2 pages, Online from publication. 2 pages., Food Marketing Institute's 2020 Power of Produce Report indicated that the power of local produce is not fading. More than 50% of respondents said they would like to see a greater assortment of locally grown produce at their primary store. Great promotions, displaying items in season and eye-catching displays were identified as most effective at driving impulse purchases, which tend to involve local produce.
Online from publisher. 3 pages., Case examples in the eastern U.S. of consumer food buying from local, -in-state, and regional producers, with expressions of increased interest and preference.
Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 187 Document Number: D00953
Notes:
PowerPoint presentation in the session, "Making locally grown food more available," of the Ag Outlook Forum, U.S. Department of Agriculture, February 2012. 33 pages.
