Online from publisher via membership. 5 pages., AAEA member Thomas Dodge chronicles his prolific photojournalism career in his new book, with emphasis on his agricultural/rural photography for Farm Journal, Progressive Farmer, Successful Farming, and other periodicals.
USA: Specialized Information Publishers Association (SIIA)
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 201 Document Number: D11719
Notes:
Online via AgriMarketing Weekly. 2 pages., Announces consolidation of Connectiv, Association Media and Publishing, and the Specialized Information Publishers Association into one newly branded association.
Article in online issue from publisher. 4 pages., Featured past president of the American Agricultural Editors' Association describes his career path in agricultural journalism, including 37 years with Progressive Farmer magazine, retiring as executive editor.
Summary of changes associated with the 100-year history of the American Agricultural Editors' Association, as well as future challenges and opportunities.
Online from publisher. 1 page., Memories of a 32-year member of AAEA, including eight years as executive secretary-treasurer and recipient of the 2010 AAEA Meritorious Service Award.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 144 Document Number: D11543
Notes:
2 pages., Online via AgriMarketing Weekly. 1 page., Announcement of change in leadership of one of the nation's pioneer agricultural periodicals/media firms.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 201 Document Number: D11709
Notes:
4 pages., Online from publisher., "Most agribusinesses prioritize direct-buy as their primary method of website advertising. However, with increasingly advanced AdTech available in the market, relying on one channel can limit your potential for advertising and marketing success. One of the advertising channels that has grown in popularity over the past few years has been data-targeted programmatic advertising (i.e., "the process of automating the buying and selling of ad inventory in real time through an automated bidding system. ... Instead of focusing on the placement of the ad, your advertising is demographically delivered to the target audience.")
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 145 Document Number: D11558
Notes:
1 page., Online via AgriMarketing Weekly. 1 page., Farm Journal, the parent company of The Packer, is enhancing its Produce Market Guide digital platform by merging it with its brand Produce Retailer, creating a combined brand called PMG."
1 page., Online from March 6, 2020, issue of the periodical., Tribute to a long-time agricultural journalist, written by an editorial associate at the Delta Farm Press magazine.
Print copy from publisher by subscription. 154 pages., Annual directory and guide including sections: companies, marketing services, agencies, agricultural publications, broadcast, e-business associations, telephone directory, National Agri-Marketing Association (NAMA) directory, and Canadian Agri-Marketing Association (CAMA) directory.
National Association of Farm Broadcasting (NAFB) staff summarizes findings of 2019 listenership research and unique capabilities of audio media in providing farmers with timely, "hands free" information.
Online via UI Library Catalog search. 10 pages., Findings of a survey among a sample of 100 farmers in District Sargodha revealed 99% used agricultural radio/TV/FM, 96% used mobile phones, 66% used magazines/newspapers/periodicals, and 61% used social media. Respondents placed highest value on enhancing their productivity.
4 pages., Posted online February 12, 2020., Describes career and retirement plans of Ken Root, veteran agricultural broadcaster and former executive director of NAFB.
5 pages., Online from publisher. 5 pages., Author briefly described his career, involvement with American Agricultural Editors' Association (AAEA), and offered "best advice" about writing and editing. He also described the entrance of AAEA into the International Federation of Agricultural Journalists (IFAJ), including his experience in serving as general chair of the U.S.-based Third IFAJ World Congress.
The award-winning editorial (two pages)is attached to this document. It is available online at https://www.farmprogress.com/farm-life/beware-rural-outrage-cycle., Via online issue. 2 pages., This editorial was written by the author of the winning entry in the Editorial Opinion category, 2019 AAEA communications contest.
