Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C17112
Notes:
Pages 155-170 in Gwyn E. Jones and Maurice J. Rolls (eds.), Progress in rural extension and community development, Volume 1, Extension and rural advantage in rural development. John Wiley & Sons, Chichester. 336 pages.
six pages, The sustainability of organic agriculture is associated with the farmers’ experience, quality of information provided, management of risks, and compliance with legislation. The objectives of this study were to identify the sources used by the organic farmers to gain information related to organic production, and to assess organic farmers’ perceived attitudes towards extension services. To address the research objectives, in-depth semi-structured interviews were conducted with 10 organic farmers in central Pennsylvania. The interviews were digitally recorded and transcribed verbatim, categorized and coded, then thematically analyzed using an interpretive description methodology. The results showed that the extension services were not identified as a primary source of information that was frequently used by the organic farmers. Other organic farmers and organizationa for organic agriculture were the two primary sources of informaiton. The organic farmers were very adept at building social capital in seeking informaiton to address their issues and problems. The primary challenges faced by the organic farmers were the control of insects and weeds, and weather-related issues. The results highlighted that in addition to identifying viable information sources, factors such as adaptive capacities to climate change and certification were key to successful production in organic systems. The present study provides rich and deep information on how farmers perceive organic agriculture and extension services. The outcome of the research undertaken will enable planners, policy makers and the related Cooperative Extension personnel to better understand perceptions of the farmers to devise viable and workable policies and plans that address the concerns and challenges of the farmers.
17 pages, via online journal, In disaster crises, communication among stakeholders and response organizations are important. In Florida, the role of the County Extension Director (CED) is threefold – educational programming, leadership of a county extension program, and county office administrative responsibilities. However, their primary role in disaster emergencies is to facilitate collaborations with state and federal partners. During Hurricane Irma in 2017, UF/IFAS CEDs assisted in response efforts. However, communication efforts can become challenging in such chaotic and stressful situations. This research explored communication challenges among CEDs, clients, and statewide partners in hurricane events. Insights into the communication role of CEDs could enhance UF/IFAS Extension’s communication plan for effective information dissemination post-disaster. The Uses and Gratifications Theory guided this qualitative study. Interviews occurred with nine CEDs from various counties across Florida. Results showed CEDs used numerous communication channels to connect with clients, staff, and statewide partners, mainly for the purposes of information dissemination. The main reasons for selecting these communication channels depended on its accessibility, reliability, and whether it was a usual form of communication. Some participants were unaware of available resources which resulted in duplicate efforts. Thus, they required additional information from statewide partners. Some participants also had difficulty connecting clients with people who could assist them with insurance information and aid. As such, this study recommended a central communication system to avoid redundant efforts, strengthening relationships with disaster agencies to promote information-sharing and avoid miscommunication, and developing a list of resources and contacts for CEDs’ first engagement in disaster response.
Alkin, Marvin C. (author), Patton, Michael Quinn (author), and Alkin: Professor, Research Methods Division, Graduate School of Education, University of California, Los Angeles; Patton: International programs specialist, University of Minnesota
Format:
Journal article
Publication Date:
1987
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 80 Document Number: C04658
Allen, Gene (author), Downs, H. Willard (author), Taylor, Randal K. (author), and Downs: Extension Agricultural Engineer, Agricultural Engineering Department, Oklahoma State University, Stillwater, OK; Taylor: Extension Assistant, Agricultural Engineering Department, Oklahoma State University, Stillwater, OK; Allen: Radio/TV Production Manager, Oklahoma State University, Stillwater, OK
Format:
Conference paper
Publication Date:
1987
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 86 Document Number: C05734
Notes:
Paper presented at the 1987 Summer Meeting of the American Society of Agricultural Engineers; 1987 June 28 - July 1; Baltimore Convention Center, Baltimore, MD; AGRICOLA IND 88026414, St. Joseph, MI : The American Society of Agricultural Engineers, 1987. 13 p. (American Society of Agricultural Engineers Microfiche Collection. Paper no. 87-5014), There is tremendous potential in using video in the presentation of educational material and extension programs. General considerations for planning and producing a video are outlined. Typical uses of video are discussed and an overview of how specific types of shots or scenes may be best utilized is provided.
USA: Association for International Agricultural and Extension Education
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 138 Document Number: C20913
Notes:
Burton Swanson Collection, pages 11-18, from "Emerging trends in agricultural and extension education", AIAEE 2001, Proceedings of the 17th Annual Conference, April 4-7, 2001, Baton Rouge, Louisiana, USA