Botswana: Association for International Agricultural and Extension Education
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 133 Document Number: C20247
Notes:
Burton Swanson Collection, In section I of the "2000 conference proceedings: Association for International Agricultural and Extension Education", 16th Annual Conference, March 29th-April 1st, 2000, Arlington, Virginia, USA
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 199 Document Number: D09925
Notes:
NCR-90 Collection, From Document D09924, "Department of agricultural journalism University of Wisconsin-Madison: Faculty and graduate student research, 1990". Page 3.
7 pages., Via online journal, This study analyzes retailer attitude towards animal welfare in Spain, and how this attitude has changed over recent years (2006–2011). Retailers were concerned about animal welfare issues but a declining trend is observed recently, probably due to the financial crisis. The concern about animal welfare was affected by sex, with women retailers expressing a more positive attitude towards animal welfare issues than men. Retailers, based on their experience, perceive a low level of willingness to pay more for welfare friendly products (WFP) on behalf of their customers. This fact is reflected in the sales of the WFP, which declined from 2006 to 2011. The main reason for consumers to buy WFP, according to retailer perception, is organoleptic quality, with improved welfare being second. The results obtained provide a pessimistic picture in relation to the current market positioning of WFP, which is probably a consequence of market contraction.
Manyweathers, Jennifer (author), Hernández-Jover, Marta (author), Hayes, Lynne (author), Loechel, Barton (author), Kelly, Jennifer (author), Felton, Simone (author), El Hassan, Marwan (author), Woodgate, Rob (author), and Maru, Yiheyis (author)
Format:
Journal Article
Publication Date:
2020-06-18
Published:
Italy: Scuola Internazionale Superiore di Studi Avanzati
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 205 Document Number: D12741
8pgs, A transdisciplinary pilot study with Australia's livestock industries is bringing multiple stakeholders together as equal partners, to examine the complex problems around animal disease management. These problems include disease surveillance and on-farm biosecurity practices. The pilot groups are established in industries susceptible to foot and mouth disease, namely dairy and beef cattle, pork, sheep and goats. The Agricultural Innovation Systems framework is being evaluated to determine its effectiveness as a tool to improve partnerships between stakeholders. These stakeholders include livestock producers (farmers), private and government veterinarians, local council representatives, and industry personal including from saleyards and abattoirs. Stimulation of innovative solutions to issues arising from conflicting priorities and limited resources around animal disease management are also expected. Using a participatory communication approach, the impact of the pilot on trust and relationships is being evaluated. The sustainability of the Agricultural Innovation Systems approach to address complex issues around animal health management is also being assessed. The aim of the study is to strengthen Australia's preparedness for an emergency animal disease outbreak, such as Foot and Mouth Disease.
Article in online issue. 2 pages., via online journal, "Behind-the-story" description by first-place award winner in the "Nuts and Bolts" category of the 2018 AAEA Communication contest.
Findings reveal few differences between rural and urban Ohioans. Greater trust of farmers was found to be related to lower levels of livestock concern. Environmental concern was strongly related to overall concern about large-scale livestock development.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 148 Document Number: C23895
Notes:
New York Times via The Age, Melbourne, Australia. 2 pages., Online reservations company displays its corporate logo on blankets worn by sheep along public highways.
Norris-Parish, Shannon L. (author), Leggette, Holli R. (author), Pesl Murphy, Theresa (author), Parrella, Jean A. (author), Richburg, Audra (author), and Herring, Andy D. (author)
Format:
Journal article
Publication Date:
2024-01-12
Published:
UK: Oxford University Press
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 208 Document Number: D13252
9 pages, Animal scientists face an increasing need to communicate with the lay public because of the public’s interest in the origin and production of animal-sourced foods. Consumers’ increased interest infers a critical need for effective communication skills among animal science graduates. Effective communication skills are mandatory if students are to explain scientific information and mitigate misinformation about livestock production. The purpose of our study was to investigate the communication styles and communication effectiveness of upper-level animal science students enrolled in a beef cattle production and management course at Texas A&M University across five semesters (N = 241; spring 2018 = 61, summer 2018 = 15, Fall 2018 = 54, spring 2019 = 55, and fall 2019 = 56). Male animal science students (n = 25; 32.9%) preferred assertive and direct communication (a driver communication style) and female students (n = 32; 19.4%) preferred collaborative and accommodating communication (an amiable communication style). Students were moderately experienced with beef cattle production (M = 3.09, SD = 1.07) before enrolling in the course; however, former beef cattle experiences did not influence their preferred communication style [F(10, 230) = 0.36, P = 0.96]. Researchers also observed students’ communication skills during an end-of-semester beef cattle production and management project presentation and identified strengths and weaknesses. Students demonstrated strong, in-depth animal industry knowledge, an ability to connect beef production techniques to management success, and critical thinking skills when answering questions. Oral communication skills warranting improvement included integrating visual aids and/or visual slides to support findings, using improved stage presence and confidence, and sharing responsibilities when presenting as a team. Finally, completion of a supplemental communication training module, intended to develop oral communication skills, significantly improved [F(1, 55) = 4.16, P = 0.046] students’ beef cattle production and management project presentation scores. As students become aware of their communication preferences and tendencies, they become equipped to adjust their communication practices and techniques when needed. Through this study, we gained insight into students’ communication tendencies and skills, which can be used to provide curricular recommendations and enhance students’ workforce readiness.
21 pages., Online via UI e-subscription, "This paper exposes the failure of government institutions to protect animals on factory farms while simultaneously silencing what is currently the only available mechanism for Americans to learn about abuse on factory farms. It also explores the Constitutional implications of Ag-Gag laws.
Lindner, James R. (author / Ohio State University), Chizari, Mohammad (author / Tarbiat Modarres University), and Noorabadi, Reza R. (author / Tarbiat Modarres University)
Format:
Proceedings
Publication Date:
2000-03-29
Published:
Iran: Association for International Agricultural and Extension Education
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 133 Document Number: C20238
Notes:
Burton Swanson Collection, In section E of the "2000 conference proceedings: Association for International Agricultural and Extension Education", 16th Annual Conference, March 29th-April 1st, 2000, Arlington, Virginia, USA
Bucchi, Massimiano (author) and Mazzolini, Renato G. (author)
Format:
Book chapter
Publication Date:
2007
Published:
Italy
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C28076
Notes:
Pages 53-70 in Martin W. Bauer and Massimiano Bucchi (eds.), Journalism, science and society: science communication between news and public relations. Routledge, New York, New York. 286 pages., Refers to coverage of issues such as BSE and genetically modified organisms.
Croney, C.C. (author), Apley, M. (author), Capper, J.L. (author), Mench, J.A. (author), Priest, S. (author), and Department of Animal Sciences, Purdue University, West Lafayette, IN 47907
Department of Clinical Sciences, College of Veterinary Medicine, Kansas State University, Manhattan 66506
Department of Animal Sciences, Washington State University, Pullman 99164
Department of Animal Science, University of California, Davis 95616
Department of Communication, George Mason University, Fairfax, VA 22030
Format:
Journal article
Publication Date:
2015-01-20
Published:
USA: American Society of Animal Science
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 164 Document Number: D08306
Mora, C. (author), Menozzi, D. (author), Sogari, G. (author), Brennan, M. (author), Raley, M. (author), and Frewer, L.J. (author)
Format:
Paper
Publication Date:
2013-06
Published:
Italy
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 189 Document Number: D01594
Notes:
Paper presented at the 2nd Associazione Italiana di Economia Agraria e Applicata (AIEAA) conference, "Between crisis and development: which role for the bio-economy," in Parma, Italy, June 6-7, 2013. 13 pages.
18 pages, via online journal article, Blue Bell Creameries faced an unprecedented situation when it pulled all of its products during a Listeria outbreak in 2015. Despite a very public crisis that resulted in three deaths, Blue Bell survived the disaster and maintained a large and loyal customer base. A content analysis of the Blue Bell Ice Cream Facebook page was conducted to evaluate Blue Bell’s public communications, and its followers’ public reactions to the Facebook communication during the crisis. Results indicated that Blue Bell primarily posted messages that included recall and restocking information, thankfulness to stakeholders, and details about improvements to food safety during the crisis. These messages created a sense of transparency, which can increase customers’ trust and brand loyalty. Their consumers largely responded with comments containing overwhelming loyalty themes as well as questions and messages of thanks. Recommendations for agri-food companies include operating transparently before, during, and after a crisis. Organizations should follow Blue Bell’s example and avoid publishing messages that include attacks, denial, scapegoating, or excuses during a crisis.
Via Food Safety Network. 2 pages., Describes changes in the approaches of animal rights groups such as Farm Sanctuary and People for the Ethical Treatment of Animals, as well as public perceptions about their efforts.
