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Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Bendre, M. R. (author), Thool, R. C. (author), and Thool, V. R. (author)
Format:
Conference proceedings
Publication Date:
2015
Published:
India: IEEE, New York City, New York.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 162 Document Number: D08119
Notes:
2015 1st International Conference on Next Generation Computing Technologies (NGCT). pp. 744-750
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Megwa, Eronini R. (author)
Format:
Journal article
Publication Date:
unknown
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 176 Document Number: C30137
Journal Title:
The Howard Journal of Communications
Journal Title Details:
18 (2007): 335-352
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Megwa, E.R. (author)
Format:
Journal article
Publication Date:
2007-10
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C27469
Journal Title:
Howard Journal of Communications
Journal Title Details:
Vol. 18, Issue 4, pp. 335-352
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Fairless, Daemon (author)
Format:
Journal article
Publication Date:
2007-10-25
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 176 Document Number: C30138
Journal Title:
Nature
Journal Title Details:
Vol. 449
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Lubell, Mark (author), McRoberts, Neil (author), and University of California, Davis
Format:
Journal article
Publication Date:
2018-10
Published:
Richmond, CA: University of California, Oakland, Division of Agriculture & Natural Resources
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 7 Document Number: D10260
Journal Title:
California Agriculture
Journal Title Details:
74(4) : 236-242
Notes:
7 pages., As the information revolution sweeps through the agricultural sector, extension professionals may be lagging behind their clients in the use of information and communication technology (ICT) such as social media, which could be a valuable tool for outreach and education. We surveyed sustainable agriculture stakeholders in California - extension professionals, county agricultural commissioners, and members of farm bureaus and producer groups - to measure their ICT behavior and attitudes. Drawing on diffusion of innovation theory, we characterized the innovation attributes of ICT that may influence the adoption and use of new technology among extension professionals. We also studied their demographic characteristics to establish whether there was a connection with ICT use. The main perceived benefit of ICT was that it can quickly reach larger, more diverse and more distant audiences. The perceived challenges included lack of professional support, the potential for misinformation on social media platforms, and the time requirements and technical complexity of technology use. Extension professionals experienced these challenges more than other sustainable agriculture stakeholders, creating a technology gap between extension professionals and their clientele. An ICT community of practice and clear organizational guidelines for measuring and reporting performance relating to ICT might help extension professionals dose the gap.
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
LaRose, Robert (author), Strover, Sharon (author), Gregg, Jennifer L. (author), Straubhaar, Joseph (author), and Carpenter, Serena (author)
Format:
Journal article
Publication Date:
unknown
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 176 Document Number: C30135
Journal Title:
Telecommunications Policy
Journal Title Details:
31 (2007): 359-373
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Taylor, Wal (author) and Marshall, Stewart (author)
Format:
unknown
Publication Date:
unknown
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 175 Document Number: C30098
Journal Title:
Informing Science
Journal Title Details:
Vol. 5, No. 3
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Weiss, A. (author), Van Crowder, L. (author), and Bernardi, M. (author)
Format:
Journal article
Publication Date:
2000-06
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C26877
Journal Title:
Agricultural and Forest Meteorology
Journal Title Details:
Vol. 103, Issue 1-2, pp. 185-196
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Efken, J. (author)
Format:
Journal article
Language:
German
Publication Date:
1998
Published:
Germany
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C26383
Journal Title:
Landbauforschung Volkenrode
Journal Title Details:
48(3): 159-167
Notes:
9 p.
Collection:
Agricultural Communications Documentation Center (ACDC)
Contributers:
Seshagiri, Sarita (author), Sagar, Aman (author), and Joshi, Dhaval (author)
Format:
Conference paper
Publication Date:
unknown
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 165 Document Number: C27483
Journal Title Details:
pp. 855-862
Notes:
Presented at the 16th Annual World Wide Web Conference, WWW2007.