Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D07829
Notes:
USDA 388-74, Address by Secretary of Agriculture Earl L. Butz before the Mid-Winter convention of the Oklahoma Press Association, Oklahoma City, Oklahoma, February 15, 1974, 10:00 a.m., CDT.
Alison, Kathleen I. (author), Salcedo, R.N. (author), and Scherer, C.W. (author)
Format:
Research report
Publication Date:
1974
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 7 Document Number: B00775
Notes:
AgComm Teaching, Urbana, Illinois: Office of Agricultural Communications, College of Agriculture, University of Illinois at Urbana-Champaign. 17pp. (Agricultural Communications Research Report 28).
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 7 Document Number: B00769
Notes:
AgComm Teaching. Claude W. Gifford Collection. PACER Papers., 120 p., Report of a national research project conducted for Professional Agricultural Communications Editorial Research, Inc. (PACER), a non-profit corporation involving six agricultural communicator organizations. File includes a 17-page summary of highlights.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 64 Document Number: D10735
Notes:
Claude W. Gifford Collection. PACER Project., Address by the U.S. Secretary of Agriculture at the first annual meeting of PACER, Inc., Blackstone Hotel, Chicago, Illinois, November 28, 1973. 11 pages., Summarizes findings of a national survey conducted by Response Analysis, Inc., for Professional Agricultural Communications Editorial Research, Inc. (PACER).
USA: Professional Agricultural Communications Editorial Research, Inc. (PACER), Washington, D.C.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 23 Document Number: B02447
Notes:
Harold Swanson Collection. AgComm Teaching. Delmar Hatesohl Collection. See also original report B00769., Report of a survey by Response Analysis Corporation, Princeton, New Jersey. RAC 3696. 16 pp.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 150 Document Number: C24123
Notes:
Gallup Poll - #868. Via Gallup Brain. 1 page., Summary of responses to a question about who is most to blame - the farmer, the middleman, the processor or distributor, or the store that sells the meat.
Byrnes, Francis C. (author / Centro Internacional de Agricultura Tropical, cali, Columbia, S.A.) and Centro Internacional de Agricultura Tropical, cali, Columbia, S.A.
Format:
Journal article
Publication Date:
1973
Published:
International
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 46 Document Number: B05606
Notes:
Francis C. Byrnes Collection, From Potentials of Field Beans and Other Food Legumes in Latin Americ, Series Seminars No. 2E, Cali, Colombia, ,February 26 - March 1, 1973. 115-119.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 34 Document Number: D10692
Notes:
Claude W. Gifford Collection. PACER Project., Claude W. Gifford Collection. Six preliminary reports, 2 pages each., The PACER project was conducted in collaboration with the Office of Communication, U.S. Department of Agriculture. Preliminary reports intended for distribution to selected policy-makers within the Department. Titles:
"Public opinion about food prices"
"Public opinion about selling farm products abroad"
"Public opinion about farmers as users of energy"
"Public opinion about meat prices"
"Public opinions about causes of inflation"
"The audience of 'Across the Fence'"
Evans, James F. (author / Agricultural Communications, College of Agriculture, University of Illinois)
Format:
Report
Publication Date:
1973
Published:
USA: Office of Communication, U.S. Department of Agriculture, Washington, D.C.
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 23 Document Number: B02438
Notes:
#901, Harold Swanson Collection. Claude W. Gifford Collection. PACER Project., Literature review prepared while author served as a consultant with the Office of Communication. 46 p., This review of literature was conducted as foundation for a national survey for Professional Agricultural Communications Editorial Research, Inc. (PACER), a non-profit organization involving six national agricultural communicator associations.
Author predicts that organic food - and natural cosmetics - will come under greater regulation. "Organic farms will be certified and inspected regularly. There will be regs in packaging and marketing."
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 46 Document Number: B05667
Notes:
Harold Swanson Collection, A paper submitted for the degree of Master of Science in Home Economics. St. Paul, Minnesota: University of Minnesota. 28 p.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C21180
Notes:
Critique of pesticides used in food production. Indiscriminate use by farmers (p. 17). Medical problems created for farm workers and others (p. 56-71). Inadequate legal mechanism for protecting consumers against pesticides (p. 73-110), emphasizing inadequacy of USDA in this regard. Educators being hired to serve industrial interests (111-127). Analysis of appeals in pesticide usage, emphasizing benefits over hazards (p. 128-145). Fertilizer industry also endangers health (p. 146-158). Suggestins for solving pest problems without pesticides (p. 173-273).
Riley, Harold (author), Saurez, Nelson (author), Shaffer, James (author), Henkety, Donald (author), Larson, Donald (author), Guthrie, Colin (author), and Lloyd-Clare, David (author)
Format:
Collection
Publication Date:
1970-03-31
Published:
Columbia: Latin American Studies Center, Michigan State University, East Lansing, MI
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: KerryByrnes2 Document Number: D00883
Notes:
Kerry J. Byrnes Collection, Research Report No. 5, Marketing in Development Communities Series, 386pp
Robert D. Stuart, Jr., president of Quaker Oats Company, testifies that over a seven-year period his company spent $15 million to advertise the nutritional value of Life cereal. "In the end, we found that this message was getting across to only 9% of consumers. Most people were eating it, not because of nutrition, but because they liked it." "It must be understood - unless we simply want to talk to ourselves - that the most nutritious product in the world does no one any good until it is consumed."
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 192 Document Number: D03047
Notes:
Brief summaries of research conducted by graduate students and faculty members in the Department of Agricultural Journalism, University of Wisconsin during 1967 and 1968. 16 pages.
Keefe, Dennis R. (author / University of Georgia College of Agriculture Experiment Stations) and University of Georgia College of Agriculture Experiment Stations
Format:
Report
Publication Date:
1967
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 44 Document Number: B05348
Notes:
Evans; Table of contents and Introduction, Athens, Georgia: University of Georgia, Agriculture Experiment Station, June 1967. 68 p. (Southern Cooperative Series Bulletin 68-3319).
Freeman, Chester B. (author), Ward, William B. (author), Russell, Charles C. (author), and Spencer, John F. (author)
Format:
Research report
Publication Date:
1963-11
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 192 Document Number: D03135
Notes:
Communication Research Bulletin 4, Department of Extension Teaching and Information, Cornell University Agricultural Experiment Station, Ithaca. 32 pages., Workers at a National Cash Register plant in Ithaca, New York, express need for information about subjects in which the Colleges of Agriculture and Home Economics are working.
