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    3954. What's growing at the White House?

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    3955. What's in a name? The influence of persuasive communication on Florida consumers' attitude toward genetically modified food

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    3956. What's in a name? Using IRI scanner data to evaluate retail food labeling for shell eggs

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    3957. What's the beef in South Korea protests?: The technical, psychometric and sociocultural dimensions of news coverage of risk

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    3958. What's the moral of the GM (genetic modification) food story?

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    3961. When Amazon ate Whole Foods: big changes for Big Food

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    3962. When descriptive norm cues fail as persuasion agents in green supermarket advertising

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    3964. When good food goes bad: television network news and the spinach recall of 2006

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    3966. When organizational responses to a health crisis are limited: Chi Chi's and Hepatitis A outbreak

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    3967. Where are the women? The presence of female columnists in U.S. opinion pages

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    3968. Where do U.S. households purchase healthy foods? An analysis of food-at-home purchases across different types of retailers in a nationally representative dataset

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    3969. Where the trends are in foods marketing

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    3973. Who adopts what kinds of technologies? The case of Bt eggplant in India

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    3974. Who attends farmers' markets and why? Understanding consumers and their motivations

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    3975. Who buys food directly from producers in the southeastern United States?

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    3979. Who do UK consumers trust for information about nanotechnology?

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    3980. Who do consumers trust for information: the case of genetically modified foods?

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    3984. Who is the real target? Media response to controversial investigative reporting on corporations

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    3985. Who shops at the market? Using consumer surveys to grow farmers' markets: findings from a regional market in northwestern Vermont

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    3986. Who tells the true story?

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    3988. Who's hungry now? Communication's role in helping to define and solve the world's food problem

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    3994. Why are we here?

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    3995. Why consumers behave as they do with respect to food safety and risk information

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    3996. Why country of origin still matters in food retailing: implications for promotion management research

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    3999. Why do manufacturers of leading national brands produce private labels for food retailers?

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