Knuth, Melinda (author), Behe, Bridget K. (author), Hall, Charles R. (author), Huddleston, Patricia (author), Fernandez, R. (author), and Texas A&M University
Michigan State University
Format:
Journal article
Publication Date:
2018-02
Published:
United States: American Society for Horticultural Science
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 11 Document Number: D10339
9 pages., Via online journal., Water is becoming scarcer as world population increases and will be allocated among competing uses. Some of that water will go toward sustaining human life, but some will be needed to install and support landscape plants. Thus, future water resource availability may literally change the American landscape. Recent research suggests that consumers’ attitudes and behavior toward potable water supplies have changed in other countries because of greater social awareness and increasingly widespread exposure to drought conditions. We conducted an online survey of 1543 U.S. consumers to assess their perceptions about landscape plants, the water source used to produce them, and plant water needs to become established in the landscape. Using two separate conjoint designs, we assessed their perceptions of both herbaceous and woody perennials. Consumers placed greater relative importance on water source in production over water use in the landscape for both herbaceous and woody perennials included in this study. They preferred (had a higher utility score for) fresh water over recycled water and least preferred a blend of fresh with recycled water for perennials and recycled water used for woody perennial production. In addition, the group that did not perceive a drought but experienced one placed a higher value (higher utility score) on nursery plants grown with fresh water compared with those which were actually not in drought and did not perceive one. Educational and promotional efforts may improve the perception of recycled water to increase the utility of that resource. Promoting the benefits of low water use plants in the landscape may also facilitate plant sales in times of adequate and low water periods.
Includes a journalist's report about how he markets specific editorials or blog entries about agricultural topics to people or organizations with a vested interest in those topics.
Korten, F.F. (author) and Bagadion, Benjamin U. (author)
Format:
Book chapter
Publication Date:
1985
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C14425
Notes:
Published for the World Bank, Washington, D.C., Chapter 3 in Michael M. Cernea (ed.), Putting people first: sociological variables in rural development. Oxford University Press, New York/London. 430 pages.
Wirastuti, Dewi (author), Luckin, Rose (author), Sheriff, Ray E. (author), Walker, Kevin (author), Underwood, Josh (author), and Dunckley, Lynne (author)
Format:
Conference paper
Publication Date:
2008-01-01
Published:
IEEE
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 101 Document Number: D10883
Notes:
8 pages., Fifth IEEE International Conference on Wireless, Mobile, and Ubiquitous Technology in Education., via online journal., This paper presents an innovative application of wireless, mobile and ubiquitous technologies to support informal and collaborative learning in Kenyan rural farming communities. Such an approach is achieved by the development of a knowledge management system (KMS) integrated with existing local community communication channels, together with experimental knowledge management (KM) initiatives employing the VeSeL (Village e-Science for Life) distributed resource kits (DRKs). The initiatives support illiterate and semi-literate farming community groups, in learning new agriculture practices, and also enable the use of advanced digital technology to improve their agricultural practices and literacy levels. Results of a recent field trip to Kenya are presented and an application sketch is developed. The process of applying wireless and Internet technologies for the education of local farming communities, using irrigation and water management as the application, concludes the paper.
Halbrendt, Jacqueline (author), Gray, Steven A. (author), Crow, Susan (author), Radovich, Theodore (author), Kimura, Aya H. (author), and Tamang, Bir Bahadur (author)
Format:
Journal article abstract
Publication Date:
2014-09
Published:
Nepal
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 138 Document Number: D05707
Sammis, Theodore (author), Sitze, Donald (author), Fitzpatrick, David (author), and Mott, Paul (author)
Format:
Paper
Publication Date:
1998
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C24680
Notes:
Pages 579-594 in Fedro S. Zazueta and Jiannong Xin (eds.), Computers in agriculture: proceedings of the 7th international conference on computers in agriculture, Orlando, Florida, October 26-30, 1998. St. Joseph, Michigan: American Society of Agricultural Engineers. 999 pages.