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    52. Direct marketing : where less yields more

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Damrow, Dick (author / Mark Morris & Co., Inc., Minneapolis) and Mark Morris & Co., Inc., Minneapolis
    Format:
    Journal article
    Publication Date:
    1981
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 54 Document Number: C01036
    Journal Title:
    Agri Marketing
    Journal Title Details:
    19(9) : 62, 64-65
    Notes:
    AgComm Teaching

    54. Direct marketing for results

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Snowdon, G. (author / University of Illinois)
    Format:
    Conference paper
    Publication Date:
    1996
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 101 Document Number: C08593
    Notes:
    1996 U.S. Agricultural Communicators Congress. Washington, D.C.

    56. Does the mail get through?

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Venne, Richard (author)
    Format:
    Journal article
    Publication Date:
    1955
    Published:
    USA: American Association of Agricultural College Editors
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Document Number: C17909
    Journal Title:
    AAACE
    Journal Title Details:
    37 (5) : 7
    Notes:
    Graduate student, University of Wisconsin, studied whether direct mail announcement of publications is an effective way of getting "new customers" for extension work. Results suggested that 10-15 percent of Wisconsin farmers respond to direct mail announcements of extension publications. Of those who answered, 45 percent had never seen or used extension publications before receiving a direct mail announcement.

    57. Effectively disseminating information to limited-scale landowners in the urban/rural interface

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Orr, Chandra L. (author), Kelemen, Danna B. (author), and Cartmell, D. Dwayne II (author)
    Format:
    Journal article
    Publication Date:
    2006-02
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 153 Document Number: C24793
    Journal Title:
    Journal of Extension
    Journal Title Details:
    44(1)
    Notes:
    Online journal.

    59. Factors contributing to effective U.S. cooperative member-owner communications

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    Collection:
    Agricultural Communications Documentation Center (ACDC)
    Contributers:
    Brown, Lisa N. (author), Kenkel, Phil L. (author), Holcomb, Rodney B. (author), and Naile, Traci J. (author)
    Format:
    Paper
    Publication Date:
    2013-02
    Published:
    USA
    Location:
    Agricultural Communications Documentation Center, Funk Library, University of Illinois Box: 188 Document Number: D01156
    Notes:
    Paper presented at the Southern Agricultural Economics Association annual meeting, Orlando, Florida, February 3-5, 2013. 21 pages.