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2. Model farmers, extension networks and the politics of agricultural knowledge transfer
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Taylor, Marcus (author) and Bhasme, Suhas (author)
- Format:
- Online journal article
- Publication Date:
- 2018-11
- Published:
- International: Science Direct
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 151 Document Number: D10128
- Journal Title:
- Journal of Rural Studies
- Journal Title Details:
- 64 : 1-10
- Notes:
- 10 pages, via online journal, Model farmers are a common feature of many developing world agricultural extension networks within which they demonstrate new cultivation techniques and technologies to local communities. The diverse political-economic and socio-cultural roles that such farmers assume, however, are rarely afforded critical scrutiny. To do so, we emphasise the ways in which model farmers facilitate not only the production and transfer of knowledge but also of materials and legitimacy. These transfers occur both horizontally to community members and vertically through linkages with extension agents, research institutions and private sector interests. We establish how these transfers have important impacts upon both efficiency and equity. To illustrate, we use examples of model farmers drawn from research on hybrid rice dissemination in Mandya district, Karnataka. Despite having the same official functions within the extension network, the model farmers we surveyed assumed strongly different roles with notable implications for the effectiveness of knowledge transfer alongside equity considerations.
3. A survey of communication media preferred by smallholder farmers in theGweru District of Zimbabwe
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Moyo, Rachel (author), Salawu, Abiodun (author), and Department of Communication, North West University, Private Bag X2046, Mafikeng, 2735, South Africa
- Format:
- Online journal article
- Publication Date:
- 2019-02
- Published:
- South Africa: Elsevier
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 151 Document Number: D10129
- Journal Title:
- Journal of Rural Studies
- Journal Title Details:
- 66 : 112-118
- Notes:
- 7 pages., Via online journal., This study is a quantitative survey of communication media preferred by smallholder farmers resettled under the Fast Track Land Reform Programme (FTLRP) in the Gweru district of Zimbabwe. Data were gathered using a questionnaire and simple random sampling. Communication is integral to agricultural development, particularly so in the context of the FTLRP characterized by a dearth of information, education and training, ensued by the discriminatory command agriculture (Murisa and Chikweche, 2015). Farmers' preferences of communicationmedia in receiving agricultural innovations should be prioritised to improve agricultural communication andsubsequently, productivity, which is dire in Zimbabwe in the light of the continuing food insecurity. Thefindingsindicated that farmers prefer media that are stimulating and engaging such as television and demonstrations;convenient such as mobile phones and detailed such as books probably because the majority of them do not have training in agriculture. Demographic variables of age-group and education were found to be associated with communication preferences of some media. The study has implications for agricultural communication media policy. Beyond prioritization of farmers’preferences, a model of a multi-media approach to agricultural communication has been developed, that could widen communication reach if implemented.
4. Extension investing resources for the millennial generation: an exploratory study
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Kristen Sumpter (author) and Joan Koonce (author)
- Format:
- Online journal article
- Publication Date:
- 2019-02
- Published:
- USA: Extension Journal, Inc.
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 4 Document Number: D10190
- Journal Title:
- Journal of Extension
- Journal Title Details:
- 57(1) : 1-9
- Notes:
- 9 pages., Article # 1RIB10, Via online journal., Millennials have different investing knowledge and behaviors than generations in the past. Moreover, as compared to baby boomers, millennials have more debt and less wealth to invest. We used current literature and information collected from Extension educators to explore the values, investing behaviors, learning styles, and loyalty attitudes of millennials. We also examined and evaluated investment resources that had been created or adapted by four Extension faculty members across the nation. A proposed framework with suggestions for future research is provided.
5. Edible insect workshop engages public in sustainable food conversation
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Jasinski, James (author), Kulhanek, Ashley (author), and Shumaker, Kate (author)
- Format:
- Online journal article
- Publication Date:
- 2019-02
- Published:
- USA: Extension Journal, Inc.
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 5 Document Number: D10192
- Journal Title:
- Journal of Extension
- Journal Title Details:
- 57(1) : 1-6
- Notes:
- 6 pages., Article # 1IAW7, Via online journal., A 6-hr train-the-trainer workshop focused on introducing the concept that insects may play a significant role in food security as the world population is projected to exceed 9 billion people by the mid 21st century. Workshop topics including cultural, nutritional, culinary, and commercial aspects surrounding edible insects were presented and packaged into a formal curriculum for later use by the participants. A 12-item sensory evaluation of insect-fortified foods provided participants a tangible experience with product palatability. By the end of the workshop, participants had increased various dimensions of their knowledge about edible insects and reported a generally positive perception toward insect-based foods.
6. Participatory Agricultural Extension from the Prospective of Audience-centered Communication Theory
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Zhao, Di (author) and Wang, De-hai (author)
- Format:
- Online journal article
- Publication Date:
- 2010-01-01
- Published:
- USA: EconPapers
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: + Document Number: D10317
- Journal Title:
- Asian Agricultural Research
- Journal Title Details:
- 2(3) : 27-30
- Notes:
- 4 pages., Via online journal., Transformation process to Audience-centered Communication Theory is introduced, as well as the basic idea of the theory in China. It is believed that using Audience-centered Communication theory can help to consolidate the theoretical basis of participatory agricultural extension. The communication essence of agricultural extension activity is studied, which is spreaders send information to farmers; then, farmers filter and process the information, transform it into their own experiences and feed back on time. Internet logical relationship between audience-centered communication and participatory agricultural extension is studied. Effects of Audience-centered Communication Theory on participatory agricultural extension are analyzed. One is that the Audience-centered Communication Theory defines the guidance and implementation basis of agricultural extension activities; the other is that bringing Audience-centered Communication Theory into agricultural extension research can help to expend the agricultural extension. Several enlightenments of the theory to participatory agricultural extension are obtained. Firstly, take audience as the orientation and focus on the needs of the audience. Secondly, advocate the participatory approach of process; and emphasize the importance of internal audience participation. Thirdly, establish two-way interaction mechanism; and make the promoters understand the implementation and performance status on time.
7. World experts assess agricultural extension
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Format:
- Journal article
- Publication Date:
- 1991
- Published:
- International: International Program for Agricultural Knowledge Systems (INTERPAKS), College of Agriculture, University of Illinois, Urbana-Champaign
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 123 Document Number: D11171
- Journal Title:
- INTERPAKS Interchange
- Journal Title Details:
- 8(1) : 1-2
- Notes:
- This issue is in a chronological file entitled "INTERPAKS Newsletter" from the International Programs records of the Agricultural Communications Program, University of Illinois, Urbana-Champaign., Summary of the first Global Consultation on Agricultural Extension held at the Food and Agriculture Organization (FAO) of the United Nations, Rome, Italy, December 4-8, 1989. Focused on seven major problem areas or issues addressed in the report.
8. Understanding the adoption of climate change adaptation strategies among smallholder farmers: Evidence from land reform beneficiaries in South Africa
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Thinda, K.T. (author), Ogundeji, A.A. (author), Belle, J.A. (author), and Ojo, T.O. (author)
- Format:
- Journal article
- Publication Date:
- unknown
- Published:
- International: Elsevier
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 201 Document Number: D11872
- Journal Title:
- Land Use Policy
- Journal Title Details:
- 99
- Notes:
- 11 pages, Climatic change has a negative impact on people’s livelihoods, agriculture, freshwater supply and other natural resources that are important for human survival. Therefore, understanding how rural smallholder farmers perceive climate change, climate variability, and factors that influence their choices would facilitate a better understanding of how these farmers adapt to the negative impacts of climate change. A Zero-inflated double hurdle model was employed to estimate the factors influencing farmers’ adoption of adaptation strategies and intensity of adoption at the household level in South Africa. Different socioeconomic factors such as gender, age, and experience in crop farming, institutional factors like access to extension services, and access to climate change information significantly influenced the adoption of climate change adaptation strategies among beneficiaries of land reform in South Africa. Concerning intensity of adoption, age, educational level, farming experience, on-farm training, off-farm income, access to information through ICT and locational variables are the significant determinants of intensity of adaptation strategies. Thus, education attainment, non-farm employment, farming experience are significant incentives to enhance smallholder farmers' adaptive capacity through the adoption of many adaptation approaches. This study therefore concluded that farm-level policy efforts that aim to improve rural development should focus on farmers’ education, on-farm demonstration and non-farm employment opportunities that seek to engage the farmers, particularly during the off-cropping season. The income from non-farm employment can be plough-back into farm operations such as the adoption of soil and water conservation, use of improved planting varieties, insurance, among others to mitigate climate variability and subsequently increase productivity. Policies and investment strategies of the government should be geared towards supporting education, providing on-farm demonstration trainings, and disseminating information about climate change adaptation strategies, particularly for smallholder farmers in the country. Thus, the government, stakeholders, and donor agencies must provide capacity-building innovations around the agricultural extension system and education on climate change using information and communication technologies.
9. Human Development and Food Sovereignty: A Step Closer to Achieving Food Security in South Africa's Rural Households
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Mbajiorgu, Grace (author)
- Format:
- Journal Article
- Publication Date:
- unknown
- Published:
- South Africa: SAGE Journals
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 201 Document Number: D11873
- Journal Title:
- Journal of Asian and African Studies
- Journal Title Details:
- Volume 55 pgs. 330-350
- Notes:
- 20 pages, Food security strategies are determined by the prevailing realities within households and communities. Therefore, it is not surprising that in South Africa agricultural transformation is an important food security strategy. This article examines the role of human development and food sovereignty in fostering conditions that enable rural households to enhance their food security capabilities. Using an in-depth analysis of literature, national, regional and international instruments, this article takes its departure from the fact that subsistence agriculture is an effective strategy for improving household food needs when implemented within the broader human rights framework of human development. The results reveal that agriculture has the potential to increase household food security if appropriate agricultural technologies and productive resources such as land are made accessible to households. Further, for agriculture to attain optimal efficiency as a food security strategy, policies on agrarian transformation should be implemented within broader social development programmes.
10. Digital and virtual spaces as sites of extension and advisory services research: social media, gaming, and digitally integrated and augmented advice
- Collection:
- Agricultural Communications Documentation Center (ACDC)
- Contributers:
- Klerkx, Laurens (author)
- Format:
- Editorial
- Publication Date:
- 2021-06-18
- Published:
- United States: Taylor and Francis
- Location:
- Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 203 Document Number: D12224
- Journal Title:
- Journal of Agricultural Education and Extension, The
- Journal Title Details:
- Volume 27, Issue 3 Pages 277-286
- Notes:
- 11pgs, Taylor and Francis Online, The field of research on agricultural and rural extension and education, also referred to as advisory services and intermediaries, has always engaged with different aspects of the spaces in which agricultural producers (farmers, growers, ranchers) are situated and operate. In this editorial, I will reflect on the elements and environments which jointly constitute and shape the farm (Darnhofer 2020) and their connection with extension and advisory services in the digital age, opening up new digital and virtual spaces. Extension and advisory services receive ample consideration in current debates on digitalization and digital transformation of the agrifood sector, and are an important focus of attention for agriculture and food systems research, practice and policy (Ehlers, Huber, and Finger 2021; Ingram and Maye 2020; Klerkx 2020). In what follows, I will elaborate on some digital and virtual spaces as sites of extension and advisory services research, to progress the field of study for which The Journal of Agricultural Education and Extension serves as a publication outlet.
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