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    51. FTC releases follow-up study detailing promotional activities, expenditures and nutritional profiles of food marketed to children and adolescents

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Format:
    News release
    Publication Date:
    2012-12-21
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 127 Document Number: D02765
    Notes:
    Online from Federal Trade Commission, Washington, D.C. 4 pages., Commends industry for progress, urges broader participation and continued improvement.

    53. Country of origin advertising and U.S. demand of imported wine: an empirical analysis

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Sam, Abdoul G. (author) and Thompson, Stanley R. (author)
    Format:
    Poster
    Publication Date:
    2012-08
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 187 Document Number: D00968
    Notes:
    Poster presented at the International Association of Agricultural Economists triennial conference, Foz do Iguacu,Brazil, August 18-24, 2012. 2 pages.

    54. Spillover effects of TV advertising: the case of carbonated soft drinks

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Li, Xun (author) and Lopez, Rigoberto A. (author)
    Format:
    Paper
    Publication Date:
    2012-08
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 186 Document Number: D00937
    Notes:
    Paper presented at the Agricultural and Applied Economics Association annual meeting, Seattle, Washington, August 12-14, 2012. 16 pages.

    55. Television advertising and soda demand

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Lopez, Rigoberto A. (author), Liu, Yizao (author), and Zhu, Chen (author)
    Format:
    Poster
    Publication Date:
    2012-08
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 186 Document Number: D00945
    Notes:
    Poster presented at the Agricultural and Applied Economics annual meeting, Seattle, Washington, August12-14, 2012. 2 pages.

    56. The impact of mechanical citrus harvester adoption on Florida orange juice growers

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Searcy, Jacob (author), Roka,Fritz (author), and Spreen, Thomas (author)
    Format:
    Poster
    Publication Date:
    2012-08
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 186 Document Number: D00928
    Notes:
    Poster presented at the Agricultural and Applied Economics Association annual meeting, Seattle, Washington, August 12-14, 2012. 2 pages.

    57. A case study examination of social norms marketing campaign to improve responsible drinking

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Wolf, Marianne McGarry (author), Dana, Allison (author), Wolf, Mitchell J. (author), and Petrela, Eivis Qenani (author)
    Format:
    Journal article
    Publication Date:
    2012-03
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 187 Document Number: D00987
    Journal Title:
    Journal of Food Distribution Research
    Journal Title Details:
    43(1) : 96-102

    58. Market competitiveness and demographic profiles of dairy alternative beverages in the United States: the case of soymilk

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Dharmasena, Senarath (author) and Capps, Oral , Jr. (author)
    Format:
    Paper
    Publication Date:
    2012-02
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 187 Document Number: D00959
    Notes:
    Paper presented at the Southern Agricultural Economics Association annual meeting, Birmingham, Alabama, February 4-7, 2012. 12 pages.

    59. A study of small business owners' personal characteristics and the use of marketing information in the food and drink industry: a resource-based perspective

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Cacciolatti, Luca (author) and Wan, Tingting (author)
    Format:
    Journal article
    Publication Date:
    2012
    Published:
    Scotland
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D01132
    Journal Title:
    International Journal on Food System Dynamics
    Journal Title Details:
    3(2) : 171-184

    60. Agricultural communication students perceptions, knowledge and identified sources of information about agritourism

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Johnson, Donald M. (author), Edgar, Leslie D. (author), and Amaral, Katie (author)
    Format:
    journal articles
    Publication Date:
    2012
    Published:
    USA: Association for Communication Excellence in Agriculture, Natural Resources, and Life and Human Sciences (ACE).
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 186 Document Number: D00839
    Journal Title:
    Journal of Applied Communications
    Journal Title Details:
    96(3) : 74-87
    Notes:
    Online via open access.

    63. What people desire, feel conflicted about and try to resist in everyday life

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Hofman, Wilhelm (author), Vohs, Kathleen D. (author), and Baumeister, Roy F. (author)
    Format:
    journal articles
    Publication Date:
    2012
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 186 Document Number: D00652
    Journal Title:
    Psychological Science
    Journal Title Details:
    23(6) : 582-588
    Notes:
    Via UI electronic subscription.

    64. Coordinating on reducing advertising: carbonated soft drinks industry and combating obesity

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Berning, Joshua (author) and McCullough, Michael (author)
    Format:
    Paper abstract
    Publication Date:
    2011-07
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 184 Document Number: D00230
    Notes:
    Paper prepared for presentation at the Agricultural and Applied Economics Association's 2011 AAEA and NAREA joint annual meeting, Pittsburgh, Pennsylvania, July 24-26, 2011. Via AgEcon Search. 38 pages.

    65. Public and private institutional responses to advocacy attacks: the case of the global cocoa industry and child labour abuse

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Clark, Alexandra (author) and Gow, Hamish (author)
    Format:
    Paper
    Publication Date:
    2011-07
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 184 Document Number: D00240
    Notes:
    Paper presented at the 2011 AAEA and NAREA joint annual meeting, Pittsburgh, Pennsylvania, July 24-26, 2011. Via AgEcon Search. 20 pages.

    67. The interplay between advertising claims and product categories in food advertising: a scheme congruity perspective

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Cheong, Yunjae (author) and Kim, Kihan (author)
    Format:
    Journal article
    Publication Date:
    2011-02
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 185 Document Number: D00496
    Journal Title:
    Journal of Applied Communication Research
    Journal Title Details:
    39(1) : 55-74

    71. Influence of brand equity on milk choice: a choice experiment study

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Cavicchi, Alessio (author), Taglioni, Chiara (author), Torquati, Biancamaria (author), and Scarpa, Riccardo (author)
    Format:
    Journal article
    Publication Date:
    2011
    Published:
    Italy
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 184 Document Number: D00241
    Journal Title:
    International Journal on Food System Dynamics
    Journal Title Details:
    2(3) : 305-325

    72. Advertising in the U.S. non-alcoholic beverage industry: Are spillover effects negative or positive? Revisited using a dynamic approach

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Capps, Oral. Jr. (author), Dharmasena, Senarath (author), and Clauson, Annette (author)
    Format:
    Paper
    Publication Date:
    2010-07-25
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 179 Document Number: C35855
    Notes:
    Presented at the Agricultural and Applied Economics Association Conference, Denver, Colorado, July 25-27, 2010. 13 pages.

    74. Yellow fail? Lessons learned from marketing program firestorm

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Philips, LeAnne (author / Entira)
    Format:
    Journal Article
    Publication Date:
    2010-04
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 176 Document Number: C30202
    Journal Title:
    Strategic Agribusiness Review
    Notes:
    Reports on media and public responses to a wine company's financial contribution to an animal rights interest group, the Humane Society of the United States.

    76. Improving information on organics: information needs from a processor's perspective

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Bushway, Christine (author)
    Format:
    Conference paper
    Publication Date:
    2010-02-18
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 179 Document Number: C35975
    Notes:
    Presented at the 2010 Agricultural Outlook Forum, U. S. Department of Agriculture, Arlington, Virginia, February 18, 2010. 18 pages.

    77. E-agriculture development in South Africa: opportunities, challenges and prospects

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Tembo, Rachael (author) and Maumbe, Blessing M. (author)
    Format:
    Book chapter
    Publication Date:
    2010
    Published:
    South Africa
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D02157
    Notes:
    Pages 19-42 in Blessing M. Maumbe (ed.), E-agriculture and e-government for global policy development: implications and future directions. Information Science Reference, Hershey, Pennsylvania. 321 pages.

    78. Enhancing the integration of agri-food chains: challenges for UK malting barley

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Leat, Philip (author) and Revoredo-Giha, Cesar (author)
    Format:
    Book chapter
    Publication Date:
    2010
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36032
    Notes:
    Pages 135-149 in Christian Fischer and Monika Hartmann (eds.), Agri-food chain relationships. CAB International, Oxford, England. 288 pages.

    79. How buyer-supplier relationships can create value: the case of the Australian wine industry

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Batt, Peter J. (author) and Hobley, Lynlee (author)
    Format:
    Book chapter
    Publication Date:
    2010
    Published:
    Australia
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36039
    Notes:
    Pages 220-234 in Christian Fischer and Monika Hartmann (eds.), Agri-food chain relationships. CAB International, Oxford, England. 288 pages.

    81. Reclaiming local food production and local-expert knowledge nexus in two wine-producing areas in Greece

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Papadopoulos, Apostolos G. (author)
    Format:
    Book chapter
    Publication Date:
    2010
    Published:
    Greece
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36980
    Notes:
    Pages 237-264 in Maria Fonte and Apostolos G. Papadopoulos (eds.), Naming food after places: food relocalisation and knowledge dynamics in rural development. Ashgate Publishing Ltd., Surrey, England. 285 pages.

    82. The allocation of advertising and research dollars in the Florida orange juice industry

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Brown, Mark G. (author) and Spreen, Thomas H. (author)
    Format:
    Journal article
    Publication Date:
    2010
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 179 Document Number: C35952
    Journal Title:
    International Journal on Food System Dynamics
    Journal Title Details:
    1(1) : 37-45

    83. Traditional and artisanal versus expert and managerial knowledge: dissecting two local food networks in Valencia, Spain

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Buciega Arevalo, Almudena (author), Esparcia Perez, Javier (author), and Ferrer San Antonio, Vincente (author)
    Format:
    Book chapter
    Publication Date:
    2010
    Published:
    Spain
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36979
    Notes:
    Pages 215-236 in Maria Fonte and Apostolos G. Papadopoulos (eds.), Naming food after places: food relocalisation and knowledge dynamics in rural development. Ashgate Publishing Ltd., Surrey, England. 285 pages.

    87. A portrait of food and drink in commercial TV series

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Salmon, Charles T. (author), Greenberg, Bradley S. (author), Rosaen, Sarah F. (author), Worrell, Tracy R. (author), and Volkman, Julie E. (author)
    Format:
    Journal article
    Publication Date:
    2009-06
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36409
    Journal Title:
    Health Communication
    Journal Title Details:
    24(4) : 295-303

    89. Authentic passion about Colombia

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Molleda, Juan-Carlos (author)
    Format:
    Journal article
    Publication Date:
    2009-04
    Published:
    Colombia: International Public Relations Association
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 172 Document Number: C29034
    Journal Title:
    Frontline
    Notes:
    Reports on efforts to revamp the image of a sombrero-clad farmer named Juan Valdez who has served as a coffee ambassador to the world since 1959.

    92. Endorser weight and perceptions of brand attitude and intent to purchase

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Westover, Michael Lea (author) and Randle, Quint (author)
    Format:
    Journal article
    Publication Date:
    2009
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 151 Document Number: D11600
    Journal Title:
    Journal of Promotion Management
    Journal Title Details:
    15 : 57-73
    Notes:
    18 pages., Online via UI e-subscription, Through an experimental design, this study examined the effects of the weight or body type of those modeled in advertisements on purchase intent for two types (diet and non-diet) of a fictitious brand of soda. Findings revealed that thinner models were associated with greater purchase intent and more positive brand belief for the diet drink. However, no relationship was found between model size and purchase intent or brand belief for the non-diet drink.

    93. Understanding the benefits sought from grapevine nutrition management by Australian wine grape growers

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Kaine, Geoff (author), Hill, Megan (author), and Rowbottom, Ben (author)
    Format:
    Journal article
    Publication Date:
    2009
    Published:
    Australia: Australasian Farm Business Management Network.
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 175 Document Number: C30017
    Journal Title:
    Extension Farming Systems Journal
    Journal Title Details:
    5(1) : 63-72

    97. The impacts of retail promotions on the demand for orange juice: a study of a retail chain

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Brown, Mark G. (author), Lee, Jonq-Ying (author), Knight, Erika P. (author), and Chung, Rebecca H. (author)
    Format:
    Paper
    Publication Date:
    2008-07-27
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 169 Document Number: C28333
    Notes:
    Presented at the American Agricultural Economics Association annual meeting, Orlando, Florida, July 27-29, 2008. 10 pages.

    98. The blurred line between racism and innocent depictions: an analysis of "Tacos and Tequila"

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Nunez, Daniel (author)
    Format:
    Research report
    Publication Date:
    2008-02-20
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 184 Document Number: D00248
    Notes:
    LLS 496: Diversity Research Project: Assessing and Enhancing Campus Climate at UIUC. University of Illinois at Urbana-Champaign. Via IDEALS. 14 pages., Student researcher examines a controversial social exchange, Tacos and Tequila, of a University of Illinois fraternity and sorority, and the way in which it depicted Mexican/Mexican American culture.

    100. Building brands with competitive analysis

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Gordon, Ross (author), Hastings, Gerard (author), McDermott, Laura (author), and Evans, W. Douglas (author)
    Format:
    Book chapter
    Publication Date:
    2008
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D01365
    Notes:
    Pages 74-90 in W. Douglas Evans and Gerard Hastings (eds.), Public health branding: applying marketing for social change. Oxford University Press, Oxford, England. 304 pages.