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    Start Over Subject Term farm equipment Subject Term media effectiveness

    1. Address of Mr. B. Kirk Rankin of the Southern Agriculturist

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Rankin, B. Kirk (author)
    Format:
    Speech
    Publication Date:
    1921-11-30
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C22488
    Notes:
    Agricultural Publishers Association Records, Jul 1, 1921 - Jan 1, 1922, Series No. 8/3/80, Box 4, University of Illinois Archives., Conference of Agricultural Publishers Association and the Publicity and Emergency Committee, National Association of Farm Equipment Manufacturers, Chicago, Illinois, November 30, 1921. 2 pages., Urges farm equipment marketers to advertise in farm papers during this depressed time for agriculture. "Next to dailies, farm papers have the lowest rates in the publishing field."

    8. The right tool for the job

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Rasmussen, Becky (author)
    Format:
    Journal article
    Publication Date:
    2003-06
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C18290
    Journal Title:
    Agri Marketing
    Journal Title Details:
    41(6) : 44-45
    Notes:
    Describes a new John Deere Dealer Direct service that allows dealers to log in and create customized direct marketing materials, which are then printed and mailed for them.