Roark, Kevin (author) and Danneskiold, Jim (author)
Format:
Paper
Publication Date:
2007-06-16
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 159 Document Number: C25931
Notes:
Presented at the 2007 ACE/NETC conference sponsored by the International Association for Communication Excellence in Agriculture, Natural Resources, and Life and Human Sciences (ACE) and the National Extension Technology Conference (NETC) in Albuquerque, New Mexico on June 16-19, 2007. 30 pages.
Denney, Chuck (author), Edlund, Doug (author), and Kowalik, Randall (author)
Format:
Paper
Publication Date:
2007-06-16
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 159 Document Number: C25937
Notes:
Presented at the 2007 ACE/NETC conference sponsored by the International Association for Communication Excellence in Agriculture, Natural Resources, and Life and Human Sciences (ACE) and the National Extension Technology Conference (NETC) in Albuquerque, New Mexico on June 16-19, 2007. 12 pages.
Via online journal., Creating unique stories through storytelling as a way to stage extraordinary experiences has become increasingly important in the tourism industry, particularly in experience-based activities such as farm tourism. However, limited resources and the lack of knowledge of the experiencescape suggest that many farm tourism operators struggle to integrate the experiencescape as part of storytelling. The research method chosen was an explorative study with the use of semi-structured in-depth interviews with key farm tourism operators in the Inland region in Norway. How stories and concepts are created is dependent on the resources available, the perception of authenticity, the history of the farm as well as the environment. Storytelling can be facilitated through tangible elements in the experiencescape such as the physical environment as well as intangible elements including the interaction and dynamics between the host and guest. The farmer or the person telling the story also need to possess certain skills, engagement, and interest in order to be committed to deliver the story or the concept. Essentially, the farmer becomes a part of the product and the experience.
Wolek, Francis W. (author / Professor of Management, Department of Management, College of Commerce and Finance, Villanova University, Villanova, PA) and Professor of Management, Department of Management, College of Commerce and Finance, Villanova University, Villanova, PA
Format:
Book chapter
Publication Date:
1987
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 72 Document Number: C03414
Notes:
AGRICOLA IND 92040441, In: Ruttan, Vernon W.; and Pray, Carl E., eds. Policy for agricultural research. Boulder, CO : Westview Press, 1987. p. 451-467
15 pages, Information needs, surveys, extension agents, information seeking, small farmers, small farms, development, Pakistan(Southern Asia), This study investigated information behaviour of citrus farmers residing in rural areas of Sargodha, Pakistan. The data were collected from 120 adult male farmers through face to face interviews using preformulated questionnaire and analyzed by applying descriptive statistics. The citrus farmers required information on land preparation, soil fertility management, better citrus varieties, citrus trees protection, harvesting techniques, pest and diseases control, fertilizer applications, plantation techniques, finance, Government policies and programs, better pricing, labor information in the locality, agrochemicals, how to stop fruit drop, weather, irrigation management, pesticides application, health and safety information, buyers, collections and traders, and herbicide. These farmers relied overwhelmingly on their prior experience and interpersonal relationships such as fellow farmers/friends, progressive farmers, for agricultural information. More than two-third of these farmers did not seem to have any contact, either written or oral, with government agricultural officials. The farmers’ farm size, education, and income appeared to predict their information needs and sources. Lack of timely access, inaccessibility, unawareness, bad timing of television programs, poor economic conditions, infrequent visits of extension staff, low level of education and language barriers were the primary obstacles in information acquisition. The results will be helpful for extension agents and librarians of the public libraries in the area while making adjustments for efficient and effective information delivery. This study would make a contribution in the existing research on farmers’ crop-specific information behaviour.
Gutiérrez-Castorena, Edgar Vladimir (author), Ortiz-Solorio, C.A (author), Gutiérrez-Castorena, M.C. (author), Cajuste-Bontemps, L. (author), and Rocha-Aguilar, M. (author)
Format:
Journal article
Publication Date:
2008-10
Published:
Mexico
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 158 Document Number: D07600
