Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 132 Document Number: C20068
Notes:
9 pages; from "Extending Extension; beyond traditional boundaries, methods and ways of thinking", APEN 2003 Forum, Hobart, Tasmania, Australia, November 26-28, 2003
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 144 Document Number: C22590
Notes:
Master of Science thesis, Agricultural Education, Texas A&M University, College Station. 121 pages., Results indicated that CD-based materials were more effective than were face-to-face workshops for teaching difficult turfgrass material to master gardener trainees. Participants were found to be participating in community development activities, but many master gardener activities were "development in the community rather than development of the community."
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 132 Document Number: C20084
Notes:
8 pages; from "Extending Extension; beyond traditional boundaries, methods and ways of thinking", APEN 2003 Forum, Hobart, Tasmania, Australia, November 26-28, 2003
The "market, message, means of communication" framework was tested in a case study, "adoption of rootstocks. It involved growing grapes for the wine industry and researchers found it a useful tool for ensuring that information is collected, analyzed, and used to inform extension program design.
