Search

    Start Over Subject Term event planning

    3. Special events provide excellent reasons for extra public relations efforts

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    American Dairy Association (author)
    Format:
    journal article
    Publication Date:
    1961-10
    Published:
    USA: American Dairy Association, Chicago, Illinois
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C21287
    Journal Title:
    Public Relations Tips for Dairymen
    Journal Title Details:
    1(10) : 1-3

    4. Case studies of successful county-wide one-day events for 4-H club members

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Arvidson, D. (author)
    Format:
    Research summary
    Publication Date:
    1948
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08597
    Notes:
    Located in Review of Extension Studies, volumes for 1946-1956, U.S. Department of Agriculture, Washington, D.C., Summary of a thesis for the master of arts degree, George Washington University Washington, D.C. 92 pages.

    5. Report of a study of county-wide 4-H club events

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Arvidson, D. (author)
    Format:
    Thesis summary
    Publication Date:
    1948
    Published:
    USA: Federal Extension Service, U.S. Department of Agriculture, Washington, D.C.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08930
    Notes:
    Page 7 in Grace Gallup and Lucinda Crile, Bibliography on Extension Research, November 1943-1948. Library List No. 48. USDA Library, U.S. Department of Agriculture, Washington, D.C. Digest of a master's thesis, Washington University, Washington, D.C. July 1949. Briefly summarized a research report, Agricultural Extension, Purdue University, West Lafayette, Indiana. 1948. 36 pages.

    6. Hitting back at bad publicity, Blakely celebrates its peanuts

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Basu, Moni (author)
    Format:
    Journal article
    Publication Date:
    2009-03-22
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 172 Document Number: C28948
    Journal Title:
    Atlanta Journal-Constitution
    Notes:
    Via online issue. 4 pages., Community in Georgia hosts a festival to support a peanut industry under criticism because of a salmonella outbreak involving peanut butter.

    7. Farmers: original breakfast champs

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Benkstein, K. (author)
    Format:
    Journal article
    Publication Date:
    2014-11
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D04671
    Journal Title:
    Agri Marketing
    Journal Title Details:
    52(9) : 34-35
    Notes:
    Case report of an advertising campaign by Farm Credit Services of America, "Agriculture Works Here."

    8. Live action manure spill response demonstrations improve response, decrease environmental impact

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Bradford, Amy (author), Erb, Kevin (author), Meinen, Robert (author), Chronert, Roxanne (author), Lehman, Steve (author), and DeBroux, Ryan (author)
    Format:
    Report
    Publication Date:
    2009
    Published:
    USA: University of Wisconsin Extension, Madison, Wisconsin.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 181 Document Number: C36657
    Notes:
    1 page.

    10. "IMBY" toolkit

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Brown, Charles (author) and Lehtola, Carol (author)
    Format:
    Guide
    Publication Date:
    2003-04
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 139 Document Number: D05937
    Notes:
    CIR 1438, one of a series of Florida AgSafe, a program of the Agricultural and Biological Engineering, Florida Cooperative Extension Service, Institute of Food and Agricultural Sciences, University of Florida, Gainesville. 9 pages., Guidelines for creating a community-based safety workshop.

    11. Show stoppers: indoor farm shows add activities to give exhibitors more exposure to attendees

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Coakley, Debbie (author)
    Format:
    Journal article
    Publication Date:
    2005-07
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C22567
    Journal Title:
    Agri Marketing
    Journal Title Details:
    43(6) : 44, 46
    Notes:
    Describes innovations being planned for the Iowa Pork Congress, National Farm Machinery Show, World Dairy Expo and National Cattlemen's Beef Association Trade Show.

    13. Making a "Big Foot" print

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Dahlbeck, Emily (author)
    Format:
    Journal article
    Publication Date:
    2009-06
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C29090
    Journal Title:
    Agri Marketing
    Journal Title Details:
    47(5) : 35-36
    Notes:
    Fungicide product launch for the golf course maintenance sector. Used a Big Foot theme.

    14. Management development workshops for applied research institutes

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Denver Research Institute (author / University of Denver)
    Format:
    Handbook
    Publication Date:
    1978-03
    Published:
    International: U..S. Agency for International Development, Washington, D.C.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 193 Document Number: D07236
    Notes:
    Hal R. Taylor Collection., Prepared by Denver Research Institute for the Office of Science and Technology, Bureau of Development Support, USAID. 98 pages.

    16. The appeal of tractor rides

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Dodderidge, Tammy (author)
    Format:
    Journal article
    Publication Date:
    2007-10
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C26494
    Journal Title:
    Agri Marketing
    Journal Title Details:
    45(8) : 34
    Notes:
    Posted at www.agrimarketing.com/?i=October%202007, Describes how some farm broadcasters are organizing tractorcades for various purposes.

    18. Goodbye cashmere, hello denim

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Falk, Susan (author)
    Format:
    Journal article
    Publication Date:
    2003-07
    Published:
    Canada
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C18384
    Journal Title:
    Agri Marketing
    Journal Title Details:
    41(7) : 30, 32
    Notes:
    Describes the Calgary Stampede, an event in Calgary, Alberta, Canada, that attracts 1.2 million people for 10 days each year. Article emphasizes aspects of the event that foster positive relationships between producers and consumers, between rural and urban communities.

    19. Designing educational farm tours to improve consumer trust in modern agriculture

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Ferris, Theodore A. (author), Smith, Julia M. (author), Dunckel, Mary A. (author), Cullens, Faith (author), and Kuschel, Ashley (author)
    Format:
    Online journal article
    Publication Date:
    2020-02
    Published:
    Extension Journal, Inc.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 132 Document Number: D11358
    Journal Title:
    Journal of Extension
    Journal Title Details:
    58(1)
    Notes:
    7 pages., Article #: v58-1iw3, via online journal., Breakfast on the Farm educational farm tours were introduced in Michigan in 2009 to improve consumer knowledge about, impressions of, and trust in modern food production. Over 89,000 participants have attended events on 40 commercial dairy, beef, crop, and fruit farms. This article addresses organization and funding of the events and some of their general impacts. Volunteers staff stations on topics such as animal care, food safety, nutrition, and water quality. Surveys indicate that attendees' impressions of and trust in farmers and food production improve and that product purchases increase. Events patterned after Michigan's model have occurred in several states and may be implemented elsewhere for similar purposes.

    20. An annual achievement: a behind-the-scenes look at award-winning projects from the CCA communications contest

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Fogarty, Margaret (author)
    Format:
    Journal article
    Publication Date:
    2011-11
    Published:
    USA: Cooperative Communicators Association, Bellefonte, Pennsylvania.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C37197
    Journal Title:
    Communique
    Journal Title Details:
    : 6-8
    Notes:
    3 pages.

    24. High performance marketing: ethanol moves to the forefront of racing industry

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Gardner, Den (author)
    Format:
    Journal article
    Publication Date:
    2004-03
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C20149
    Journal Title:
    Agri Marketing
    Journal Title Details:
    42(2) : 44-45
    Notes:
    Describes efforts to promote ethanol through the use of an ethanol-powered racing car.

    26. Alltech: making of a champion

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Henderson, Lynn (author)
    Format:
    Journal article
    Publication Date:
    2008
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C26981
    Journal Title:
    Agri Marketing
    Journal Title Details:
    46(1) : 64-65, 67
    Notes:
    Features an animal nutrition and health firm, Alltech, located in Lexington, Kentucky.

    29. Marking a milestone

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Jones, Karen (author)
    Format:
    Journal article
    Publication Date:
    2013-02
    Published:
    USA: Cooperative Communicators Association, Bellefonte, Pennsylvania.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 187 Document Number: D01114
    Journal Title:
    CCA Communique
    Journal Title Details:
    : 10-11

    31. Farm broadcasters broaden their offerings

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Ketelsen, Lynn (author)
    Format:
    Journal article
    Publication Date:
    2006-06
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C24366
    Journal Title:
    Agri Marketing
    Journal Title Details:
    44(5) : 44, 46
    Notes:
    Features commodity marketing seminars and "farm broadcaster for a day" events sponsored by Linder Farm Network.

    32. International media campaigns win victories

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Kidd, Dorothy (author) and Media Alliance, San Francisco, California.
    Format:
    Article
    Publication Date:
    2004-05-13
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 151 Document Number: C24387
    Notes:
    Retrieved July 11, 2006, 5 pages., Includes a review of a London-based international campaign, Mcspotlight, countering charges of libeling McDonald's.

    35. An Olympic experience

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    McDonald, Shanetta (author / Rhea and Kaiser Marketing Communications)
    Format:
    Journal article
    Publication Date:
    2008-11
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C28548
    Journal Title:
    Agri Marketing
    Journal Title Details:
    46(9) : 36
    Notes:
    Posted at http://www.agrimarketingdigital.com/?iid=19654

    38. Improving Arkansas' 4-H State O-Rama agricultural communications events

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Miller, Jefferson D. (author), Panach, Macey A. (author), and Cox, Casandra (author)
    Format:
    Paper
    Publication Date:
    2007-05-18
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 175 Document Number: C29989
    Notes:
    Presented at the American Association for Agricultural Education Research Conference, Minneapolis, Minnesota, May 16-18, 2007. 3 pages.

    42. The story behind the picture

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Patrico, Jim (author)
    Format:
    Journal article
    Publication Date:
    1983-12
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 197 Document Number: D09609
    Journal Title:
    Farm Journal
    Journal Title Details:
    107
    Notes:
    Delmar Hatesohl Collection, Describes the organization and management of an event and group photograph featuring how "one American farmer feeds 78 people."

    43. At the root of all flu pandemics is the filth in which confined, stressed pigs and birds incubate disease

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    People for the Ethical Treatment of Animals
    Format:
    News release
    Publication Date:
    2009-06-12
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 172 Document Number: C29170
    Notes:
    1 page., Describes plans of PETA to set up an exhibit on the steps of the Ohio statehouse.

    44. The world is coming to our door: Georgia agriculture is ready to greet them

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Peppers, F. (author / University of Georgia) and University of Georgia
    Format:
    Conference paper
    Publication Date:
    1996
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 103 Document Number: C08834
    Notes:
    The 93rd annual meeting of the Southern Association of Agricultural Scientists --Communications Section. Greensboro, North Carolina. February 4-7, 1996; p. 43-46

    45. Tours and field days

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Poorbaugh, Harry J. (author)
    Format:
    Book chapter
    Publication Date:
    1966
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D08487
    Notes:
    Pages 152-160 in H.C. Sanders and others (editors), The Cooperative Extension Service, Prentice-Hall,Inc., Englewood Cliffs, New Jersey. 436 pages.

    46. Predicting consumer participation in a hayride event of agri-tourism activity: a logit model approach

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Purduri, Venkata (author), Govindasamy, Ramu (author), Kelley, Kathleen (author), and Bernard, John C. (author)
    Format:
    Journal article
    Publication Date:
    2012-03
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 187 Document Number: D00989
    Journal Title:
    Journal of Food Distribution Research
    Journal Title Details:
    43(1) : 123-124

    47. An evaluation of festival activities as motives for festival attendance: a case study of Strawberry festival at the Redberry farm in George, South Africa

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Ramukumba, Takalani (author)
    Format:
    Journal article
    Publication Date:
    2017
    Published:
    South Africa
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 133 Document Number: D11369
    Journal Title:
    African Journal of Hospitality, Tourism and Leisure
    Journal Title Details:
    6(4)
    Notes:
    12 pages., Online via open access. 11 pages., Findings from a case study prompted author to assert that it is imperative that festival organizers understand tourist motivations for attending festivals in order to conduct effective festival planning and achieve productive festival marketing position.

    48. Celebrations as social investments: festival expenditures, unit price variations and social status in rural India

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Rao, Vijayendra (author)
    Format:
    Journal article
    Publication Date:
    2001-10
    Published:
    India
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C23230
    Journal Title:
    Journal of Development Studies
    Journal Title Details:
    38(1) : p71, 27p
    Notes:
    Presents results of a case study, using econometric models.

    50. Half century of progress: Farm Progress Show celebrates 50th anniversary this summer

    <span class="translation_missing" title="translation missing: en.bibleaves.discover_item">Discover Item</span>
    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Reddick, Bekah (author)
    Format:
    Journal article
    Publication Date:
    2003-07
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C18385
    Journal Title:
    Agri Marketing
    Journal Title Details:
    41(7) : 34-35
    Notes:
    Describes the history, development and role of the Farm Progress Show, sponsored each year since 1953 by Prairie Farmer and what is now Farm Progress Companies.