Online from publication. 2 pages., Author notes how, in the food marketing complex, diversification can help a business survive in this changing industry.
Weatherspoon, David D. (author), Oehmke, James F. (author), Coleman, Marcus A. (author), Dembele, Assa (author), and Weatherspoon, Lorraine J. (author)
Format:
Journal article
Publication Date:
2012
Published:
USA: Agricultural and Applied Economics Association
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 186 Document Number: D00917
Kay-Blake, William (author), Bicknell, Kathryn (author), and Lamb, Charles (author)
Format:
Book chapter
Publication Date:
2004
Published:
New Zealand
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C21746
Notes:
Pages 73-82 in Robert E.Evenson and Vittorio Santaniello (eds.), Consumer acceptance of genetically modified foods. CABI Publishing, Oxon, United Kingdom. 235 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C21750
Notes:
Pages 117-129 in Robert E.Evenson and Vittorio Santaniello (eds.), Consumer acceptance of genetically modified foods. CABI Publishing, Oxon, United Kingdom. 235 pages.
19 pages., Online via UI e-subscription., Authors tested food label and information treatment effects on subjects' willingness-to-pay for organic, "natural," and conventional foods. They found large information effects, including asymmetric cross-market effects for natural and organic foods. Organic premiums increased in response to subjects' seeing the "natural" foods industry's perspective on its products.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 175 Document Number: C30006
Notes:
Via Food Systems Insider. 1 page., Report on a "Farmers Feed Us" campaign in some Midwestern states. Video posted on http://www.youtube.com/watch?v=9WUaz2qDwM
Online from publication. 2 pages., Report of plans by American Pistachio Growers to promote sale of pistachios by television, print and digital advertising.