfare assessment, handling and management, providing state-of-the-art coverage of the welfare needs of one of the world's most widely farmed animals. The book begins with an introduction to sheep welfare in Part One, with chapters covering biology and natural behavior, sheep production systems, and consumer and societal expectations for sheep products. Part Two goes on to highlight new advances in sheep welfare assessment, before Part Three outlines a wide range of solutions to sheep welfare challenges. The final section looks ahead to the future, considering what sheep welfare will look like in 2030 and beyond. This book is an essential part of the wider ranging series Advances in Farm Animal Welfare, with coverage of cattle, sheep, pigs and poultry.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 93 Document Number: C06959
Notes:
In: Proceedings of the VIth World Conference on Animal Production, Helsinki 1988. Helsinki, Finland : Finnish Animal Breeding Association, 1988. p. 255
Alumbaugh, Joann (author), Schimek, Rosemary (author), Cooper, Hyler (author), Brandt, Erika (author), Rieker, Jana (author), Herman, Matthew (author), Durs, Don (author), Winter, Kristen (author), Melnyk, Darwin (author), and Rattliff, Robert (author)
Format:
Journal article
Publication Date:
2009
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C28778
14 pages, via Online Journal, The aim of this article is to show the relevance of the sociology of market agencements (an offshoot of actor–network theory) for studying the creation of alternative agri-food networks. The authors start with their finding that most research into alternative agri-food networks takes a strictly informative, cursory look at the conditions under which these networks are gradually created. They then explain how the sociology of market agencements analyzes the construction of innovative markets and how it can be used in agri-food studies. The relevance of this theoretical frame is shown based on an experiment aimed at creating a local trade scheme between manure from livestock farms and alfalfa grown by grain farmers. By using the concepts of the sociology of market agencements, the authors reveal the operations that are required to create an alternative agri-food network and underscore the difficulties that attend each one of these operations. This enables them to see the phenomena of lock-ins and sociotechnical transition in a new light.
