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    21. Iowa corn and soybean producers' use of communication channels

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Martin, Robert A. (author) and Licht, Melea A.R. (author)
    Format:
    Journal article
    Publication Date:
    2006
    Published:
    USA: Association for Communication Excellence in Agriculture, Natural Resources, and Life and Human Sciences (ACE).
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C26486
    Journal Title:
    Journal of Applied Communications
    Journal Title Details:
    90(4) : 19-38

    26. Poultry survey

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    McNiece, D.E. (author)
    Format:
    Research summary
    Publication Date:
    1954
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08626
    Notes:
    Located in Review of Extension Studies, volumes for 1946-1956, U.S. Department of Agriculture, Washington, D.C., Summary of research report. Department of Poultry, New York State College of Agriculture, Ithaca, New York. 19 pages.

    29. Slowing down high tech : all but a few farmers fight information advances

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Jacobitz, Andy (author)
    Format:
    Journal article
    Publication Date:
    1989
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 72 Document Number: C03450
    Journal Title:
    Farm Futures
    Journal Title Details:
    17(1) : 34D
    Notes:
    James F. Evans Collection, An Ohio State University survey indicates that average producers are being slow to take advantage of the information explosion in agriculture. But operators with over 600 acres tend to be more receptive to new information sources. Survey findings show farmers gave the lowest rating to computerized sources of marketing information. Other low ratings were given to brokerage firms and marketing consultant services. Farmers gave highest ratings to the less timely and less complete information of local market reports, such as from radio, local elevators, and farm magazines. The sources of information the farmers rated highest did not allow for two-way communication.