Authors examined the growth of meal kit delivery services. They advance three arguments to explore the cultural phenomenon of these services. "Despite their investment in the performative dimensons of cooking as a way to reconnect with the food system, they also miss opportunities to address gender, culture, and waste, which limits the radical potential of that performativity."
19pgs, Advocates of indoor vertical farming have pitched the enterprise as key to the future of food, an opportunity to use technological innovation to increase local food production, bolster urban sustainability, and create a world in which there is “real food” for everyone. At the same time, critics have raised concerns about the costs, energy usage, social impacts, and overall agricultural viability of these efforts, with some insisting that existing low-tech and community-based solutions of the “good food movement” offer a better path forward. Drawing from a mix of participant observation and other qualitative methods, this article examines the work of Square Roots, a Brooklyn-based indoor vertical farming company cofounded by entrepreneur Kimbal Musk and technology CEO Tobias Peggs. In an effort to create a market for what I refer to as “techno-local food,” Square Roots pitches its products as simultaneously “real” and technologically optimized. As a way to build trust in these novel products and better connect consumers with producers, Square Roots leans on transparency as a publicity tool. The company’s Transparency Timeline, for instance, uses photos and a narrative account of a product’s life-cycle to tell its story “from seed-to-store,” allowing potential customers to “know their farmer.” The information Square Roots shares, however, offers a narrow peek into its operations, limiting the view of operational dynamics that could help determine whether the company is actually living up to its promise. The research provides a clear case study of an organization using transparency–publicity as market strategy, illustrating the positive possibilities that such an approach can bring to consumer engagement, while also demonstrating how the tactic can distract from a company’s stated social responsibility goals.
8 pages., Originally published by Yes! magazine and reproduced by High Country News as part of the SoJo Exchange of COVID-19 stories from the Solutions Journalism Network., Some consumers have turned to community agriculture as the pandemic strains the nation's food system.
Martinez, Steve (author), Hand, Michael (author), Da Pra, Michelle (author), Pollack, Susan (author), Ralston, Katherine (author), Smith, Travis (author), Vogel, Stephen (author), Clark, Shellye (author), Lohr, Luanne (author), Low, Sarah (author), and Newman, Constance (author)
Format:
Research report
Publication Date:
2010-05
Published:
USA: Economic Research Service, U.S Department of Agriculture, Washington, D.C.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 93 Document Number: D10861
Notes:
Printed results of related research (Appendices A and B)retained in ACDC., Economic Research Report Number 97. Online via University of Illinois Extension. 87 pages.
21 pages., Credibility is particularly important in organic food systems because there are only marginal visual and sensorial differences between organic and conventionally produced products, requiring consumers to trust in producers’ quality claims. In this article I explore what challenges the credibility of organic food systems and I explore how credibility of organic food systems can be maintained, using the Danish organic food system as a case study. The question is increasingly relevant as the sale of organic food is growing in Denmark as well as globally, and consumers’ expectations of organics continuously evolve. The inquiry is threefold, first I outline a conceptual framework for understanding trust and credibility in the food system, secondly I explore the developments in Danish organic food systems and thirdly discuss the challenges and opportunities for maintaining trust in the Danish organic food system. In the analysis I indicate eight key challenges: (1) unrealistic expectations, (2) blind trust and little motivation for extending their knowledge, (3) consumers assess the overall credibility of organic products, (4) ambitious ethical principles, (5) new consumer groups introduce new expectations, (6) frozen requirements in a changing world, (7) growing imports and labelling and (8) multiple versions of organics and the diversity is growing, as well as four aspects which may maintain the credibility of organics if implemented: (1) coordinate expectations, (2) communicate requested information, (3) institutional reform and (4) open communication of pros and cons of organic production.
Riley, Harold (author), Saurez, Nelson (author), Shaffer, James (author), Henkety, Donald (author), Larson, Donald (author), Guthrie, Colin (author), and Lloyd-Clare, David (author)
Format:
Collection
Publication Date:
1970-03-31
Published:
Columbia: Latin American Studies Center, Michigan State University, East Lansing, MI
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: KerryByrnes2 Document Number: D00883
Notes:
Kerry J. Byrnes Collection, Research Report No. 5, Marketing in Development Communities Series, 386pp
Online from publisher. 3 pages., Highlights and cited reactions to a 10-year plan, "New Era for Smarter Food Safety," from the U.S. Food and Drug Administration. Four key elements: tech-enabled traceability, smarter tools and approaches for prevention and outbreak response, new business models (such as e-commerce) and retail food modernization, and food safety culture.
16 pages, Mounting concern over the negative externalities of industrialized animal agriculture, coupled with falling cost curves of novel food technologies have birthed the field of cellular agriculture: a new category of food technology seeking to reproduce the sensory experiences of animal protein, and promising a cleaner, more ethical way of enjoying animal proteins. This research examines consumer acceptance of precision fermentation (PF) made egg products in Germany, Singapore, and the USA. Using an online survey of 3,006 participants, the study examines demographic and dietary traits that predict willingness to try such products and identifies the reasons why consumers are most attracted to them. The findings suggest that PF made egg products are likely to find a willing market, with a substantial proportion (51–61%) of participants willing to try the product, with vegetarians and vegans displaying the highest enthusiasm. Egg consumption habits and, to a lesser extent, income also predict acceptance. Major reasons for adopting the product were animal welfare in Germany, and health aspects in Singapore and the USA, as well as curiosity in all three countries. Observed differences between the acceptance of PF egg and PF dairy are discussed, as well as comparisons to existing alternative protein (AP) product adoption.
7pgs, Agricultural subsidies are an important factor for influencing food production and therefore
part of a food system that is seen as neither healthy nor sustainable. Here we analyse options
for reforming agricultural subsidies in line with health and climate-change objectives on one
side, and economic objectives on the other. Using an integrated modelling framework
including economic, environmental, and health assessments, we find that on a global scale
several reform options could lead to reductions in greenhouse gas emissions and improvements in population health without reductions in economic welfare. Those include a repurposing of up to half of agricultural subsidies to support the production of foods with beneficial
health and environmental characteristics, including fruits, vegetables, and other horticultural
products, and combining such repurposing with a more equal distribution of subsidy payments globally. The findings suggest that reforming agricultural subsidy schemes based on
health and climate-change objectives can be economically feasible and contribute to transitions towards healthy and sustainable food systems
3 pages, The COVID 19 pandemic has demonstrated clearly that change can happen suddenly and dramatically, creating great uncertainty. Social distancing is the norm world-wide as we all work to ‘flatten the curve’. The economy is crashing, and despite stabilizing attempts, continues to stagger. The combination of a pandemic with economies in decline around the world is increasing food insecurity across the globe (UN-FAO 2020).
But in uncertainty, new possibilities arise and new pathways open. Change creates the conditions for transformation. We now have an opportunity—perhaps a once-in-a-lifetime opportunity—to learn from past weaknesses and create food systems that are more healthy, sustainable, equitable and resilient.
Thinking ahead to post-COVID 19 food systems, it is important to ask, what are we learning about our level of preparedness? And what next steps are suggested by food system weaknesses at local, regional and global scales in the context of the international pandemic?
Lessons are already emerging from this crisis—and from the multiple innovative responses to it—about how to retool food systems toward sustainability and resilience. For example, numerous food providers and retailers have moved online (Open Food Network) and social enterprises are delivering fresh local food and backyard growing kits to vulnerable population groups.
13 pages, Green political theorists often highlight local food systems as an exemplar of ecological citizenship. Nevertheless, the topic has received scant systematic and critical treatment within green political theory. Although local food initiatives generally tend to be environmentally friendly, not all such initiatives lead to better environmental outcomes, nor can they be essentially characterized as citizenship practices that foster social justice. This article argues that a situated analysis is necessary to understand how a particular local food initiative promotes ecological citizenship. Through a qualitative study of community supported agriculture (CSA) participants in the greater Edmonton region of Canada, this article analyzes the civic virtues nurtured by this community and interrogates the extent to which their everyday practices resemble ecological citizenship. It concludes that discursive and structural limitations prevent the Edmonton CSA community from achieving meaningful diversity and addressing social justice concerns within its realm.
6pgs, Valerie Horn works with several community action groups in Whitesburg, Kentucky. The state’s recent flooding has made these organizations even more vital to the community.