Author suggests the role of agricultural editors is not to speak to consumers about the importance of agriculture, but to speak to producers about the importance of consumers.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 47 Document Number: D10715
Notes:
Claude W. Gifford Collection. Beyond his materials in the ACDC collection, the Claude W. Gifford Papers, 1919-2004 are deposited in the University of Illinois Archives. Serial Number 8/3/81. Locate finding aid at https://archives.library.illinois.edu/archon/, 2 pages., Author's thoughts as editorial director of Farm Journal magazine.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 68 Document Number: D10752
Notes:
42 pages., Claude W. Gifford Collection. Beyond his materials in the ACDC collection, the Claude W. Gifford Papers, 1919-2004, are deposited in the University of Illinois Archives. Serial Number 8/3/81. Locate finding aid at https://archives.library.illinois.edu/archon/, Claude W. Gifford Collection., Promotional brochure describes special features of Farm Journal magazine, serving 3,500,000 subscribing families, advertisers, and agriculture.
