Eves, A. (author), Lumbers, M. (author), and Morgan, J. (author)
Format:
Book chapter
Publication Date:
2004
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C21763
Notes:
Pages 205-219 in George Baourakes (ed.), Marketing trends for organic food in the 21st Century. World Scientific Publishing Co., Pte. Ltd., Singapore. 338 pages.
5 pages, Includes discussion about role of the media in the "great Alar scare of 1989" which harmed the apple industry and turned out to be a false alarm.
Farrell, Kenneth R. (author / Department of Agricultural Economics, University of California, Berkeley) and Department of Agricultural Economics, University of California, Berkeley
Format:
Journal article
Publication Date:
1965-12
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 45 Document Number: B05455
Fear, Frank A. (author), Lambur, Michael T. (author), Whalon, Mark E. (author), and Lambur: Michigan Cooperative Extension Service; Whalon: Department of Entomology, Michigan State University, East Lansing, MI; Fear: Department of Resource Development, Michigan State University, East Lansing, MI
Format:
Journal article
Publication Date:
1985
Published:
USA: Lanham, MD : The Entomological Society of America
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 93 Document Number: C06942
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C24671
Notes:
Pages 26-34 in Fedro S. Zazueta and Jiannong Xin (eds.), Computers in agriculture: proceedings of the 7th international conference on computers in agriculture, Orlando, Florida, October 26-30, 1998. St. Joseph, Michigan: American Society of Agricultural Engineers. 999 pages.
The potential uses of on-farm computers in management and the problems in these uses are analyzed. The analysis is based on a study of present uses of on-farm computers in Sweden. The results are compared with experiences from other countries. On-farm computer owners use almost the same management methods as before the computer investment. The main difference is that they used to hire service organizations to do some of the management tasks and now they are doing it by themselves with the aid of the computer. Thus, the on-farm computer owners have to have the same knowledge level as the service agents and advisers. The use of on-farm computers has so far affected the processing and storage of data for farm management purposes. A potential next step is communication of data from external computer systems at suppliers, customers, advisers and other farmers as well as automated data capture within the farm. One hindrance for this development is the lack of standardization of data and concept definitions. If this potential was realized the marginal costs of data and information would decrease. It would be profitable to use more information in the farm management, i.e. to develop the farm management functions. When farmers develop their management methods they will need still more knowledge. Service agents and advisers would have to change from doing management tasks for farmers to teaching farmers how to do these tasks and supporting farmers in the interpretation and analysis of information.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C19695
Notes:
Pages 353-368 in James Flynn, Paul Slovic and Howard Kunreuther (eds), Risk, media and stigma: understanding public challenges to modern science and technology. Earthscan Publications Ltd., London, England. 399 pages., Discussion about "stigma" includes reference to consumer reactions in the Alar Scare of 1989 that involved a program on CBS "60 Minutes" indicating that Alar chemical used in apple production can cause cancer.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 119 Document Number: C13518
Notes:
9 p., APEN (Australasia Pacific Extension Network) 2001 International Conference, Oct3-5, 2001, at University of South queensland, Toowoomba, Queensland, Australia
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 119 Document Number: C13498
Notes:
8 p., APEN (Australasia Pacific Extension Network) 2001 International Conference, Oct3-5, 2001, at University of South queensland, Toowoomba, Queensland, Australia
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C19626
Notes:
Pages 113-136 in Sharon M. Friedman, Sharon Dunwoody and Carol L. Rogers (eds.), Communicating uncertainty: media coverage of new and controversial science. Lawrence Erlbaum Associates, Publishers, Mahwah, New Jersey. 277 pages.