Su, Leona Yi-Fan (author), Cacciatore, Michael A. (author), Scheufele, Dietram A. (author), Brossard, Dominique (author), and Xenos, Michael A. (author)
Format:
Journal article
Publication Date:
2014
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 143 Document Number: D06468
27 pages, Precision farming is becoming crucial in the ongoing agricultural revolution due to its enhanced economic and ecological sustainability in food production compared to conventional farming. However, only a limited number of studies have focused on consumer acceptance of food produced through precision farming. To address this gap, an online experiment (n = 276) was conducted to investigate how production method information influences consumer beliefs of food quality (i.e., health, sustainability, and safety values), ultimately affecting consumer attitudes and purchase intentions toward precision-grown food. The findings suggest consumers exhibit higher quality beliefs, leading to more favorable attitudes and purchase intentions, toward precision-grown food compared to conventional food. This trend was observed when participants were presented with detailed information about the production methods employed in each farming system. In addition, according to the Elaboration Likelihood Model, our study reveals consumer innovativeness has the potential to amplify positive responses in terms of quality beliefs, attitudes, and purchase intentions toward precision-grown food compared to conventional food. Furthermore, our findings suggest that when detailed production methods are presented, precision-grown food may receive favorable quality beliefs, attitudes, and purchase intentions comparable to those for organic food, regardless of consumer innovativeness.
13 pages., Online via Directory of Open Access Journals (DOAJ). 13 pages., Results of an online survey indicated that urban respondents did not have a comprehensive understanding of wildlife and any positive views were primarily abstract. Conversely, rural individuals had diverse perceptions, both positive and negative.
traditional knowledge, Evans, cited reference, The body of knowledge, scientific needs used by rule people is well developed, and can make an important contribution to development, but there's a conflict between it and modern knowledge. Modern knowledge is and instrument of power belonging to the technician. By emphasizing the government agents knowledge, development projects devalue traditional rule People's knowledge and the knife and creativity. We need new institutional ways of release in the creative abilities of roll people. In order to achieve a synthesis of traditional and modern knowledge.
Singogo, L.P. (author / National Coordinator of Adaptive Research, Ministry of Agriculture, Zambia)
Format:
Conference paper
Publication Date:
1987
Published:
Zambia
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 93 Document Number: C06888
Notes:
In: International Workshop on Agricultural Research Management : report of a workshop, 7 to 11 September 1987, The Hague, The Netherlands. The Hague, Netherlands : ISNAR, 1987. p. 91-94
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 146 Document Number: C23313
Notes:
Social Weather Stations, Inc., Quezon City, Philippines. 1 page., Response to a nationwide survey question about whether respondents were aware that delivery of agricultural extension services had been turned over from the Department of Agriculture to the municipal governments.
