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    1. "Clearing the fog from the window": a qualitative case study in viticultural extension

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Fisher, Jane (author) and Marks, Nicki (author)
    Format:
    Conference paper
    Publication Date:
    2001-10-05
    Published:
    Australia
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 119 Document Number: C13518
    Notes:
    9 p., APEN (Australasia Pacific Extension Network) 2001 International Conference, Oct3-5, 2001, at University of South queensland, Toowoomba, Queensland, Australia

    3. A case study examination of social norms marketing campaign to improve responsible drinking

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Wolf, Marianne McGarry (author), Dana, Allison (author), Wolf, Mitchell J. (author), and Petrela, Eivis Qenani (author)
    Format:
    Journal article
    Publication Date:
    2012-03
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 187 Document Number: D00987
    Journal Title:
    Journal of Food Distribution Research
    Journal Title Details:
    43(1) : 96-102

    4. A comparative analysis of Ontario cider producers information sources and production practices

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Powell, D. A. (author) and Luedtke, Amber N. (author)
    Format:
    Report
    Publication Date:
    2000-05-26
    Published:
    Canada
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 112 Document Number: C11021
    Journal Title Details:
    14 pages
    Notes:
    Agri-Food Risk Management and Communications, Technical Report #15

    5. A four-step process for your crisis management plan

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Dietrich, Gini (author)
    Format:
    Commentary
    Publication Date:
    2020-08-27
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 202 Document Number: D12014
    Notes:
    Online from website of SpinSucks.com. 4 pages., Author briefly describes two case examples of crisis management (one effective, one ineffective), emphasizes the importance of a plan, and describes four steps to get started in planning.

    6. A portrait of food and drink in commercial TV series

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Salmon, Charles T. (author), Greenberg, Bradley S. (author), Rosaen, Sarah F. (author), Worrell, Tracy R. (author), and Volkman, Julie E. (author)
    Format:
    Journal article
    Publication Date:
    2009-06
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C36409
    Journal Title:
    Health Communication
    Journal Title Details:
    24(4) : 295-303

    7. A study of small business owners' personal characteristics and the use of marketing information in the food and drink industry: a resource-based perspective

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Cacciolatti, Luca (author) and Wan, Tingting (author)
    Format:
    Journal article
    Publication Date:
    2012
    Published:
    Scotland
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: D01132
    Journal Title:
    International Journal on Food System Dynamics
    Journal Title Details:
    3(2) : 171-184

    8. A tale of two case studies: comparing Coca-Cola's divergent corporate social responsibility initiatives and the resulting ethical implications

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Austin, Lucinda L. (author / University of North Carolina at Chapel Hill), Schultz, MaryClaire (author / Elon University), and Gaither, Barbara Miller (author / Elon University)
    Format:
    Book chapter
    Publication Date:
    2019
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 102 Document Number: D10898
    Notes:
    See also D10895., Pages 95-103 in Brigitta R. Brunner and Corey A. Hickerson (editors), Cases in public relations: translating ethics into action. Oxford University Press, New York City, New York. 359 pages., Reports on goals of McDonald's to increase transparency with consumers. While their goals are clear, their actions fall short."

    11. Advertising and cooperative marketing

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Wohlgenant, Michael K. (author)
    Format:
    Discussion paper
    Publication Date:
    1998-08-04
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 109 Document Number: C10351
    Journal Title Details:
    selected papers session sp-8y: 7 pages
    Notes:
    discussant's comments for American agricultural economics association annual meeting, August 2-5, 1998, Salt Lake City, Utah

    12. Advertising and food, drink and tobacco consumption in the United Kingdom: a dynamic demand system

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Duffy, Martyn (author)
    Format:
    Journal article
    Publication Date:
    2003-11
    Published:
    UK: Elsevier
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C18712
    Journal Title:
    Agricultural Economics
    Journal Title Details:
    28 (1) 51-70
    Notes:
    Agricultural Economics (Amsterdam, Netherlands), This paper tests for the influence of advertising on the inter-product distribution of consumer demand for non-durable goods and services in the UK, 1963–1996. The long-run demand for seven categories of non-durable products is modelled through an advertising-augmented version of the almost ideal demand system (AIDS), which is incorporated into an error-correction model to allow for short-run dynamic adjustments to long-run equilibrium positions. Model estimates confirm that the restrictions of price homogeneity and symmetry appear to be consistent with the data, yield measures of the various types of demand elasticity that are in general plausible, confirm the strong influence of prices on the allocation of consumer expenditure, but find little evidence to support the hypothesis that advertising has the power to effect marked changes in the inter-product pattern of consumer demand in the UK.

    14. Advertising in the U.S. non-alcoholic beverage industry: Are spillover effects negative or positive? Revisited using a dynamic approach

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Capps, Oral. Jr. (author), Dharmasena, Senarath (author), and Clauson, Annette (author)
    Format:
    Paper
    Publication Date:
    2010-07-25
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 179 Document Number: C35855
    Notes:
    Presented at the Agricultural and Applied Economics Association Conference, Denver, Colorado, July 25-27, 2010. 13 pages.

    16. Advertising, collective action, and labeling in the European wine markets

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Marette, Stephan (author) and Zago, Angelo (author)
    Format:
    Journal article
    Publication Date:
    2003-11
    Published:
    International
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 143 Document Number: C22215
    Journal Title:
    Journal of Food Distribution Research
    Journal Title Details:
    34(3) : 117-126

    18. Advertising, structural change, and U.S. non-alcoholic beverage demand

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Kaiser, Harry M. (author), Kinnucan, Henry W. (author), and Xiao, Hui (author)
    Format:
    Conference paper
    Publication Date:
    unknown
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 109 Document Number: C10310
    Notes:
    Selected paper presented to the American Agricultural Economics Association conference, Salt Lake City, Utah, USA. August 2-5, 1998

    19. Advertising, structural change, and u.s. non-alcoholic beverage demand

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Kaiser, Harry M. (author), Kinnucan, Henry W. (author), and Xiao, Hui (author)
    Format:
    Conference paper
    Publication Date:
    1998-08-02
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 112 Document Number: C10933
    Journal Title Details:
    17 pages
    Notes:
    American Agricultural Economics Association Annual Meeting, August 2-5, 1998, Salt Lake City, Utah

    20. Agricultural communication students perceptions, knowledge and identified sources of information about agritourism

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Johnson, Donald M. (author), Edgar, Leslie D. (author), and Amaral, Katie (author)
    Format:
    journal articles
    Publication Date:
    2012
    Published:
    USA: Association for Communication Excellence in Agriculture, Natural Resources, and Life and Human Sciences (ACE).
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 186 Document Number: D00839
    Journal Title:
    Journal of Applied Communications
    Journal Title Details:
    96(3) : 74-87
    Notes:
    Online via open access.