Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 144 Document Number: C22646
Notes:
Presented at the Agricultural Media Summit, Milwaukee, Wisconsin, July 31, 2005., Author is World President of the International Federation of Agricultural Journalists and Chief Executive Officer of IFP Media, which publishes the Irish Farmers Monthly and 30 other periodicals. Examines the relationship between advertising and editorial content, and suggests that integrity and impartial editorial content are "key to maintaining our product standard to ever increasingly discerning audiences."
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C22492
Notes:
Agricultural Publishers Association Record, Jan 1, 1922 - Jul 1, 1922, Series No. 8/3/80, Box 4, University of Illinois Archives., Presented at the annual meeting of the American Agricultural Editors Association, Chicago, Illinois, May 15, 1922. 7 pages., Discusses his view of relationships among editors, advertising departments of farm papers, and advertising agencies.
"Meredith's primary legacy was in the field of journalism, where he gave force to a publishing concept now called 'Service Journalism.' Meredith was aware of publishing trends, but he never strayed from the success formula that he discovered: Service."
February 5 issue via online. 3 pages., Describes the addition as a way for editors and advertisers to connect with corn and soybean growers, in particular, during the growing season.
