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    192. Why companies tell lies in business: a Japanese case in the food industry

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    193. Will farm papers take beer copy?

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    194. Wine industry's propaganda misleads public about drinking

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    195. Wine journalism

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    196. Wine marketing: consumer persuasion through the region of origin

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    198. Yellow fail? Lessons learned from marketing program firestorm

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    199. “I drink it anyway and I know I shouldn't”: understanding green consumers' positive evaluations of norm-violating non-green products and misleading green advertising

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