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2. Communication grant activity survey
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Format:
- Questionnaire
- Publication Date:
- 1985
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 199 Document Number: D09835
- Notes:
- NCR-90 Collection, Iowa State University, Journalism and Mass Communication. 3 pages.
3. Consumers’ and Farmers’ Perceptions in Europe Regarding the Use of Composted Bedding Material from Cattle
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Klopčič, Marija (author), Erjavec, Karmen (author), Waldrop, Megan (author), Roosen, Jutta (author), Engel, Petra (author), Galama, Paul (author), and Kuipers, Abele (author)
- Format:
- Journal article
- Publication Date:
- 2021-04-29
- Published:
- Switzerland: MDPI
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 204 Document Number: D12508
- Journal Title:
- Sustainability
- Journal Title Details:
- 13 (9)
- Notes:
- 10 pages, By-products like sawdust and straw are applied in compost bedded-pack barns (CBP) for cattle. These materials, which are gradually mixed with excreta and undergo a composting process, serve as a lying bed for the cattle. This study aims to assess the perception of consumers and farmers regarding the use of CBP during the grazing season of cattle for raising other animals or for growing food crops. This was examined by combining surveys with consumers from eight European countries and cattle farmers, focus groups with consumers, and in-depth interviews with individual farmers who implemented alternative uses of compost. The results showed that farmers preferred the compost bedded-pack system to the cubicle system in terms of sustainability and market aspects, although the cost of the bedding material required for CBP was seen as a significant negative aspect. Around half of all consumers indicated that the compost can be used for non-edible products and 26% indicated the compost can be used for raising other animals. Furthermore, 5% of consumers felt that compost should not be used for any other purpose. There were statistically significant differences between countries; therefore, regional specificities should be taken into account when marketing products from compost in CBP barns.
4. Delivering too much, too little or off target—possible consequences of differences in perceptions on agricultural advisory services
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Kraft, Jannica (author), Hockert, Jenny (author), Ljung, Magnus (author), Lundberg, Sara (author), and Lunner Kolstrup, Christina (author)
- Format:
- Journal article
- Publication Date:
- 2022-04-01
- Published:
- United States: Springer Link
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 204 Document Number: D12495
- Journal Title:
- Agriculture and Human Values
- Journal Title Details:
- 39
- Notes:
- 15 pages, Advisory services are considered to play an important role in the development of competitiveness and sustainability in agriculture. Advisory services have been studied at policy level, structural level and within case studies, but there is still restricted knowledge about advisors’ and farmers’ view on advisory services in general. This paper presents the views of Swedish advisors and farmers on advisory services. In a survey-based study, perceptions of farm advisors and full-time farmers in commercial Swedish agriculture on advisory services were identified and statistically analysed, comparing differences between and within the groups. The results are structured around three main themes; motives for a farmer using or not using advisory services, preferred approach by the advisor and future demands on advisory services and their importance today. Possible consequences of differences in perceptions for on-farm service delivery were assessed. Similarities in perceptions on advisory services among advisors and farmers, were found in areas characterised by well-defined questions or production-related issues. Significant differences in perceptions of advisors and farmers emerged in less concrete areas and on topics connected to change, management and strategy. Consequences of discrepancies in perceptions are that advisors may deliver too much, too little or off target, especially when expectations on advisory services are not clearly expressed. A strong and proactive back-office supporting the advisors is needed to prevent these possible consequences.
5. Department of agricultural journalism University of Wisconsin-Madison: Faculty and graduate student research, 1990
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Format:
- Research report
- Publication Date:
- 1990
- Published:
- USA
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 199 Document Number: D09924
- Notes:
- NCR-90 Collection, Prepared for the NCR-90 meeting. Iowa State University, Oct. 24-26, 1990. 13 pages.
6. Do consumers’ values and attitudes affect food retailer choice? Evidence from a national survey on farmers’ market in Germany
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Cicia, Gianni (author), Furno, Marilena (author), and Del Giudice, Teresa (author)
- Format:
- Journal article
- Publication Date:
- 2021-01-04
- Published:
- United States: Springer Link
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 204 Document Number: D12506
- Journal Title:
- Agricultural and Food Economics
- Journal Title Details:
- 9 (3)
- Notes:
- 21 pages., New trends in food consumption are shaping consumers’ preferences and buying behavior. Non-traditional food retailing and short supply chains (SSCs) are offering bundles of attributes that fit the needs of larger consumers’ segments. Several studies have analyzed factors affecting the choice of traditional and non-traditional food retailing. Very few, however, are those studies that analyze the predictive role of human values and attitudes on the choice of traditional and non-traditional food retailing and supply chains. Usually, due to the low percentage of consumers involved in SSC, analyses of consumer behavior have been conducted using convenience samples. This study, based on online questionnaires submitted to a representative sample composed by 1009 German consumers, tests the hypothesis that the frequency of purchases at farmers’ markets is related to human values: attitude toward the industrialized food market and attitude toward the environment. The econometric approach here implemented computes the model on average and in the tails of the dependent variable, frequency of purchases at farmers’ market, thus investigating the model in a representative sample even where the percentage of non-traditional food retailing consumers is low, as occurs in the tails for low/high frequency of purchases. The questionnaire included the Schwartz value survey, attitudes toward environment and attitude toward industrialized food market, and self-reported estimates of the frequency of buying at farmers’ market. Results suggest that the frequency of buying at farmers’ markets is hierarchically related to attitudes and values. The frequency of purchases at farmers’ markets is negatively related to industrialized food attitudes and positively related to pro-environment attitudes. Attitudes are in turn affected by values: self-transcendence has a positive impact on pro-environment attitude and the reverse is true for conservation. Furthermore, these relationships are not constant in the sample: they change according to the selected frequency of purchases.
7. Gene Editing Versus Gene Modification: Awareness, Attitudes and Behavioral Intentions of Lithuanian Consumers, Producers, and Farmers
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Basinskiene, Loreta (author) and Seinauskiene, Beata (author)
- Format:
- Journal article
- Publication Date:
- 2021-07-01
- Published:
- Italy: The Italian Association of Chemical Engineering
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 204 Document Number: D12507
- Journal Title:
- Chemical Engineering Transactions
- Journal Title Details:
- Vol. 87
- Notes:
- 6 pages., Gene editing (GE) and gene modification (GM) technologies demonstrate noticeable differences. GE technologies introduce changes in DNA, which are intrinsic to the species, while GM technologies incorporate changes from foreign species. The potential benefits of GE have been highlighted in a number of recent scientific studies, pointing to the opportunities that are opening up in addressing the food availability problems as a result of the growing world population. However, the implementation of GE technology in food production would rely on public awareness, acceptance, and attitudes toward genetically modified and genetically edited food products. Based on the Theory of Reasoned Action (TRA), we surveyed Lithuanian consumers, farmers, and producers for their awareness, attitudes, and behavioural intentions towards GM and GE food. The 251 consumers, 50 farmers, and 56 food producers participated in the survey. Consistent across all samples (consumers, farmers, and producers, respectively), GM technology-related products’ self-assed awareness was significantly higher than the level of self-assed awareness of GE products. Awareness of GEO in all samples is relatively low. The level of support for GMO and GEO is also low in all groups of respondents. All groups – consumers, farmers, and producers – are less negative about food produced from GE than from GM raw materials. There was a statistically significantly higher overall likelihood for future use of GEO than the GMO. Producers would be less likely than consumers and farmers to use GMOs in the future. The same inclinations are observed with regard to GEO, with statistically significant differences in the sample of consumers, farmers, and producers.
8. Gene Editing: The Next Breakthrough Technology in Our 10,000-Year Journey of Crop Improvement
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Srnic, Wendy (author)
- Format:
- Journal article
- Publication Date:
- 2022-02-11
- Published:
- United States: Liebert Inc.
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 205 Document Number: D12553
- Journal Title:
- GEN Biotechnology
- Journal Title Details:
- Vol 1(1)
- Notes:
- 9 pages, Humans have improved plants for their utility through selective self-pollination, crossing, and progeny selection for >10,000 years, largely based on physical characteristics. Less than 200 years ago, the genetic basis of heritability in selection was revealed, enabling breeders to accelerate genetic gain. Breakthroughs in genomics and molecular markers for the past century have enabled breeders to locate and select genomic regions affecting desirable traits, improving breeding precision. Transgenesis has enabled crop insertion of desirable exogenous genes, enabling de novo functionality. These technologies, along with agronomic practices, have generated more than sixfold yield improvements in crops such as corn in the past century. Gene editing, with its unique ability to precisely edit, change expression, and move genes within a crop's genome, has the potential to be the next breakthrough technology. For this to come to fruition, it is critical to take a holistic view considering perspectives of scientists, farmers, regulators, and consumers.
9. Perception and adaptation to higher temperatures among poultry farmers in Nigeria
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Sanou, Awa (author), Kerr, John (author), Hodbod, Jennifer (author), and Saweda, Linda (author)
- Format:
- Journal article
- Publication Date:
- 2022-01-19
- Published:
- International: Springer Link
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 205 Document Number: D12566
- Journal Title:
- Environment Development and Sustainability
- Journal Title Details:
- Vol. 23
- Notes:
- 8 pahes, The poultry sector is large and expanding in the global South, playing a central role in providing increased protein to a rapidly growing base of consumers. The sector includes small backyard farms, small commercial operations, and very large, complex enterprises. Although there is substantial literature on climate adaptation by crop farmers and large livestock farmers, such information is limited for poultry. This study focuses on the effects of higher temperatures on commercial poultry farms in southwest Nigeria and their adaptation strategies. We use a rich set of in-depth interviews to describe how poultry farmers are adapting to higher temperatures and their reasons for adopting particular practices. In general, interviewees are aware that temperatures have increased over time and that heat stress reduces poultry productivity in terms of weight gain and laying capacity. They are knowledgeable and are not passively enduring the adverse effects of higher temperatures as they have adopted a range of adaptation practices. This study identified three main adaptation strategies: (i) keeping drinking water cool, (ii) keeping the building cool and increasing ventilation, and (iii) giving birds medicines and supplements that help them cope with increased heat. Small farms tend to adopt simple and low-cost practices, and large farms tend to adopt more sophisticated and expensive approaches, in line with the nature of their respective operations. The paper’s findings can help address gaps in strategies aiming to help this critically important sector of the food system be robust to future environmental change.