Hayden, Victor F. (author) and Agricultural Publishers Association, Chicago, Illinois.
Format:
Letter
Publication Date:
1932-05-20
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36837
Notes:
Agricultural Publishers Association Records, Series No. 8/3/80, Box 11, 2 pages., Sent from the Association executive secretary to the U.S. Secretary of the Treasurer and all U.S. senators. Describes possible impact on farm papers.
Hayden, Victor F. (author) and Agricultural Publishers Association, Chicago, Illinois.
Format:
Letter
Publication Date:
1931-10-29
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36832
Notes:
Agricultural Publishers Association Records, Series No. 8/3/80, Box 11, 2 pages., Executive secretary reports that Association farm papers in 1930 had a gross commercial lineage revenue of $11,268,390.36. Announces reduction in assessment.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36827
Notes:
Agricultural Publishers Association Records, Series No. 8/3/80, Box 11, Special Bulletin No. 82. 2 pages., Shows combined circulation, line rates and millini rates of 35 farm papers, 1921-1930. Circulation grew from 7,189,905 in 1921 to 11,931,921 in 1930. Line rate rose from $48.34 in 1921 to $66.01 in 1930. Milline rate is line rate divided by circulation and multiplied by one million.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36831
Notes:
Agricultural Publishers Association Records, Series No. 8/3/80, Box 11, 1 page., Reports a consensus of members that a planned joint advertising campaign to promote the use of farm papers would be futile until a movement toward an increase in advertising as a whole. All members have sustained a loss of revenue during 1931.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36820
Notes:
Agricultural Publishers Association Records, Series No. 8/3/80, Box 10, Special Bulletin No. 45. 6 pages., Delivered at the departmental session of the Agricultural Publishers Association in Washington, D.C., May 20, 1930.
Hayden, Victor F. (author) and Agricultural Publishers Association, Chicago, Illinois.
Format:
Letter
Publication Date:
1929-12-20
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36811
Notes:
Agricultural Publishers Association Records, Series No. 8/3/80, Box 9, Special Bulletin No. 77. 2 pages., Letter from APA executive secretary to a Better Business Bureau staff member identifying some kinds of objectional advertising copy that APA publishers refuse to accept.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C28828
Notes:
Agricultural Publishers Association Records, UI Archives., Bulletin 13, p. 1., "The coming of radio brings a new problem to publishers." Signs of shift.
