Bultena, Gordon L. (author), Hoiberg, E. (author), and Iowa State University, Dept of Sociology and Anthropology; Iowa State University, Dept of Sociology and Anthropology
Format:
Journal article
Publication Date:
1983
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 53 Document Number: C00792
15pgs, ative NTFPs species are found. We surveyed Appalachian family forest owners in 14 Southwest Virginia counties about their interest in forest farming and likelihood of leasing land for this purpose. We also asked about the owner's residency and historical connection to the region as well as contemporary land uses, and identified the following types of uses: Absentee and vacationers, newcomers, longtime farming residents, and longtime nonfarming residents. We mailed 1,040 surveys and 293 were returned (28.9%). Forty-five percent were interested or extremely interested in forest farming and 36% were likely or extremely likely to lease land. Rates of interest in forest farming and leasing were similar across owner types, suggesting broad appeal among family forest owners.
14pgs, There is growing political pressure for farmers to use more sustainable agricultural practices to protect people and the planet. The farming press could encourage farmers to adopt sustainable practices through its ability to manipulate discourse and spread awareness by changing the salience of issues or framing topics in specific ways. We sought to understand how the UK farming press framed sustainable agricultural practices and how the salience of these practices changed over time. We combined a media content analysis of the farming press alongside 60 qualitative interviews with farmers and agricultural advisors to understand whether the farming press influenced farmers to try more sustainable practices. Salience of sustainable agricultural practices grew between 2009 and 2020. Many of the practices studied were framed by the press around economic and agronomic aspects, and farmer respondents said the most common reasons for trying sustainable agricultural practices were for economic and agronomic reasons. The farming press tended to use more positive rather than negative tones when covering sustainable agricultural practices. Respondents used the farming press as a source of information, though many did not fully trust these outlets as they believed the farming press were mouthpieces for agribusinesses. Whilst a minority of farmers stated they were motivated to try a new sustainable agricultural practice after learning about it in the farming press, this was rare. Instead, the farming press was used by respondents to raise their awareness about wider agricultural topics. We reflect on the role and power given to agribusinesses by the farming press and what this means for agricultural sustainability.
Guither, Harold D. (author / University of Illinois), Henderson, D.R. (author / Ohio State University), and Zulauf, C. (author / Ohio State University)
Format:
Journal article
Publication Date:
1987
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 104 Document Number: C09055
