Jenkins, Charles F. (author), Hayden, Victor F. (author / Executive Secretary, APA), and Agricultural Publishers Association.
Format:
Booklet
Publication Date:
1925-07-29
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C28859
Notes:
Agricultural Publishers Association Records, UI Archives., Testimony on second-class mail before the Special Joint Subcommittee on Postal Rates of the Senate and House of Representatives, Philadelphia, Pennsylvania, July 29, 1925. 15 pages., Author notes the growing prospects of advertising by marketers of radios among farm residents.
Hayden, Victor F. (author), Jenkins, Charles J. (author), and Agricultural Publishers Association, Chicago, Illinois.
Format:
Report
Publication Date:
1925-07-29
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36764
Notes:
Agricultural Publishers Association Records, Series No. 8/3/80, Box 7, 22 pages., Testimony on second-class mail before the Special Joint Sub-Committee on Postal Rates of the Senate and House of Representatives, Washington, D.C.
Hayden, Victor F. (author / Executive Secretary, Agricultural Publishers Association) and Agricultural Publishers Association, Chicago, Illinois.
Format:
Article
Publication Date:
1924-10-08
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C24892
Notes:
Special Bulletin No. 69. 3 pages., Reports 1923 lineage data from 50 farm papers and 28 magazines. Chart shows advertising lineage for each of 24 leading sources of farm paper advertising. These categories provided advertising revenue that totaled $12,070,000. Pie charts also show farm paper space as a share of total advertising in 9 categories (e.g., passenger cars, building materials).