Buchner, Richard P. (author), Grieshop, James I. (author), Connell, Joseph H. (author), Krueger, William H. (author), Olson, William H. (author), Hasey, Janine K. (author), Pickel, Carolyn (author), Edstrom, John (author), and Yoshikawa, Frank T. (author)
Format:
Journal article
Publication Date:
1996
Published:
USA
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 201 Document Number: D11713
Results of a study examining the regional reach of information for tree crop farmers in a six-county area questioned the traditional emphasis on pest control advisors and private consultants as an effective way to distribute information widely. Farmer responses to this survey identified farm advisors as more useful information sources. Authors also encouraged agricultural educators to learn more about how farmers gather information and what influences their adoption of new practices.
Located in a chronological file entitled "INTERPAKS - Newsletter" from the International Programs records of the Agricultural Communications Program, University of Illinois., From the International Programs records of the Agricultural Communications Program, University of Illinois, Urbana-Champaign., An invited reassessment by the author of a book, Hard Tomatoes and Hard Times, in which he faulted U.S. land grant universities for abandoning the original intended focus on serving small, low-resource farmers. Emphasized farmers' need for neutral, unbiased assessment of new, often very specialized, technologies. "...and at the same time they will need generalists who can assist in developing comprehensive, integrated farming systems that can depend on lessons learned decades ago as well as new knowledge."
5 pages, via Online journal, The social media service Instagram is a popular public platform, but often underused tool to reach new demographics, reduce barriers, and perpetuate science-based information in extension. In the U.S. Intermountain West, Instagram was the top-rated platform for sharing information by predominantly new and female farmers. This article provides recommendations on key behaviors, goal setting, and quantifying impact on Instagram for extension programming. Accounts should target one niche or market, a consistent and personal voice, and regular communication (new content at least three times weekly). Unique and productive connections between extension personnel, community leaders, farmers, students, and public influencers expands programming. Tracking program accounts, including the number of followers and engagement rates, can assess program impacts and target market needs.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 119 Document Number: C13523
Notes:
7 p., APEN (Australasia Pacific Extension Network) 2001 International Conference, Oct3-5, 2001, at University of South queensland, Toowoomba, Queensland, Australia
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 2 Document Number: B00210
Notes:
AgComm Teaching, Urbana, IL: Extension Editorial Office, College of Agriculture, University of Illinois. 20pp (Agricultural Communications Research Report 17)
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 159 Document Number: C26068
Notes:
Bulletin 3, Centre for Alternative Agricultural Media, Karnataka, India. 3 pages., Compares writing by farmers with that by subject experts/extension workers. "It could be clearly seen that 'farmer writing' is qualitatively better than 'writing for farmers' on various grounds."
Findings prompt researchers to recommend the use of information and communications technologies with conventional approaches in conservation agriculture knowledge networks.
Frankenberger, Timothy R. (author) and Finan, Timothy (author)
Format:
Paper
Publication Date:
1988-10
Published:
International: University of Arkansas, Fayetteville, and Winrock International Institute for Agricultural Development
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D00343
Notes:
Kerry Byrnes Collection, Pages 145-157 in Proceedings of the Farming Systems Research/Extension Symposium hosted by the University of Arkansas and Winrock International Institute for Agricultural Development, Fayetteville, Arkansas, October 9-12, 1988. Farming Systems Research Paper Series. Paper No. 17. 395 pages.
USA: University of Arkansas, Fayetteville, and Winrock International Institute for Agricultural Development
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: KerryByrnes1 Document Number: D01310
Notes:
Kerry J. Byrnes Collection, pages 145-157 in Proceedings of Farming Systems Research/Extension Symposium hosted by the University of Arkansas and Winrock International Institute for Agricultural Development, Fayetteville, Arkansas. Farming Systems Research Paper Series, Paper No. 17. 395 pages.
