10 pages., Via online journal., Pollinating insects are integral to the health of all terrestrial ecosystems and agriculture worldwide. Urbanization can greatly reduce nutritional resources and habitat for pollinators. However, these losses can be mitigated through targeted landscape practices, such as planting nectar- and pollen-rich plants and managing pollinator habitat in urban areas, especially home landscapes. As homeowners attempt to conserve pollinators through horticultural practices, they often seek the advice and guidance of horticulture retail employees. The knowledge horticulture employees have about pollinators and the recommendations they provide to customers is largely unknown. A nationwide survey was developed and distributed with the objectives to 1) assess employee knowledge about pollinators and pollination biology, 2) discover what plant and management recommendations employees were giving customers pertaining to pollinator conservation, and 3) determine where to focus possible education and outreach, as well as which topics to focus educational programs on. Our findings suggest, among our respondents, that overall knowledge was adequate, with a mean score (±sd) being 8.37 (±3.23) of a possible range of 0–14 points. Uncertified and part-time employees were identified as having significantly lower scores. The subject of plant selection was found to have the largest gap in knowledge, with a mean score of 1.82 (±0.62) of a possible three points. We identified several opportunities for educational outreach, aimed at improving employee and customer knowledge on this important subject.
Chang, Yuan-Yu (author), Su, Wei-Chia (author), Tang, I-Chun (author), Chang, Chun-Yen (author), and National Taiwan University
Chang Jung Christian University
Format:
Journal article
Publication Date:
2016-12
Published:
Taiwan: American Society for Horticultural Science
Location:
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 16 Document Number: D10451
10 pages., Via online journal., There is a growing body of literature that explores the benefits of school gardening for children, but few studies have been conducted in Taiwan. Even fewer studies have examined which factors influence the benefits that children derive from these activities. Therefore, the purpose of this study was to explore the benefits of school gardening for children in Taiwan and also identify the factors influencing these benefits. This study used qualitative research methods, which consisted of interviewing 43 elementary school students who had extensive experience with gardening, and used a general inductive approach to analyze the data. The study also used a quantitative approach to statistically compare gender differences, which found that there were some differences in preference for gardening between boys and girls in Taiwan. The results also identify seven benefits children can derive from school gardening, including increasing life skills, producing pleasant feelings, improving relationships and having plants as companions, acquiring new knowledge, experiencing the aroma and flavor of fruits and vegetables, improving health, and increasing connection to nature. Some of these benefits of school gardening have not been mentioned in previous studies and can be considered to be new, such as having plants as companions. Additionally, this study found 20 factors that influence the benefits of school gardening. Of these, eight were about plants, seven about activities, two about outdoor environments, and three about other participants. Most of the factors provide more than one benefit. The factors with the greatest impact have the most number of benefits that influence children and include “appearance, odor and texture,” “hands-on,” and “outdoor natural elements.” These factors help us to realize the unique characteristics of gardening, highlight the distinctiveness, and increase the indispensability of gardening activities.
14 pages., via online journal., Climate communication research suggests strategic message framing may help build public consensus on climate change causes, risks and solutions. However, few have investigated how framing applies to adolescents. Similarly, little research has focused on agricultural audiences, who are among the most vulnerable to and least accepting of climate change. Among 950 high school agriculture students in North Carolina, we found agriculture and environment framing of climate change, but not community and health frames, elicited feelings of worry, and these together with community frames elicited hope. Further, students feeling more worry were more supportive of individual and collective action. Those accepting climate change and females had more emotive responses and higher support for all action measures, and acceptance of human causes predicted more worry and support for collective action. We find these results encouraging as agriculture teachers likely employ agriculture and environment frames when following best teaching practices.
18 pages., via online journal., This essay explores the different meanings of the 1960s’ pesticide controversy
as conveyed by the multiple representations of Rachel Carson’s Silent Spring
(1962). I argue that to understand the impact of Carson’s work on a heterogeneous audience in the early ’60s, we must move beyond an examination
of the book, Silent Spring, to consider its other media manifestations, as a
serialization for The New Yorker and as a television expose for “CBS Reports.” ´
Each conveyed a unique message stylized for the audience of that particular
media. This analysis demonstrates the problems and opportunities for scholars
attempting to gauge the influence of a book on the public understanding of
science. This argument also suggests that to understand the transition of
environmentalism from a grass-roots movement to near universal consensus,
we need to examine carefully the role of media in shaping divergent messages
for different audiences—a phenomenon that assisted in transforming local
environmental issues into a matter of national concern.
40 pages., via online journal., The present essay comparatively explores and reflects on
popularizing the environment in a changing media ecology
wherein content is no longer exclusive to traditional television
viewing or distributed for cinematic release. Specifically, the
aim of this essay is to illustrate how screened presentations
such as film, television, and recently digital media, promote
environmentalist ideals in the hopes that if audiences are
entertained, then perhaps these narratives can subtly influence
thinking and behavior. This review also draws from research on
mediating the environment in television and film studies as
well as scholarly literature on entertainment-education. The
implications of this essay indicate that whether real or fictional,
eco-friendly content is growing in popular media and no
longer the backdrop to the story being told. As this essay
shows, media professionals have started embracing entertaining content infused with content of value so that audiences
can “see” why the environment is important.
