Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 198 Document Number: D09637
Notes:
Eugene A. Kroupa Collection, Thesis for Doctor of Philosophy degree, Cooperative Extension-Administration, University of Wisconsin, Madison. 152 pages.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C22402
Notes:
Master of Science thesis, Agricultural and Consumer Economics, University of Illinois, Urbana. 176 pages.
Master of Science thesis, Agricultural and Consumer Economics, University of Illinois, Urbana. 176 pages.
8 pages., Online via UI electronic subscription., Researchers measured farmer demand for a new agricultural technology , a triple-layered hermetic storage bag which reduces storage loss from insect pests and neutralizes aflatoxin contamination in grain. Findings revealed a highly elastic demand that that the wholesaler could increase profit by lowering the price. Farmers who had prior awareness of the bag were willing to pay 20% more on average than those previously unaware of it. Farmers' valuation of the bags was not significantly different based on the medium (text, audio, or video) through which they received the information.
